Audio Video Marketing Secrets
The inception of video marketing on the internet online had it is birth on 4/23/2005 when the first 19 second video clip was uploaded to Youtube – forever changing how internet marketing is accomplished.
Sound Video Marketing – a Couple of Jaw Dropping Statistics
– 2 billion views are tape-recorded on Youtube every day.
* Each and every minute, 24 hours’ worth of video is uploaded
* The amount of corporations using display advertisements on YouTube increased 10-fold in 2009 alone
* 79% in the 100 largest businesses on the Fortune 500 list use Twitter, FaceBook, YouTube or corporate blogs to communicate with clients
Can we go on?
It’s true most videos which might be getting uploaded are little ones playing games or recording their cat playing with string, aunt Betty’s Christmas cake or the likes. But how are you able to cut out the clutter and use this medium for your businesses’ achievement?
Why Use Audio Video Marketing?
You are able to setup a YouTube channel to reflect your brand and engage with others, then add your channel’s URL to your web site along with other social media websites. Posting audio and/or video customer testimonials increases credibility.
If your product has any technical or difficult aspects this really is better explained with video. Show somebody demonstrating how you can use your product. Use video as a consumer service tool. If you are continually asked exactly the same questions, direct your customer to a video that explains and answers questions a lot more clearly.
You can make visitors engage with your videos by asking them questions – get their opinions and ask them to leave a comment and respond.
Running a contest where you announce the rules over video is another means to attract quality leads.
Audios used in marketing takes your printed messages and gives it life by means of the spoken word. Adding moving photos, sound effects along with the likes, tends to make it even more entertaining. You’ll be able to skip the video and record your audio marketing message to be delivered by means of podcast. Whole education series might be offered in a Podcast series.
A record in 2006 stated that there were over 20 + million blind adults in the United States alone. That is a very large audience who can just hear info from their ears.
Marketing, in short, is finding a complication that people are having and providing an option to it or offering them relief from a want that they have in an efficient and convenient way for both you and them.
The use of everyday technology is escalating – the quantity of people accessing the web via their iphones and mobile devices is staggering. Millions of these devices found their way into Christmas stockings in 2011. People use them to gain information and a rising number are utilizing them to make purchases.
Scripting and SEO for Audio Video Marketing
Acquiring backlinks from Youtube isn’t all that it is cracked up to be. Youtube is a good for producing leads and traffic to your site – but only so far because it creates interest in clicking through for the URL in the video description box, or checking out your channel.
Posting a video or podcast on your site, of course, is an excellent concept. But what about SEO? This really is exactly where careful scripting comes in.
Your “script” really should use these key phrases typically to reinforce the message – people are watching a video about what they searched for.
Based on federal data and published research “anywhere from 37 to 140 out of each 1,000 people in the USA have some sort of hearing loss, a large share being a minimum of 65 years old.”
Frankly, that’s millions of people. The baby boomer population is also aging and they will quickly be registering with that category.
You can find rumors that YouTube has perfected the technology to listen to and encode what words are getting stated in a video. The search engines will now have the ability to rank a video on it is content relevancy and not just title and description boxes – keep that in mind.
Make sure your company has a plan before you explore the audio video marketing arena, or you will certainly be left in the dust of some other business racing ahead with one.
Video could be the cutting edge, but you’re not going to acquire a slice of the pie without it, and placing these practical tips for audio and video marketing into practice!
Joe Burke writes under the names jbmuchin and augustus1. His topics include MLM, Internet Marketing and Network Marketing. His writings can be found on many articles directories.internet marketing strategies, andsmall business marketing
Tags: audio video marketing, audio visual, internet advertising, small business marketing, Video Marketing, Viral marketing
