SMM Is The Most In Demand web marketing Method That Will Provide Good Results To Google
In our recent issue, we discussed about how to use Facebook ads to take your business to the higher level. In this issue we are going to talk about social media management for much better search engine rankings and traffic.
There are a number of internet marketers that point out that Facebook has turned out to be more efficient than Google with regards to getting traffic. Whether this is true or not, it’s not unusual to know that many other marketers are jumping in the bandwagon to try out Facebook marketing for themselves also because this way is a lot cheaper and a lot easier to set up.
Here are some additional tips on how to pull traffic from search engines straight to your Facebook page:
Form A good deal Of Quality Backlinks to your site
You can find a number of ways you can lead your potential clients and customers towards your page. This is just one among the many benefits of using Facebook. The more Likes that you have which equates to acquiring more Fans, the more links lead back to your Page. This is the onsite way.
The offsite way is to build links using other websites such as your official website, article directories, other social networking sites, email signatures and the like. Article submission is one of the least expensive, yet most reliable ways to build backlinks. Not only that, they also allow you to presell to your prospects before reaching to your main page.
– Use your Business Name
While it’s good to be innovative with your profile and updates, the same does not follow for your Facebook name. The chief goal is to provide a name that’s retrieveable for others. This optimizes your target keywords better. Also, remember that your name shouldn’t sound like a sales pitch so don’t stuff it with several descriptions. Less is more. For instance, if your business name is Jonathan’s Fruits Shakes, and there’s another business name that sounds similar, how about changing yours into “Jonathan’s Healthy Fruit Shakes”
The same goes for vanity URLs. This new feature gives you the option to change your URL so it’s more searchable to other Facebook users. Again, you don’t want your URL to sound flamboyant. Consider going for facebook.com/jeremiahfruitshakes. This is pretty direct.
– Complete your Profile
Your landing page has an important role in gaining a great deal of Facebook fans. Your potential customers will decide to read your profile and become your fan depending on how beneficial and appealing your page is. With this, it’s crucial that your profile is complete with all the necessary details. This is also your chance to use a bit of your creative side. It would be best if you come up with some eye-catching content.
Your landing page is also one of the pages where you can place keyword-rich text. Aside from using targeted keywords, you can also add in broad, general keywords that are normally used in your chosen market. This is so Google can easily find your page. Also, make use of customer feedback or testimonials as these will help you attract more prospects. This is a great way to build your reputation within the industry.
With all the benefits of using Facebook as a business tool, still it’s not recommended that you use a Facebook Fan page as a replacement for an official website. Facebook only adds another dimension to the logistics of online marketing.
Be sure you don’t miss our next issue of Facebook for Business
There’s a lot of ways you can make use of Facebook for Business. If you want to find out more see here for additional Facebook marketing strategies.
Tags: advertising, digital marketing, facebook for business, Facebook Marketing, facebook marketing for business, Internet marketing, marketing, online marketing, social marketing, social media management, social media marketing, social networking
