Will Facebook\’s Amber Alert Feature Draw In Online Marketing Firms?
By definition, Amber Alert is described as an abduction security system designed for children. In 1996, this system was put into place and since that time, companies like Google have been able to make use out of it. Facebook, from what I have seen, will become the latest company to get onboard, which I\’m sure will be of interest to online marketing companies across the board. For those who are curious as to what this entails, please read on.
Facebook will soon be working with the National Center for Missing and Exploited Children, allowing Amber Alerts to be sent through the social media page. Specifically, messages will be tailored to individuals based on the locations given on their profiles. What this means is that messages given to New Yorkers will not be the same as those given to New Jersey residents. In the words of Emily Vacher, who serves as Facebook Security, Trust and Safety Manager, the social media channel will become, \”…the world\’s largest neighborhood watch.\”
The alerts given will be detailed as well, offering as much information as possible to help those who may be interested to help. A litany of details will be shown, ranging from photographs of the abducted children to vehicle license plate numbers. What this will do is make the work easier, for those who would like to pitch in. It will also ensure that everyone has the same amount of knowledge in mind, which only makes this endeavor that much more promising.
Should a story like this become heightened by online marketing companies? I believe this to be the case, especially when given the idea that Amber Alerts, and their accompanying information, can be shared out to other Facebook users. Even if they aren\’t part of the same residential area, the fact that this can be done only speaks volumes about the aforementioned partnership. For reasons like this, a story such as this should reach the attention of various firms, fishbat included.
It\’s easy to see that Facebook is doing a tremendous thing, as far as this story is concerned. Given the importance of child abduction cases, and the attention which should be drawn to them, it\’s easy to see that Amber Alerts are invaluable. It\’s also vital to note that the information tied to these alerts can be distributed to other individuals, thereby allowing more attention to be drawn to a number of cases. From what I have seen, this will only allow abduction cases to be remedied sooner.
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Tags: amber alert, facebook, Facebook Marketing, marketing, online marketing, Social media
