Simple Article Marketing Tips That Work
Online marketers have discovered how easy and profitable article publishing can be for promoting any kind of offer online. Who knows how many thousands of marketers base their entire business livelihood on this marketing model. We’ll now discuss some ways you can increase the responses your articles receive when you publish them.
One strategy that can be good for promoting your business is combing several articles into a single report, e-book or course and give it to your subscriber list as a gift. This can prove to be a great addition to your other marketing techniques, particularly because it uses existing resources to get new traffic. It won’t cost you anything to use this method, you just have to be creative about it. You could, for example, create a 30 page e-book out of 30 articles on the subject of low carb diets, dividing it into chapters covering different aspects of it.
You’re preselling and tryng to create the urge to click through and see what else you have to say. So the info that you place in your article has to act as a hook, to get your targeted audience interested. Now you know the exact reasoning behind article marketing and what you can do to improve your own campaigns. Think about it, with article marketing you’ll be creating very highly targeted traffic, plus that traffic will have been through your preselling process. What marketers usually do with articles is submit them to the best article directories. There are literally hundreds of directories if not more, but most people only submit to the major ones. The two most favorite directories include EZA, or Ezinearticles, and Goarticles.com. It’s possible to rank on the first page with your article, using the directories, but a lot depends on how competitive the market is. As far as ranking in the engines, you can do it but a lot depends on your market and keyword competitiveness. It can be done, but it is no longer a walk in the park to rank well using articles in the directories. If you’ve done everything right, you can get excellent traffic from your articles, but just make sure you know what you’re doing.
It’s a good idea to diversify when it comes to creating your articles. It’s best to write articles that have different slants and topics. Writing all of your articles on the same subject only limits you. Your readers will appreciate reading about different subjects. This doesn’t mean that you are going to go outside of your niche. You can make your articles interesting and diverse while staying within your targeted niche. If you want your articles to produce conversions and click throughs, you have to make your readers feel that you have something to offer them. You also need a way to stand out from all of the thousands of competing articles that are online.
There are many uses for articles, and just one of them is sending them to your email list readers. Another use is to take all of your articles and make an ebook, and then use that for the ethical bribe to build an opt-in list. Or you can create an ecourse or even videos from them. This will help you derive more value out of your articles and also get repeat traffic. But naturally all of your content should be of good quality. Don’t load it up with random articles just for the heck of it. You’ll go a lot farther with quality content rather than the opposite. You’ll always need to take action no matter what you do, and article marketing can work for you if you take action with it. If you want to pursue this method, then you can learn from qualified experts and then just simply get started with it.
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