The Three Basics Of Getting Internet Traffic Through Web 2.0

Defining WEB 2.0 as a series of building blocks is not really possible. However, it is possible to point to some common factors that exist across most of the new webs “virtual holdings”.

Here are three key features to WEB 2.0. These are perhaps the most important for someone looking to market their own ideas on the web. These methods are ones that you, as an end user, can utilize to get your message across more effectively.

1 – Tagging and Tags. Tags are like the keywords of a particular message, video, article or application. They are a “short cut” to understanding what it is about. As an example, if you produce a video about rock climbing you might choose “rock climbing”, “mountaineering” and “ascent” as three of your tags. This gives both the end user, and the engines on the web that categorize your video an idea of how and where to file it, and allow people to find it when searching under appropriate keywords.

2 – Collaborative Work – Having teams of people add to a topic, pushing the conversation along, adding backup videos, voting up your work, linking it to other work in the same field. This is part of the new collaborative way of using the internet. It works both ways. Initially you may want to see how things are done, and add to existing discussions, rate other people’s videos and articles in a constructive way. Then produce your own and hope that you start a conversation of your own.

3 – Syndication. If your message is good, clear and unique, then others may want to spread your word for you. Simple content platforms such as WordPress offer one button press syndication.

A great benefit for both the original author, who sees his message spread to a wider audience. And the syndicator themselves who benefits “by proxy” by having this much sought after information on their site or domain.

The new features and accessibility offered by WEB 2.0 has massively increased the number of people actively participating on the internet. Finding hotspots where these discussions are taking place between massive numbers of people is now relatively easy.

This leaves you with the task of getting your own message across, and marketing yourself and your goal. Convincing people that your message is one they might want to listen to.

With the huge increase of WEB 2.0 social sites, arises new and exciting ways of driving internet traffic to your own web pages.

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