Posts Tagged ‘Web development’

Creating Articles with SEO in Mind

Sunday, December 11th, 2011

Quality article marketing is all about using the best articles to get the biggest return on your investment of time. Now, anyone who has basic writing skills can write a good article. This is because it is not that hard to do when you are writing on the internet. However, producing an article that is ranked in the search engines for targeted keywords is a different matter. You need to remember plenty of things to ensure that your article gets the right kind of attention via the search engines. There is not one reason why you should not respect the very important points of SEO when writing your articles.

Don’t Keyword Stuff Your Writing: One of the main rules in writing SEO articles is to weave keywords through them in a natural manner. You need to try to keep your keyword density under five percent when you write your articles because anything higher than that can really get you in trouble. Search engines do not like articles that are stuffed with keywords because they aren’t very reader friendly and they do seem spammy. You need to keep your articles sensible and only include the keywords when they feel necessary. Beyond that, when you submit your article to the article directories, having a too high keyword density gets you rejected.

Have a Natural Flow in Your Resource Box: when you’re writing your article’s resource box and including your main keyword phrase, make sure you have a natural flow. It shouldn’t look like you’ve deliberately tried to put in the keyword in the resource box. Your readers should be able to feel the connection between the resource box and the article. This basically means that it needs to be in place in every way. Remember that your article’s resource box is a very important element. This is because that’s where you’ll be convincing your readers to take action and visit your Jeff Johnson Non Stop Traffic Formula site or blog.

Weave In Your Keyword in the Title Effectively: This is because using too many keywords in the title will confuse the search engines as to what’s your primary keyword phrase. At the most, you should use not more than two keywords in your title. Also, when you’re writing your title keep the keyword in mind. You should make it short and snappy. Don’t make it too long. Because if you do, it won’t be fully visible in the search engines.

In conclusion, this article shows how importance it is to use the search engines to get the most value out of your articles and get them exposed to your readers. It will take some time if you are new to using SEO. But, in the long run, you will see that the organic traffic you receive from the search engines is very good. This is because you do not pay for it or work too hard to get it. So go on and start writing SEO concentrated articles.

This unique posting is actually added by simply Non Stop Traffic Formula web page for more info please see our own Jeff Johnson blog.

Creating Articles with SEO in Mind

Saturday, December 10th, 2011

Good article marketing involves getting highest return on the amount of effort that you put in to creating the best articles. Now, anyone who has simple writing skills can produce an article that is readable. This is because this is not that difficult to accomplish when you are writing articles on the internet. However, writing an article that is ranked per the search engines for specific keywords is a different item altogether. You have to remember a lot of things in order to make sure that your article obtains the proper kind of attention from the search engines. There isn’t any cause for you to forget about SEO when crafting your articles.

Don’t Keyword Stuff Your Articles: One of the golden rules of writing SEO articles is to weave in keywords in the articles in the most natural manner. You should aim at having a keyword density of not more than 5% when you write your articles, anything more than that can put you in the danger zone. Search engines don’t like articles that have keywords stuffed because they not only look spammy, but also aren’t that reader friendly. You should try and keep your articles sensible and include keywords only when you feel it’s necessary. Besides that, when you submit your article to article directories, it will get rejected if the keyword density is too high.

Have a Natural Flow in Your Resource Box: when you’re writing your article’s resource box and including your main keyword phrase, make sure you have a natural flow. It shouldn’t look like you’ve deliberately tried to put in the keyword in the resource box. Your readers should be able to feel the connection between the resource box and the article. This basically means that it needs to be in place in every way. Remember that your article’s resource box is a very important element. This is because that’s where you’ll be convincing your readers to take action and visit your Jeff Johnson Non Stop Traffic Formula site or blog.

Weave Your Keyword into the Title in an Effective Manner: This is because using too many keywords in the title will overwhelm the search engines and they will not know your main keyword phrase. You should use no more than two keywords in your title. When you are writing your title keep the keyword phrase at the top of your thoughts. You should make it short and sweet. Do not make it too long. Because if you do, it will not show up in the search engines.

In conclusion, this article shows how importance it is to use the search engines to get the most value out of your articles and get them exposed to your readers. It will take some time if you are new to using SEO. But, in the long run, you will see that the organic traffic you receive from the search engines is very good. This is because you do not pay for it or work too hard to get it. So go on and start writing SEO concentrated articles.

This unique guide is actually contributed by simply Non Stop Traffic Formula webpage for more info visit our own Jeff Johnson blog.

A Smattering Of Reasons Why Some Individuals Believe That SEO Is A Scam

Thursday, November 10th, 2011

Of all the technological innovations that a business can get for their company’s online presence, SEO remains one of the most closed off and complicated. Because of this internal, inward facing world of experts, there are many reasons why some believe that Search Engine Optimization is a scam. Simply put, the higher the level of complication for a particular skill, the more likely people are to think that they are being tricked or deceived when they cannot understand what is being done to heighten their online presence.

It is a common, though highly flawed, perception for people to have. It is also easily understandable when considering the general attitude humans have towards innovation. They are, at heart, a conservative species who do not take kindly to massive new innovations being thrust upon them. They are not necessarily misguided in this. Because it is such a new sector, those who have managed to learn how to make SEO work most effectively have, in some rare cases, kept their clients in the dark so as to ensure their continued employment.

More openness and transparency from SEO practitioners is needed, therefore, in order to win back onside the prevailing opinion of the business world. Though it is complicated, people need to try and distill down what they do when they optimize a website to appear on Google, Yahoo and other website’s tracking spiders into something which can be easily understood, if not necessarily easily done.

If people are not more open with their dealings, there is a very real risk that they will seem to be hiding things from people. Many people simply do not understand how altering the form of a sentence could possibly fool Google into giving a website a higher ranking in results. They therefore need to better understand the fundamentals, if not the details, of the technology.

Moreover, there is a real problem with people over egging their experience when it comes to this area. For all the SEO experts out there who are good at their job and have a large playbook of proven techniques to improve a website’s standings, there are still more who will trade on the growing reputation of this boom area of industry and do very little meaningful work.

Therefore client education – at least in some small way – becomes even more important. People need to feel comfortable they are not throwing away their hard earned cash to some shyster.

It is a real and persistent problem in start up industries such as these. These people do exist, and are out there, trading off the back of other people’s well earned accolades. They run the risk of tarnishing the good name of the entire industry, and a positive action to make people who do know their stuff more open is necessary.

A closed off world of SEO experts benefits precisely no one. There needs to be some openness, other people will continue in their assertion, questioning why some believe that Search Engine Optimization is a scam.

When you are thinking about web design today, you will also need to learn about Search Engine Optimization (SEO). SEO is a useful way to bring more visitors to your web page.

Creating A Web Page Without Some Common Web Design Mistakes

Wednesday, November 9th, 2011

It’s generally easy to make your own website. The hard part is making it something that works for your business. But anyone can learn from the common web design mistakes that are out there, and make a perfectly serviceable website without needing any coding or programming knowledge.

When considering a website, most people don’t think about the background. However, this is a truly important detail when it comes to ease of use. Although it may look cool, avoid using a pattern, photographs, or other design as the background. The varying nature of these backgrounds makes it hard to read the text on top of them, and takes your attention away from the rest of the page.

Use brilliant colors only sparingly. Certain hues (the various neon ones, mostly) can seem very unprofessional, and should probably be avoided altogether. If you do choose to use a bright color, make sure that it is used for attention-catching purposes (such as pointing customers towards a sale item). Otherwise, it can draw the eye away from where you want it to be.

A single, bright graphic is a good choice for a top corner of the page. It gives the website visual interest, but draws the eye to where it should be. Usually, this image should be near the beginning of your menu, links, or contact information. Whatever it is, this is likely the first place the eye will go on the page, and you want it to be useful.

Nothing makes a website more tedious than finding out that the links don’t work, so always double-check that links work and go to the right places after updating. Consider the color of clicked links when you are considering the color for the background and the rest of the text. Arrange your links in neat menus, so that everything a customer could be looking for is obvious.

Make sure that you can find the business’s contact information easily. If you don’t have a way for customers to get a hold of you, you might miss finding out important information, like when a link doesn’t work, or the coding is wrong. Obviously, the most important information is different for brick and mortar businesses, versus online ones. Although email is important, every online business should have a phone number available, as well, in case a customer needs to talk to a real person.

Keep your website up to date, and also make sure that you list the date of the most recent update somewhere on the site. Information that is out of date is no good, and it is impossible for most people to tell when the last time you updated your site was, unless you tell them. Having a recent update listed gives people confidence that your information is current, and makes them more likely to contact you.

It only takes a little bit of time and some common sense to avoid certain mistakes. However, other common web design mistakes are made because of issues that amateur designers haven’t even thought of. This is where more experienced designers can be of most assistance.

The right web design is certain to improve the quality and quantity of your business web pages traffic. Finding a knowledgeable and experienced web design company ensures an attractive and effective online presence.

Some Fail Safe Tips Why Certain Colours Are Preferred As Background Colours In Web Design

Monday, November 7th, 2011

To make an impact with a website offering you need to know why certain colours are prefered as background colours in web design. The reasons offered for any choice that one settles on are usually based on readability as well as taste in presentation. There are no rules cast in stone but some guidelines will suffice to ensure that whatever choice made, the result will be great to look at.

Even for designers who can quote a number of years of experience, one can still find instances where they concentrate too much on the textual and graphical content. They forget that backgrounds too require adequate regard in order to ensure that their creative product is harmonious. While it is not necessary to make the underlying layers too conspicuous, they must nonetheless compliment the overall look and appearance.

While there are no well-established choices that apply for all offerings and approaches one must pay due regard to some standard practices. In the very early days of the World Wide Web, computers had very limited colour display capabilities and designers had much less leeway at what they could use if their pages were to be viewed easily on many platforms. The display capacities of modern computers means that experimentation can be taken far wider but caution is still a necessary watchword.

There are two levels of backgrounds that one needs to pay due regard to when making any web page. The first is the most distant layer that lies deep behind the contents. This requires the highest level of ingenuity and should be used only in instances where the designer is sure that they will get it right. It may also be necessary to try different options before finally settling on any one choice. The best option is to go for a graphic or a textured watermark in a faint hue that will be unobtrusive to the rest of the page’s contents.

The other layer needs not be too subtle as the one given to the body. This is the one that lies immediately behind the various text, graphics, banners, and other elements on the web page under construction. This one needs to compliment each section as the case may be and does not have to spread throughout the length of the page but should only extend as far as the element fronting it.

The most successful designers recognize the importance of consistency in their work of art. The layer underlying the content has to be compatible to everything that it fronts. A good example is where the designer has chosen some element of hand-drawn or cursive typography for contents. This theme should be taken further to include the palette.

Cascading style sheets have been a major boon in the area of designing web page elements. This is because aspects of integrated elements can be changed with an adjustment of just one section of code and the changes will permeate through the whole website in a consistent manner. Designers are therefore given enough leeway to experiment with various colour combinations with ease.

Many designers quote different reasons why certain colours are prefered as background colours in web design. However, any list must include ease of reading the main content as well as giving the website a tasteful outlook. The details given above should prove adequate as guidelines for any designer.

Business owners, check out our site for web design advice, now. You can also find information about a reliable company that specializes in website design, today.

Determining Which Is Better For An ECommerce Store

Sunday, November 6th, 2011

A good deal of modern day business can be done on the internet alone. Most of the transactions done online are virtual in every sense of the word. Money is transferred via digital processes and is given in exchange for a product that exists only online. A good business that works online will have to figure out which is better for an eCommerce store, OSCommerce or Magento.

E-comm and e-Commerce are also known as eCommerce. This is a term for doing business on the internet or world wide web. For a transaction to be considered part of eCommerce, at least one part of it must be done online. Not all of it has to be done online, though. Many transactions occur via email or mobile phones and other communication devices.

Many people who are just beginning their online business will want to have a software solution that is as ready to go as they are. How fast an e-Commerce solution sets up is very critical to some people. OScommerce states that it is very ‘out of the box’, ready for customization almost right away.

Someone doing business online has many things that they want to track. Not everyone who begins to work online selling a product or service knows what they are doing. There is a strong learning curve involved, and this means that their ideal solution needs to come with support. In this sense, Magento is ideal because it comes across as very professional and helpful with its network of support and background company.

For those who are already quite knowledgeable about the eCommerce process, there are other options to consider. Some people have coding experience or an interest in taking an existing program and manipulating it. OScommerce originated as part of an open source code, meaning it has been made freely available to the general public. The community that has sprung up around OScommerce is very prolific and includes people who are hobbyists as well as those who are professional coders. Everyone is welcoming by nature.

Some people who have online businesses have less interest in the solution they’re using and more interest in getting down to selling. Magento is feature rich and ideal for such people, especially those who want to customize their stores. It has much flexibility and offers a good deal of control to its users. The intuitive administration interface comes with other tools as well. Magento helps with product cataloguing as well as search engine optimization for the store itself.

Business owners who do their best selling online may already be aware of what they need to do. They might already know they must record every part of their business, from the handling of product and management of their supply chain to inventory and stock records. OScommerce offers a diverse set of tools to help the savvy business owner follow the details of all transactions. The supportive community that has sprung up around this open source program is very welcoming and encourages people to contribute to the future of the software, especially through identification of as yet unfulfilled needs a business owner might have.

It wouldn’t be easy to say which of the two eCommerce solutions is the best. It would depend on what someone is looking for. If they want something ready to go, they should perhaps work with the easy-to-learn Magento. If they’re more interested in being personally invested in their software solution of choice, OScommerce is the best choice. Deciding which is better for an eCommerce store really depends on what a business owner’s needs are.

Today, a lot of business is being done on the World Wide Web through e-commerce. If you have a business and you need a page, you have to find web design services that are legit.

Where Is The Obvious Problems And Mistakes In An Ecommerce Site

Sunday, November 6th, 2011

In the world we live in, very few entrepreneurs don’t have websites for their business. It has become something that is normal and also compulsory if you want to compete with the top sellers in the industry. Websites have been set up to be completely automated. Customers can browse and complete their purchases online. Therefore, it is absolutely imperative that website owners are aware of the top problems and mistakes in an eCommerce site, so they avoid them.

Most new comers to the world on online selling still think with the same mentality they did when running a normal brick and mortar store. They believe that all you need to do is open up a shop and people will see and support it. This is a big mistake. Every bit as much that is spent on starting and setting up the website should also be invested in marketing the website. It is simply not going to show up on Google number one page results. It takes marketing and selling strategies to introduce and promote the business enough to be an online success.

Another common mistake with people taking their business online for the first time is neglecting proper and in depth descriptions of their products. Unlike a traditional store, online shoppers cannot touch or feel your merchandise. So they need to be given enough photos, your website should have professional zoom software and in depth product descriptions. This is a mistake that even leading websites make as they take the obvious for granted.

Online shoppers differ significantly from your walk in shoppers. It is estimated that more that 50 percent of people that walk into the store, actually purchase something. When compared to the 3 percent that actually buy from the online store, that is a dramatic difference. So online shoppers should be treated as such. They need a reason to stay and shop, they need a positive experience.

The customer needs to be confident in the website and the product, so your main focus should be creating this type of atmosphere when the client comes onto your site. You need to have a competitive edge and the customer needs to identify and agree with that.

Privacy is a big area of concern with online shoppers. This is expected as they are required to give out personal information and credit card details. So it is only rational that they have some doubts before proceeding with the sale. Customers need to be reassured. You can do this by creating separate pages that outline and enforce privacy policies. You must remember to mention that their personal data is protected. You should also state that credit card details are sent via a secure network.

During your first year being a website owner, you will be tempted to explore other avenues of marketing and selling. Most of them are the latest trends with little or no feedback from previous users. While it is healthy to explore change, it is equally wise to stick to what you know. Before you start trying out innovative software and programs, master the old and traditional methods and see if that works for you.

Every budding online entrepreneur needs to take the time to study the top problems and mistakes in an eCommerce site. This will not only save you the hassle of going through it again and again, but you can make your business successful, first time around.

It is a well-known fact that website design is a critical component in the performance of a company on the internet. Knowledge of how to enhance eCommerce traffic is instrumental in enhancing revenues.

Top Benefits Of Tempe Internet Marketing

Tuesday, October 26th, 2010

There are many reasons why one should consider taking up Tempe internet marketing. It can work as an extra method of making an income, one is able to get more time for other activities and it is an easy way of starting a home business. There are more benefits associated with marketing on the internet. A good idea is for one to start by researching more about the business so that they know what they can do to succeed.

Individuals who take up home businesses such as online marketing benefit from enjoying a wide range of tax breaks. This means that one is able to spend less money on job and travel expenses, advertising, phone and fuel bills, office and business related tools etc. The idea is to find out what one can do to minimize their spending so that they can succeed in achieving their goals.

If you are looking for an inexpensive way to start a business, you can consider checking out marketing online. There are plenty of resources on the internet one can use. They can be of help in training and guiding an individual how to go about this type of business.

The venture is also associated with low cost of business operation compared to other types of venture. There are many different ways one can go about achieving this. Find out how you can cut down on unnecessary business expenditure such as office supply, phone bills and ineffective advertising. This can help one to spend and save money wisely while running the venture.

Getting more knowledge about marketing on the internet is also beneficial as it can help one to run the venture in an inexpensive way. Keep reviewing and evaluating your business processes, activities, expenditure and time usage. It can help you to do away with some activities or expenses that are not beneficial to the business. These can be done away with so that you concentrate on other aspect of the venture that brings in more success.

One does not need to have products or services to succeed in online marketing. There are many different types of affiliate programs one can join to start benefiting by making money online. It is advisable to research different products and services so that one knows what can work well in their situation.

Other than having an extra method of generating an income, Tempe internet marketing makes it possible for one to have more freedom. One does not have to work on the business at all times. All that is needed is to make sure that the venture is running smoothly. An individual can spend the rest of the time working on other projects.

Find high end internet marketing companies in Tempe, Arizona. Stop by Jason Turnquist’s site where you can find Tempe internet marketing for your business.

Methods Of Free Website Promotion

Thursday, July 29th, 2010

Some beginners feel that creating a website is hard work, but they soon learn that website promotion is also hard work. You can pay for advertising or you can outsource the work, but both can be very costly. There are easier ways, however, that are completely free of cost.

A popular method that requires a bit of care is SEO, also known as search engine optimization. This is when you use specific keywords throughout the text of your site in an attempt to have search engines find your site and place it in search results for specific search terms. It is very easy to overuse keywords and appear to be more of a spam site than one that provides good information or content. If done correctly, it could be one of the best means of traffic to your website.

Visit other sites related to yours and consider exchanging links with them. That means that in exchange for you placing a link on your site to another, the site owner will return the favor. Send them an email asking whether or not they are willing to exchange with you. They are likely to agree to it since you both benefit from it.

If you do not have a page on a social networking site, then create one. However, like most of the world, you probably already have one or more pages. Place a link to your website on your social networking page so that all of your online friends can check it out. You could also make occasional posts or status updates about your website, just be careful not to do it too frequently. You could turn some people away.

Choose an online forum or discussion board to be a part of and participate in the conversation. It is even better if the forum is actually related to your site. Check to see if the forum allows users to have signatures. If so, then add your link to your signature. Every time you post something new, your signature is automatically attached, so your link is seen by anyone who participates in or reads the discussion. It is free advertisement that takes little effort. You usually get genuine interest from the people who click on these links, and usually more of it in forums related to your site. Also, you can show off your knowledge of your niche and make your online presence known.

Your outgoing emails can also have your signature. Most email accounts allow you to easily set up a signature that automatically attaches to all of your outgoing email. So, at the end of every new email is an invitation to your website.

Finally, one of the most common sense techniques and the most commonly used is the bookmark function. Encourage visitors to bookmark your site to their web browsers and their social networking pages by adding a button to your site in a conspicuous area. This will allow visitors to easily and voluntarily save your site.

These are only a few of many means of website promotion. However, they are some of the easiest. Think of them as starter traffic generators and eventually make your way up the advertising ladder.

Need some assistance with your online marketing? Visit cashmoneyaffiliates.com to learn more about affiliate marketing and how you can start to earn money online, promote your website and get some all important affiliate tips and resources before you do anything else.

The Three Basics Of Getting Internet Traffic Through Web 2.0

Tuesday, June 29th, 2010

Defining WEB 2.0 as a series of building blocks is not really possible. However, it is possible to point to some common factors that exist across most of the new webs “virtual holdings”.

Here are three key features to WEB 2.0. These are perhaps the most important for someone looking to market their own ideas on the web. These methods are ones that you, as an end user, can utilize to get your message across more effectively.

1 – Tagging and Tags. Tags are like the keywords of a particular message, video, article or application. They are a “short cut” to understanding what it is about. As an example, if you produce a video about rock climbing you might choose “rock climbing”, “mountaineering” and “ascent” as three of your tags. This gives both the end user, and the engines on the web that categorize your video an idea of how and where to file it, and allow people to find it when searching under appropriate keywords.

2 – Collaborative Work – Having teams of people add to a topic, pushing the conversation along, adding backup videos, voting up your work, linking it to other work in the same field. This is part of the new collaborative way of using the internet. It works both ways. Initially you may want to see how things are done, and add to existing discussions, rate other people’s videos and articles in a constructive way. Then produce your own and hope that you start a conversation of your own.

3 – Syndication. If your message is good, clear and unique, then others may want to spread your word for you. Simple content platforms such as WordPress offer one button press syndication.

A great benefit for both the original author, who sees his message spread to a wider audience. And the syndicator themselves who benefits “by proxy” by having this much sought after information on their site or domain.

The new features and accessibility offered by WEB 2.0 has massively increased the number of people actively participating on the internet. Finding hotspots where these discussions are taking place between massive numbers of people is now relatively easy.

This leaves you with the task of getting your own message across, and marketing yourself and your goal. Convincing people that your message is one they might want to listen to.

With the huge increase of WEB 2.0 social sites, arises new and exciting ways of driving internet traffic to your own web pages.



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