Posts Tagged ‘technology’

The Economist Admits Using Google+ To Impact Their Search Efforts

Wednesday, February 26th, 2014

Google Plus is Google’s foray into the social network market. The network is meant to challenge the dominance of Facebook in the space. However, it still has not gained nearly the traction that Facebook enjoys. In order to force people into using the network, Google is tying it to its other products. This is happening to such a large extent that a New York Times piece recently highlighted that the Economist is using Google+ to impact its search marketing efforts.

Ironically this story first broke online on a Google+ account of “The New York Times.” In this report it came to light that “The Economist” saw Google+ as a great tool not for socializing and social media, but for giving their overall SEO profile a boost. They noticed every post was indexed, putting more and more out there for people to find.

This has been an excellent decision on the part of The Economist to have an account and business profile with Google Plus. Not only have they gained a new audience, but they boast to having twice the people following their Google+ account as they do on Facebook. It’s a great way for them to reach their fans and at the same time boost their SEO campaign. Their strategy must be working though because their Google+ posts are showing up in the SERPs.

There has been quite a lot of push-back from users it seems after Google started requiring a Google Plus account to comment on YouTube videos. Many have stopped using the service altogether to avoid the big G from tracking their whereabouts across all the Google products like Gmail, YouTube and Google+. Some just see it as a minor inconvenience and continue on.

One thing is for certain, Google is going to favor their own products when it comes to the search engine results. Businesses like The Economist are wise to take advantage of this and implement this as part of their SEO strategy. This is one SEO tool you should consider adding to your toolbox.

YouTube.com – FB Easy is a news review site that reveals the truths & myths by providing a FB Easy Review.

What You Need To Know About Facebook Marketing Strategies In 2014

Saturday, February 15th, 2014

If you didn’t already know, it is important for every business owner to keep up with the times. Allowing yourself to get behind will only give your competitors room to move in. It is 2014 and there are new strategies that will help you do much better this year than you did ever before.

Because Facebook has over seven-hundred-million users who interact on the site for over eleven-billion hours a month, your potential for reaching a whole lot of people who want to know what you have to offer is just about limitless. With Facebook’s all new advertising platform, you will be able to reach just the right audience in a powerful and meaningful way in no time at all.

The next thing that you want to do is admit any mistake you have made. Perhaps a customer has posted a gripe on your page about a bad experience with your company, or maybe there was a well-publicized snafu that the entire world knows about. Either way, it is important for you to address the issue and avoid running away from it. You are human and it is okay to let the public know that you are not perfect.

Viral Marketing

These ads are based on information that is drawn automatically from the files of Facebook users. With this kind of specialized information, you can get real value for your advertising dollar.

The best thing you can do for your business is work on keeping things fresh. Use this advice if you want to up your Facebook marketing game.

Facebook.com – FB Empire Builders is a social media site aimed at uncovering the advantages & disadvantages by providing an insightful FB Empire Builders Review.

How To Promote Your Videos

Tuesday, February 4th, 2014

Do you upload videos to YouTube to promote your brand? You will get better results if you implement efficient video marketing methods. You will earn a greater benefit form your video marketing campaign and improve your branding thanks to efficient video marketing techniques. Keep reading to learn more about the most efficient ways to market your YouTube videos.

You will also be able to make the most of the internet marketing strategies that are appropriate for your type of business. Keep reading to learn all about which trends in Youtube video marketing you need to be aware of and make use of in your own marketing strategy.

Purchasing video views is one of the newest trends in Youtube video marketing. Posting a brand new video does offer you many useful methods of advertising that will bring in viewers, but by creating the illusion that your video is even more popular, people will be even more inclined to pay attention to what you have to say.

YouTube has revolutionized the world of video marketing. It is now one of the most efficient ways of driving more traffic to your site and of selling more products to your audience. You should not neglect optimizing your videos. You can optimize videos by placing strong keywords in the title, the tags you use to describe the video or the description of the video. Keep in mind that the content of the video will not be analyzed for SEO purposes so you need to properly describe your videos.

You can easily embed your videos in any page. Your videos will become a lot more noticeable if you share them on social media or embed them in your daily blog posts. Videos should also be accessible from your mobile website so visitors who check your site from a mobile or a tablet can easily stream your videos as well.

Your videos will go viral if you share them on the different platforms you use for marketing, especially if your followers on social media platforms share your content with their friends.

YouTube.com – HydraVid is a news review site that reveals the truths & myths by providing a HydraVid Review.

How To Increase Social Media Engagement

Tuesday, February 4th, 2014

Life many businesses you have created social media accounts with the hope of creating new business and making more money. These are all worthy goals but I can guess with great certainty that you do not have as many likes, subscribers, followers or comments as you would like.

Facebook is an opportunity to market directly to your customer based on demographics and other metrics. It is a way to create a lifestyle brand and a familiar face for your business. It allows you to get a name in the game and to keep your name in the mouth of the public.

What you don’t know will make you a social media loser. Are you tired of being a social media loser? Are you tired of not getting enough likes, enough mentions, enough follows, enough subscribers are enough people speaking life into your name.

What are you doing that the next guy isn’t doing to make your company standout? I hate missing an opportunity and I bet you are the same. I’m sure that you realize that Facebook is a great way to market but you just haven’t figured out how.

Social media isn’t as easy as creating an account and begging people to like your page. It is much more intricate and it deals with the psychology of social media. If you don’t know what the people want, you can never satisfy them. We know what they want and we feed it on a silver plate to them.

We know what social media is all about and how to engage the audience that you want. We know how it can make you more popular and put you on the minds of the people so that they choose you and not another business.

WarriorForum.com – Fanpage List Builder is a website dedicated to exposing the advantages & disadvantages with an in-depth Fanpage List Builder Review.

A Brief Explanation Of Facebook Software Tools And How They Can Be Used For Business Or Pleasure

Friday, January 20th, 2012

In the beginning, social networking sites were used for just that – social networking. When it was seen how many potential customers were making use of these sites, business entities put it to work for them. Marketing on them became popular. Facebook software has been created that makes marketing, and even “going viral” (reaching millions), quite easy.

These tools that make marketing efforts on the internet faster, can be found online by using your browser’s search engine. Tools that have been created for use on this site also include those that make adding friends much quicker.

Use your browser search feature to locate the many tools available. These include those for gaining access to the social site from your phone. Also, ways to create cash from your FB account can be found there.

A feature that many marketers use is a download that enables them to create as many accounts as they desire. This is apparently a great marketing technique for reaching many people. The number of tools available for enhancing your time spent on this social network are many. Try searching for FB Devil on your favorite search engine, and see what you find.

Most people know that when you click “like” and “share” on FB, all of your friends see it as recent activity that you have participated in. They can also go there and participate. Some companies have built sites for fans to sign up on and they can receive something free for doing so. Your friends can then do the same.

Emails sent can also make an even larger ad. Using Facebook software all works in the favor of the marketer who made the account. This is referred to as “going viral” and is a much-coveted activity that businesses seek to create.

Out in the Internet marketplace it takes much effort to maintain all of your business’ individual social media accounts with Twitter, Facebook and the like. Marketers understand, too, that it is important to protect the online reputation of their business as well as the brand. If you need a social monitoring tool to help your online name you should contact CrowdControlHQ!

Start Getting More Views For Your YouTube Videos

Saturday, January 7th, 2012

You do not have to be a genius to up your number of views on YouTube, as it is mainly about showing people the things they want to see and then gaining the advantages. If you can determine the types of videos your target audience likes to watching, then you should not hang back when it comes to boosting the numbers of views of your videos. The upcoming article focuses on some handy hints that any YouTube marketer can utilize in order to increase the number of video views.

Embed Videos on Your Own Blog: There’s no better place to publish your videos than on your blog. There’s no reason why you should simply limit your blog’s content to text -adding video content will not only enhance it but your readers will get more variety. Just get the embed code for your video at YouTube and paste it in a post, and anyone who visits your blog can watch your video, vote on it, forward it and so on. You should, naturally, use this technique with a blog in the same niche as your videos; if you don’t have such a blog, why not start one so you can have another place to publish your videos? Even if you set up your blog on a free platform hosted by someone else, you still have the option of publishing your own videos there, so it doesn’t even have to cost you anything to get started. Don’t underestimate the power of effective blogging because nowadays, due to the growth in social media, you’ll find that your blog can become an information powerhouse in no time.

Create a Title that has Widespread and Ordinary Keywords: You can gain better results with YouTube at the straight away with some easy shortcuts and one is that if you offer ordinary keywords with your videos, along with your main keywords. Individuals that look on YouTube for videos have a certain strategy for finding videos and if you can gain knowledge of their methods and apply it to your own videos, then you will be able to boost your views. When you are doing something, such as preparing a title for your video, you should add in the keyword Video, as a preponderance of YouTube users add that word to their keyword search. Similarly if you are creating a help video then adding a keyword such as How To or Tutorial or Guide will help you grab more viewers by helping you rank well for your main keywords. Usually when people are looking on YouTube for a video, they are trying to find something to watch that is understandable to them. If you also use stylish keywords with your primary keywords, you will boost your chances of leading targeted views to your videos.

Leverage the Power of Backlinks: If you create backlinks to your videos, people won’t have to be on the YouTube site to find them, for they’ll be appearing in the regular search engine listings. Backlinking to videos is not really any different from creating links to any other type of content, and it can be done using article directories, forum signatures, commenting on blogs and so on -just link to your video rather than a web page. When you do this, you’ll be positioning your video to get a high search engine ranking, which will really add to the number of views you get. You should, therefore, make an effort at building backlinks to your videos, being sure to to target appropriate keywords that aren’t too broad or competitive.

Seeing continuing accomplishments via YouTube depends solely on how admired your videos area and repeatedly being able to obtain targeted views.

Mollie J Callen is a marketing manager and author of this article. If you are looking for the best deals on limousine hire Sydney, then visit www.sydney-limo-hire.com.au to find the latest offer on Sydney limo hire for you.

Discover How to Gain Numbers of Views on YouTube

Sunday, December 4th, 2011

You do not have to be a genius to up your number of views on YouTube, as it is mainly about showing people the things they want to see and then gaining the advantages.

If you are aware of the desires of your target audience and you can provide them with those videos, then you should not stay back when it comes to expanding the number of individuals who watch your videos.

The upcoming article discusses some advice that is easy to put into use by any marketer of YouTube, for increasing their video view count.

Only Upload Videos that Deserve to be Watched:

The excellence of your YouTube channel is dependent upon the kinds of videos you upload to it.

From time to time, you will think, on a lark, about uploading a disorganized video on, although if there is nothing truly significant about, then it will just be a waste of time and effort.

Your channel subscribers will begin to become unhappy and lose their trust in your materials, so this is a bad idea.

Only upload videos that are relevant to your channel and those that are worth watching.

Be aware of the videos you are selecting because in due course, your triumphs will be reliant on this issue.

Use Interesting Thumbnails:

This is one strategy that never lets you down when you are trying to get targeted attention on YouTube.

If you focus on using interesting/compelling thumbnails for your videos, you will find more people actually ending up watching your videos.

You need to make sure that you are using the right thumbnails for your videos, due to the fact that an upwards of 70 percent of view to videos are created by Related Videos.

However, this certainly does not mean that you should mislead or misguide your potential viewers by showing a thumbnail that is not related to your video.

The last thing you would want to do on YouTube is spoil your reputation by losing the trust of your viewers.

You need to be straightforward and blatant with your style in any way that you can, so that your viewers will be thankful for you endeavors, instead of blaming you for destroying their trust.

On social media sites, such as YouTube, getting your target audience to have faith in you is imperative.

Allow Embedding:

A mistake that many marketers of YouTube make is to put a cap on the number of times their video can be shared and this does not allow the videos to be embedded.

If you are not going to allow others to embed your videos on their website or blog then you are obviously going to limit your reach and stop your video from getting more views and exposure.

Do your best to take delight in the knowledge that some of your viewers might be so fascinated with your video that they want to post it on their blog or website.

Also, allow your viewers to rate and comment on all of your videos so that you are able to make them more interactive.

Your videos should be easily viewable, in order for your viewers to be of assistance in sharing them.

YouTube and viral marketing work great together, so why would you want to limit this combination?

Last but not the least; do not give up if success is hard to find, because persistence is the only skill that will pay off.

Mollie J Callen is a marketing manager and author of this article. If you are looking for the best deals on limousine hire Sydney, then visit www.sydney-limo-hire.com.au to find the best offer on Sydney limo hire for you.

How Small Businesses Benefit From Twitter and Facebook

Sunday, December 4th, 2011

Online marketing for compact companies has proven to become a really wise method of any business searching to boost the site traffic. Elevated traffic, as everyone knows, may be the gateway to elevated sales. Nevertheless the underlying question still remains: exactly how is it going to increase your traffic? Well, getting more associated with Toronto social media may be the answer.

Why Is There A Need To Tweet?

Twitter is really a leading resource of top-rated information, details, and concepts which will help you stay on top of niche and rivals.

You’ll have the ability to instantly communicate with a tweet’s information sources while using links which are freely shared around the subjects that impact your market. When using the Twitter search facility, you’ll have the ability to rapidly identify the particular conversations and understanding that you desire by simply typing within the keyword search.

While using tweets, you own an efficient database method to obtain information right at the tips of your fingers. In the event you follow them, they’ll come. If you “follow” somebody who you respect within your niche, their fans will discover you also and follow you. You are using a never-ending base of prospects and synergies.

Great Reasons To Join Facebook

Facebook can be used by huge numbers of people daily. Chances are your clients may be there, and most likely, your competitors are too. Share the newest particulars regarding your organization, product, or service. Steer your Facebook account to produce and increase leads.

Creating a profile on Facebook can make room for engaging and speaking with prospects and possible affiliate entrepreneurs. Give a free business blog that lean towards more awareness and knowledge of the niche. Utilize Facebook to brand your business with videos, ads, and photos. Jump into conversations that are relevant to your niche, inform them and make them feel your presence.

In this modern day, making the most of Toronto social media is really a smart factor a company can perform. Why? Because social networking is not going anywhere soon and can continue changing the skill of Toronto social media marketing for many years in the future.

Want to find out more about Toronto social media marketing, then visit Randy Chinn’s site on how to choose the best Toronto social media marketing strategies for your needs.

Multilingual SEO- Why Social Bookmarketing is Important

Friday, November 25th, 2011

Numerous webmasters know that the social bookmarking website pages are becoming more and more trendy. They allow you to save bookmarks online and Tag/Categorize them with key phrases rather than saving them as bookmarks in the favorite’s list of your browser. This is exactly particularly useful when your browser based bookmarks have become cumbersome. It’s also help as you can access your bookmarks from any computer where you have an internet connection.

When you have bookmarked them, you can view them, sort them by category/keyword as well as see links from others that have been categorized like yours.You also establish RSS feeds for each category (tag) that you ‘subscribe’ to. This alerts you to new links in your areas of interest. Your bookmark collection/RSS Feed becomes viewable to others who can also copy your bookmarks to their own collection. Accordingly now you can aggressively promote your RSS feed to the RSS Directories and Search engines, syndicate them and make them available to a much wider audience.

On Social Bookmarking websites, you first create an account. Then you bookmark interesting and useful things in the area of your interest or expertise. By doing accordingly you create a practical Feed. Once you’ve done that you intermittently, (or aggressively), add helpful and interesting items, (that could use additional exposure), from your own content. Make an honest effort to contribute USEFUL information and links. This is often all about sharing and exposure. Done properly, you can be as aggressive as you want to be about sharing information. You can share your blog(s), links to your informational/resource websites etc. Think about the fact that when you share links to other’s resources, you’re also effectively promoting their content as well.

This is often a way you can aggressively and ethically promote your content and the content of others. I personally have hundreds of gigabytes of my own information and information of others, connected to my notebook. In the final analysis, it’s doing me no good what-accordingly-ever just sitting there. But by organizing it, online, I can help myself, (getting organized, getting my content exposed, etc.) and help others at the same time.

If you spice up your feed with too much sales and marketing related or self promotional stuff, people can and will easily drop their subscription to your feed. And instead of gaining good will and doing a service to the internet community you could get labeled as a spammer and suffer the consequences.Accordingly while being aggressive is possible and acceptable, being careful to consider the best interest of the community is certainly warranted.[youtube:_fV80FJuS4o?version=3;[link:Social Media Optimization];http://www.youtube.com/watch?v=_fV80FJuS4o?version=3&feature=related]

Visit multilingual SEO and find the best multilingual SEO experts to work on your project. Maria Johnsen is an SEO expert, programmer and sales expert. If you really are serious in your online sales, then you need to have a conversation with Maria.

Find Out What it Takes to Produce a Profitable Video Sales Page

Monday, June 20th, 2011

Videos are taking the internet by storm and changing the way the people view content. A few years ago, before YouTube and other sites like this came along, videos were not utilized as much. This is because slow internet speed and streaming video while it buffered was not a good thing for user pleasure. But with the technology and warp online speed of today, videos can be seen just about everywhere on the internet. This is exactly why Internet marketers are taking advantage of video when it comes down to revamping their sales pages. If you have been in internet marketing for a while, then you know that the expert internet marketers prefer to use videos for their sales pages as opposed to the long standard ones.

First off, you need to avoid having an hour-long documentary style video on your sales page so remember to keep it short and to the point when you are putting it together. The goal of your video should be to tell your potential customers your story, explain the benefits and get them to act. Since you won’t be including any useless content, then the video shouldn’t be too long. Your videos can’t be too long because most internet users have a pretty short attention span. People want to get to the heart of the subject immediately because they don’t have all that much time available nowadays. Thus, your chances of losing your prospect increase for every moment you delay in explaining the unique selling proposition of your product.

Secondly, if your potential clients choose to share your videos, make it a lot easier for them to do. But, this does not mean you should distract your potential customers from acting upon your request. But, instead have a share button with the videos. This is so that if they find your content appealing, they can tell others. You must be cautious about how you handle this. You do not want to overwhelm or confuse your viewers and stop them from replying to your call to action. After all, you still want them to be customers one day.

Producing a balanced video sales pages should be one of the key things that your focus on.

Lastly, don’t rely on the fact that people will just watch your video, you need to encourage them to do it. If your video doesn’t start playing as soon as your website loads, then you need to make sure that you put up good call to action message next to it to entice your audience to click the play button.

All in all, from the above article it becomes clear that videos are here to stay. The Internet is moving with the speed of lightening, and the progress is massive in many different areas, videos being one of them. Since an increasing number of people seem to prefer video content nowadays, taking advantage of video sales pages is the only way to go. If you don’t create your video sales page properly, though, things won’t go as you expect, which is why you need to focus on the key points which we discussed. Therefore, you should start creating your first video sales page and see how things progress. [youtube:YHI5U95bWZg?version=3;[link:cash renegade];http://www.youtube.com/watch?v=YHI5U95bWZg?version=3&feature=related]

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