Archive for the ‘Twitter Marketing’ Category
Friday, July 30th, 2010
[youtube:lWFEEWSzSz8;[link:Mastering Twitter] for Marketing Success;http://www.youtube.com/watch?v=lWFEEWSzSz8&feature=related]Mastering Twitter etiquette for marketing success can be achieved in a number of ways. Many small business are learning how to market themselves by utilizing Social Media sites. Twitter is a free service that is considered one of the most popular social media services in the world. Each communication is called a Tweet and is typically an update or source of information that is sent out to Followers on a particular Tweeter account.
Communications are sent out on Twitter by sending out Tweets. Tweets are updates that typically notify your followers on what you are up to. But for business purposes, Tweets should be used in a different manner. Business owners cannot afford to send out boring Tweets. You will not get a following and will not be able to promote your business. Your tweets need to be informative and interesting.
One of many tips or tricks to gaining more followers on Twitter that may lead to potential customers is to provide Tweets that add value to your visitors experience. It is important to make the Tweet informative and to be a constant and consistent resource to your followers. If you are a business that sells food products an attention grabbing Tweet would be to send out interesting links of special recipes associated with the products you sell.
For the most effective online marketing techniques to work, you have to first know exactly who is your target market. You must create Tweets that will specifically speak to a certain market segment. You must answer three very important marketing questions that address Who?, What? and Why?
For effective marketing you should be able to identify who your target market is and fine tune your Tweets so that they are appealing to your market. You need to know who you are going after in order to get the sale. If you do not target the right audience, then you are essentially wasting your time.
You also need to know what you expect to gain from your Followers. There should be a marketing goal. Every now and then, you can add Tweets directly related to your business. You may want to Tweet about a special sale or promotion you are having. But be careful not to overly sell.
Online marketers also need to know why they are sending our particular Tweets. This will help you send out the right Tweets that will get the highest response. The Tweets will come much easier if you know why you are sending them out. You will notice many businesses that do not utilize Twitter in the correct way. They will send out random Tweets about their dog or what they had for lunch but is this not information that will bring in more sales.
It is also important to be consistent with your Tweets. For effective online marketing, business owners should Tweet relevant information on at least a weekly basis. It is important to set a goal and then work your way up to it. If you are first getting use to using Twitter you may want to start out with weekly or bi-weekly Tweets. And then soon work your way up to weekly then daily Tweets. Sending out an informative Tweet on a daily basis can be challenging because you do not want to send out repeat Tweets. Mastering Twitter Etiquette for Marketing Success will take some practice. There are many value resource online and available in marketing books.
Jeramy Colvin is an Attraction Marketing Coach who helps MLM distributors get started making money online. He works with home-based entrepreneurs to brand themselves and develop online marketing plans. To learn how you can build a business online using his exact system, go to learn online marketing.
Tags: home business, make money online, marketing, online marketing, social marketing, Social media, social networking, twitter, Twitter Marketing
Posted in Twitter Marketing | Comments Off on Learn Twitter Etiquette For Marketing Success
Wednesday, July 28th, 2010
These days, when you think of social networking on the internet, you will always have a mental picture of a blue letter “t” in your mind. Twitter has shot to dominance with many issues being evidence of that. A good number of people from all corners of this world will keep updating what they are up to on Twitter, be it a favorite hobby, to just being slumped on the couch on a weekend.
With all the popularity surrounding the website, Twitter will likely change into something different in future to keep up with the times. Therefore, it is justified to think about what evolution will cause the “blue t” to become in the near future. With about 50 million users, could it be a good idea to make bucks out of all these users.
For today’s businesses to make more progress in reaching the vast audience available in the social networking site, tweeter is planning to have paid-for accounts that the organizations can use to profile their businesses.
There is more to it than just getting additional privileges when you sign up for a commercial user account. With the premium payments, you will also get to enjoy premium services that individual users do not get.
The premium products are well worth their cost, as they will open to the registered business, a completely new realm of revenue sources because of business friendly applications and interfaces.
Therefore, you should expect such issues like enhances account verification procedures and other tools like traffic analysis. These will be a marvel for any business if things went commercial on Twitter.
However, every new idea comes with its own implication. There is always a conflict of interest in everything new. Therefore, if you are a loyal Twitter, you should not be surprised to find a targeted advert or two tucked into the interface in future.
These among other fears are those that Twitters should be very cautious about how they introduce the concept of premium versus free to use accounts. There needs to be some way to convince people that there will be no privileged users who get first class treatment because of money.
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Tags: advertising, advice, Business, computers, domains, finance, internet, Internet marketing, marketing, online business, site promotion, Social media, twitter, Twitter Marketing, webmasters
Posted in Twitter Marketing | Comments Off on Premium Payments For Organizations That Use Twitter To Profile Their Businesses
Thursday, July 22nd, 2010
In today’s fast moving culture of micro blogging, business can be made and destroyed in a matter of minutes. Businesses who take advantage of twitter analytics have a much deeper and more rounded understanding of what their customers and potential customers are saying whether it is a happy thought or unhappy thought.
Once a business has gathered the data required sourced from twitter analytics and the tweet curve it can then be used in many different fun and exciting ways for example a double glazing company may wish to harvest the data for use in sales activities by pulling all data for the search terms broken window or smashed glass they would then be able to contact the individuals who made the tweet and offer them their services.
If a business manages to pull data from the api then they will need to segment this data in order to make any good use of it. The tweet curve allows a business to pull data and store data for on a ongoing basis from the date the search is started and the previous seven days and then indefinitely or until all the companies hard drives are full, which might not be long with over a million tweets a day.
There are an increasing amount of options available to businesses when using twitter analytics, in order to get the most out of the opportunities it is recommended that all companies large or small apply sense to their actions and contact a good digital agency. If a business manages to pull data from the api then they will need to segment this data in order to make any good use of it.
Twitter process over 2 million tweets a day, a single tweet is a micro blog made up of a maximum of 144 characters and can contain a link or links to another site or indeed a hash tag with can be used for tracking purposes. Twitter its self we allow you to look at a keyword search for the past 7 days; it will not allow you via its platform to store or do anything with this data, to look deeper you need the tweet curve and the twitter api.
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Tags: analytics, application, computers, internet, marketing, Social media, tweet curve, twitter, twitter api, twitter apps, twitter data, Twitter Marketing
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Thursday, July 22nd, 2010
If a lawyer asks me how to use Facebook, Twitter, and other social media services to generate more clients, one of the first things I ask is if they have a blog. Even though social media can be very powerful promotional tools, having a blog gives you something to promote.
Lawyer marketing with your blog: Fastest results possible please.
I like the thought of a quick, easy return as much as the next person. However, this approach does not lend itself to long term success when lawyer marketing with social media. An occasional comment or status update will never offer the substance of a good blog post. Sharing your blog material through Facebook, Twitter, and other social media sites is a great way to enter the conversation.
If all you do is comment and posts status updates on Facebook or Twitter, then people will never understand the true depths of your thoughts. Creating longer, thought out content will provide the substance to attract more attention to your expertise.
When you maintain a blog that provides valuable information, this serves two important purposes when used with social media:
1. Your blog will gain exposure through the social media outlets. When you write thoughtful blog posts, people will get a better understanding of your ideas and offerings. This will increase the likelihood that they check out your blog or website where they can be converted into prospects.
2. People will come to respect your expertise. Posting your thoughts and professional opinions on a blog will help you develop a reputation as a thought leader in your field. Status updates or short comments will not achieve the same level of respect.
The point is that this involves some amount of work on your end. You have to write thoughtful, engaging content. But when you accomplish this, sharing your blog through social media is terrific exposure.
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Tags: blogging, facebook, Internet marketing, law firm advertising, law marketing, lawyer marketing, legal, linkedin, marketing, Social media, traffic generation, twitter, Twitter Marketing
Posted in Twitter Marketing | Comments Off on Lawyer Marketing: How To Leverage Social Media To Get Exposure For Your Blog
Thursday, July 22nd, 2010
Social networking is one of the most effective and cost-efficient ways to gain more traffic and more customers to your business. The most popular sites include Facebook, MySpace, and of course Twitter. Twitter is a micro-blogging website that enables people from all around the world, including celebrities and famous personalities, to post updates about anything and everything about them in just 1 to 2 sentences.
It is simple and it keeps matters brief which makes it also easy for ‘supporters’ to reply and make comments on it. Due to this outstanding idea, Twitter has made close to a million or more members up to date of which most of a large portion of such a community is made of the online marketers, that are also referred to as ‘twitter marketers’. Following are some of the most valuable tips that are worth trying out if you are interested to employ Twitter as a marketing device and keen to learn twitter marketing from the basics:
Begin your twitter marketing campaign by creating an account that is similar to the name of your business. This will make it easier for your followers and potential customers to connect with you. You can also improve recognition on Twitter by using your business logo as your profile picture.
Be personal with your followers. Don’t just mass follow every single person in the Twitter community as this will only end up either in acceptance with lack of interest or total rejection from the person you followed. Tweet interesting things and respond to people who replied or commented on your tweets because this is just one of the many simple steps to building good relationships with your followers.
Once in a while you could direct your clients to your website by tweeting self-promotional tweets. Always link you website to your tweet to enable those people who are interested in your business to click and browse. Furthermore, avoid to spam your followers with uncalled for posting of tweets or generic ads that link up to your online business. Keep self promotions in balance and do not overdo it.
Involve your followers through twitter concerning contests, promos and other exciting activities. Encourage them to check your website for additional information or share tiny URL links to pictures and videos of your brief events and promos.
You will be able to judge for yourself when the time is right, then once you are convinced, send them exciting news, be generous and give away prizes and offer perks by means of Twitter. Rest assured you will be flooded by joyous responses following the good exciting news you sent tweeted to them.
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Tags: advertise, blogging, Business, marketing, micro blogging, networking, social networking, twitter, Twitter Marketing
Posted in Twitter Marketing | Comments Off on Guidelines For Twitter Marketing
Tuesday, July 20th, 2010
If you do not have an up-line that is familiar with the new techniques of network marketing, you will be amazed at what you will learn. You do not want to be a super sales person and pitch a product or business. It is about selling yourself, not a product or business. People like and trust friends not businesses or things. This new way of network marketing is very interesting and unique. It is fun to make new friends and help people to reach there goal in life and be successful with your MLM.
When you are spinning your wheels trying to get your business up and running. You could be suffering from information overload. You will need to understand the new method of network marketing. The old way of promoting your business or product is just that old. There is a new way of learning to do marketing through attraction marketing that is becoming very successful.
When you start working online, especially on the social networking sites like Facebook and Twitter. Most people start hammering away at people promoting their business opportunity. You are saying here I am with the best product and company you should join now. Nobody wants to hear it, they have been there to many times. If you notice only your associates are commenting on your links.
The internet is changing the way that we do business. If you are pitching your business and getting no serious interest, leads, or opt-ins, it is because nobody cares. Do not waste your time and money. Social networking is about friendship and giving people value. You have to keep a good attitude and work towards a proper strategy and you will succeed. As you get into a new way of thinking you will find that everything will start falling in place. Your old way of thinking is not used any more in this type of marketing.
When you begin working on line you have to learn new strategies so you can promote your opportunity and you find yourself struggling to get qualified leads. You are not alone, this being a big problem but with a good solution. If you are generating 1, 2, or even 5 leads a day, this will not get on top of your team. If you are wanting a 5 figure income per month, you will need at least 30 leads per day. Do you like calling people? You will have to call each and everyone of them if you want to succeed in your endeavor. Most people do not share this information with you. They actually want to sign you up and get your money. The quality and quantity of leads and your follow-up on the telephone are essential.
If you are not having the success in your business that you need then you may be missing some of the most effective marketing strategies. Without he proper marketing training and generating 30+ leads per day then you need more information.
Simply put there is a step by step blue print that answers all of these major problems and will get you started marketing your business in the correct way for your success!
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Tags: andrew gallop, attraction marketing, effective marketing strategies, facebook, lead generation, lead generation company, lead generation network marketing, lead generation online, marketing techniques, MLM, network marketing, twitter, Twitter Marketing, working online
Posted in Twitter Marketing | Comments Off on To Help You Build Your Online Business
Sunday, July 18th, 2010
British Columbia’s Capital city, Victoria, officially dubbed June 30 to be Social Media Day. This was even proclaimed by the city’s Mayor, Dean Forntin. The owner of local company Idea Wave approached city Councillor Chris Coleman, which got the ball rolling on this monumental day. Mashable, a popular online social media magazine picked up the story, generating massive interest worldwide. The magazine noted that Victoria was the first city worldwide to officially proclaim a Social Media Day.
A gathering was held at the Empress Hotel in Victoria’s inner harbour to celebrate the day and give the opportunity for avid social media users, as well as users who are just starting to explore and learn the value of social media, a place to meet and mingle. There were a large number of local Twitter users, who even introduced themselves to one another by their Twitter handles.
Victoria social media marketing and search engine optimization company, Stikky Media, decided to celebrate Social Media Day by hearing what others had to say about their experiences with this powerful network of communication. They started a contest over Facebook, (http://www.facebook.com/stikkymedia), encouraging participants to “Like” the page and post on the wall how social media has positively impacted their lives. Entrants will have their names entered in a draw, which will be held July 22, 2010, for the chance to win an iPad!
At the time of writing, three days into the contest, several entries have been made to the draw. Each entry reflects on the personal experiences of that particular person and what amazing things social media has done for them. For example, several entrants shared stories reflecting on how social media, Facebook in particular, has allowed them to reconnect and share pictures with family members and friends who live far away.
Stikky Media, whose name refers to its ability and goal to make ideas “stik”, is a popular social media marketing company, offering social media marketing set up packages, social media marketing monthly maintenance packages and social media marketing consulting. Do not hesitate to contact them if you could use some social media marketing guidance, or want to win an iPad!
Prior to implementing a social media marketing adventure, make sure you connect with Stikky Media who are professionals in social media marketing for small, medium and large brands and organizations.
Tags: brand management, computers, customer engagement, customer service, facebook, interactive, internet, Internet marketing, marketing, social media agency, social media marketing, social media marketing company, technology, twitter, Twitter Marketing
Posted in Twitter Marketing | Comments Off on Social Media Day And Social Media Marketing
Saturday, July 17th, 2010
Social media marketing is a must for any brand or company wanting to achieve mass penetration of the general public in both home countries and worldwide, a good social media plan should have both long term and short term goals. Twitter crm will help businesses understand their long term, medium and short terms and can also help with other business issues. Since the internet started in 1993 it has made sense to use it as a cost effective advertising medium, but as the internet has the long tail effect, meaning the possibilities of advertising are endless the marketer no needs to be very selective in whom to advertise to.
Social media marketing is a must for any brand or company wanting to achieve mass penetration of the general public in both home countries and worldwide, a good social media plan should have both long term and short term goals. Twitter crm will help businesses understand their long term, medium and short terms and can also help with other business issues.
Twitter one of the latest social media platforms to grip the world collects over one million individual tweets on a daily basis, to use twitter analytics to help understand just what potential this data has can provide to any marketing agency, company or indeed famous individual then you must first understand and make sense of the tweet curve.
Social media marketing is a must for any brand or company wanting to achieve mass penetration of the general public in both home countries and worldwide, a good social media plan should have both long term and short term goals. Twitter crm will help businesses understand their long term, medium and short terms and can also help with other business issues.
By using the vast amounts of data collected every day will not only save huge amounts of time but also help lower costs which will help with ROI (return on investment) for a company. In short making good use of marketing data is a must for any company, it can however be expensive and many times outdated, using the tweet curve and twitter analytics can save businesses thousands upon thousands.
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Tags: analytics, Business, computers, data, internet, marketing, Social media, twitter, Twitter Marketing
Posted in Twitter Marketing | Comments Off on Twitter Analytics Modern Day Marketing
Friday, July 16th, 2010
Twitter analytics is the process of harvesting the raw data that is collected on a daily basis from over 100 million tweets provided.
A recent example of the a company using the tweet curve was a multinational solicitors who make a lot of money from helping members of the public when they have being involved in a accident such as a road traffic accident or RTA as they are most commonly known. The company used the power of the tweet curve and twitter analytics to harvest data on an ongoing basis for industry key terms which was then collected, filtered using a very high degree of filtering including, location, age, gender and a further 12 factors and made contact with the individual direct.
The heart of any businesses in any country around the world from Japan to USA to England is its sales team. The strength of a company’s sales pipeline can determine many things from the director’s private jet or new BMW M3 or it may be just as simple as being able to keep the doors open for another month and pay the staff. A good traditional sales pipeline comes from hard work and lead creation, however in the modern age of the internet there are more ways than ever before to build a sales pipeline and gain new custom the most impressive of these new ways is twitter analytics and the tweet curve.
A good traditional sales pipeline comes from hard work and lead creation, however in the modern age of the internet there are more ways than ever before to build a sales pipeline and gain new custom the most impressive of these new ways is twitter analytics and the tweet curve. The UK technical policies dept , recently stated that if a business is not using the power of social media to its full capabilities then in 6 months it is likely that they will be closed down. Businesses have not taken this news lightly and are proactively looking to partners to help them understand the power of the tweet curve.
A recent example of the a company using the tweet curve was a multinational solicitors who make a lot of money from helping members of the public when they have being involved in a accident such as a road traffic accident or RTA as they are most commonly known. The company used the power of the tweet curve and twitter analytics to harvest data on an ongoing basis for industry key terms which was then collected, filtered using a very high degree of filtering including, location, age, gender and a further 12 factors and made contact with the individual direct.
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Tags: advice, analytics, Business, computers, custome service, internet, marketing, networking, online, Social media, twitter, Twitter Marketing
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Thursday, July 8th, 2010
By now you know that Twitter has taken on a life of its own. What was once considered a micro-blogging site is now the topic of most online conversations. You might be asking yourself what that may mean to your business and more importantly what it means to you.
After some time I opened up my own account on Twitter. This was mainly due to curiosity and the fact that Twitter like discussions are happening throughout the internet. I soon found out that Twitter operates like many other social media sites and web tool in that it is a communication vehicle that helps you communicate to your niche in real time.
One of the aspects of Twitter that is so vital to me is the ability to stay on top of information in my industry. With so many information sources out there, its impossible to consume it all. By following certain people in positions of influence within the industry I can quickly find out whats worth my time and what isn’t. More importantly, I can access information that’s been referred from others I trust versus simply trying to locate it on my own.
In addition to following people and the industry information they’re sharing, you can also find others who bring value to your day. Whether its connecting with someone who is humorous or provides you with daily thought, your list of people to follow is completely in your control. This gives you a great deal of flexibility and more importantly filters information that you want to receive.
Another great benefit of Twitter is that of a following. In addition to following other people, others can follow you. Over time, this allows you to build a large list of followers. You may be asking yourself what type of benefit this provides but for those of you who are marketing online, you know that its all about building a list. Twitter is the ultimate list of like minded individuals who value what you have to say, share, or promote.
Once you’ve established a list and provide a good deal of value through your thoughts and ideas that are shared on a regular basis, you can begin offering information on affiliate products or your own products and services. When you do this the right way others will learn more about these offers and even make a purchase. This is direct marketing at its best. One must be careful though as you don’t want to abuse your list.
Twitter can provide an ideal channel for building a list of prospective followers and adding value. Begin with an understanding of your audience and provide valuable information that can help them succeed. Once you’ve build up a trust level, offer products or services that can help them solve a problem. This will improve your business and help your followers as well.
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Tags: facebook, internetmarketing, Social media, twitter, Twitter Marketing
Posted in Twitter Marketing | Comments Off on Why Twitter Is Essential For Anyone Doing Business Online