Posts Tagged ‘marketing’

Did You Know These Facts About Hiring A Freelance Programmer?

Sunday, January 22nd, 2012

Hiring any kind of freelance programmer involves knowing how to proceed and what to do so you have the best experience. This is an area just like any other online, you can unknowingly bring the wrong person onto your project and it is a disaster. Hiring a programmer is not hard, but you have to be careful; and we will explain more about that.

The worst thing you could ever do is proceed without a clue because you will be increasing your risks. Take your time and create a very clear job description with all details so you will get an accurate quote bid from the freelancers. Give careful consideration to the background and knowledge level someone will need to properly execute the task. You will need to find someone who can work independently and be able to solve problems without constantly contacting you.

While it’s nice to listen to your gut feeling, it could work against you especially when you’re trying to hire a freelance programmer.

But in the end, this is just like hiring anyone off the street except you will not interview them face to face. This is where you have to be cautious because some of the programmers out there can fake their resume and show you phony project work. You can find websites where you can run your own background checks on people, so that is an option. Business is about controlled risk, but you can do a lot to minimize it.

The subject of giving training to the people, freelance programmers, you hire can be a little tricky. Autodidactics are the very best people to hire because they will take something and learn whatever is needed. Be willing to have a conversation with people and ask them about their education or if they learned on their own. It is possible to ask the kind of questions for which the answer is neutral or does not make people defensive. We guarantee you will find all kinds of people at these sites, and you have to weed through them. There are hiring mistakes of all kinds, and one of them is turning down an applicant based on reasons that could be due to the wrong impression.

Your project is important to your business success, so you need to maximize your chances to locate and hire the best possible programmer for the job. We have seen numerous software applications that we believe could have a higher level of quality, and that all comes back to programming and the right priorities.

[I:http://assuredsocialmedia.com/wp-content/uploads/2012/01/EricParker9.jpg]

Sponsored By: Tacoma search engine optimization & Seattle seo

Using Twitter For Business

Saturday, January 21st, 2012

When a problem occurs, especially in today’s age of information, time is vital. The use of Twitter for crisis communications is quickly becoming a vital component in any marketing firm’s PR strategy. Not only is Twitter being used as a preemptive measure for isolated issues, but it is becoming a way to communicate quickly to the public following a crisis. Using Twitter for business purposes is growing in usage and acceptability.

Crisis communication is a PR activity that can be implemented on a widespread scale through Twitter. It is strongly recommended that there is careful planning so that fast action can be taken in the event of a crisis. A few examples of a crisis could be: the failure of a product, a financial crisis or natural disaster occurs, or a media frenzy attacks someone related to the brand image of a company. Whatever happens, having a crisis communication plan will recapture peace and calm the chaos.

In order to become effective using Twitter as a PR tool you must educate yourself and your staff about how Twitter works and some common capabilities. From there you want to begin your planning stage. Here, you want to identify a plan for a likely crisis that you could see being possible for your company and also those that would be impossible to predict (i.e. natural disasters). Decide who will be the one to speak on behalf of your company as a credible and honest source.

Social media websites have transformed the playing field for the development of crises and allows for a vital channel of communication. The power of social media is able to transform a simple misunderstanding into something major in a matter of minutes. People are more and more commonly finding out their news through the use of social media.

You also want to become an active part of the online community. Don’t wait until the moment of crisis to become known and develop a voice. Using the technique of prevention is always better than reaction. You can also use some extremely helpful tools to track what is happening on Twitter. It is helpful to see what other Twitter PR professionals are doing for some guideline.

So, do you think you would like to find out more about how to use Twitter for business? Do you think you would like to find out more about hiring a marketing firm? Check us out at fishbat.com to find out more!

Twitter Lists Power Down The Noise and Organize Your Followers

Friday, January 20th, 2012

I am always challenged with the subject about the way to organize Twitter and how to make the best of it, and I always start with “lists”. This is without any question the most useful method for chopping the noise that will enable you to focus on building connections.

How does one make a list?

Twitter lists permit you to organise your fans into groups so you can only see tweets from those followers you put on that list. You begin with making 3 lists to start with, examples: Peers, Pros and Patrons. Here’s why each of these are vital for moving towards your goals:

Peers – This list might include proponents in your industry which might be at a comparable level as you. This can be people you currently have strategic relations with, or or people you would like to collaborate with. These connections can prove incredibly handy as you move up in the ranks with your business.

Pros – This list can be for the executives or consideration leaders in your niche, or the individuals with companies at a stage you’d wish to realize. Utilize this list to watch how they are making use of social media or what they are debating. What are you able to apply to your business?

Patrons – This list would include the folks who are at present customers or clients, or people you have considered likely to buy contribute, or volunteer. Watch this list to determine their interests, be looking out for any questions being asked which you can respond to, and monitor for buyer feedback (positive or negative) that you can make a response to. Expand on your answers with your own content to drive future customers to your website.

After you've got these lists set up you can begin discovering people you must add to them. To start this is as simple as including individuals you've recognized as fitting into one of those classes. As you monitor Twitter and follow the talks, you can organically find new folks to contribute to these Lists.

Twitter lists are the best tool for organizing your proponents, turning off the noise and identifying who you want to build relationships with.

Stephen Willis writes about different social advertising strategies you will learn to uncover the rest of his ideas that are directly about Twitter marketing and how to add Twitter followers as well as new tricks with Twitter software such as Tweet Adder.

Boosting Your Site To The Top Of The Google SERPs

Thursday, January 19th, 2012

Getting to page one of Google is very valuable for any site, a fact all online entrepreneurs are aware of. Google happens to be a traffic goldmine for any website that knows how to harness its power. This article shows a few simple yet powerful techniques that can help you hit the top of the SERPs.

[I:http://assuredsocialmedia.com/wp-content/uploads/2012/01/ParkerStrom9.jpg]

Try to get backlinks from .edu websites because Google gives more weight to such links. Having a good look around will reveal that getting .edu links to your site isn’t all that complicated. Since these backlinks originate from trusted sources that are educational in nature, Google considers them important.

However, you should keep in mind that your domain name is just one of the many factors that you need to concentrate on in order to achieve your goals. So when you go ahead and register your domain name, make sure it has the main keyword in it. You should also ensure that your domain name starts with your keyword and there is nothing before it. If your domain starts with a preposition or any other word, Google considers it less relevant. You can add words at the end of your keyword, but it needs to make sense and be done with taste. Getting a domain name that is just your keyword would be excellent, but it can be hard so you know what to do if you don’t have any luck.

Try to be the first when it comes to delivering news in your industry. TechCrunch and Mashable are two tech blogs that you always find at the top of the results when you search for relevant keywords because this is the approach they take.

You can create a blog to attach to your site even if it isn’t focused on content where you can report on the latest information in your field. Being updated will help you keep your visitors updated, which ultimately helps you grow your position in the eyes of Google and maintain it.

Websites that feature new and fresh articles for their readers all the time are considered some of the best by Google. It just goes on to show that the content on your website isn’t stagnant and offers consistent value. A site that has the same old content and never changes it will have nothing fresh for its readers when they return. Every site that focuses on updating their content regularly will find it easy to shoot up to the top positions on Google, the rest of them will lag behind just because they couldn’t provide quality information. Getting your site to the front of the Google SERPs isn’t too hard, neither is increasing your rank as long as you know what to do. Go ahead and put what you learned here into action and see the results for yourself.

Sponsored By: Kent WA search engine optimization & Kent WA seo

When It Comes To Your Marketing And Advertising Should You Choose Google Adwords Or Face Book Ads

Wednesday, January 18th, 2012

Generating traffic to your website is really a necessity for anyone who actually wants to make cash from their website. The expense of advertising is often more than most individuals can or are willing to pay. For many years men and women have been using Googles pay per click program in order to produce the traffic they want. Nevertheless, recently face book has also been allowing men and women to begin putting targeted advertisements on their website. Although many of you already know that you have two options for your paper click advertising, you’re not quite sure which is best for your needs. For those of you who don’t actually understand the distinction between these two platforms we’re going to be speaking about them in this article.

When it comes to Google Adwords you are going to find that one of the advantages of making use of this program is that you can reach a broader audience. One thing you should actually realize about Googles Marketing is that your ads will wind up appearing on other people’s websites throughout the entire online world. You need to also be aware that these ads that Google places on other web sites will be on sites which are actually targeted to the products you are promoting. So in case you are offering a weight loss product you’ll discover that your advertisement will appear on other sites that handle weight loss. Needless to say one of the bad components of this advertising platform is that competition is so high it this point it can end up costing you a lot of cash to drive traffic to your internet site.

Face book has a few similarities to Googles advertisements, needless to say in addition there are various differences which make these face book ads much better. With face book you’ll still be able to promote your products to individuals who are actually interested in that niche. So if your advertising and marketing a product to help men and women begin making money online, your ad will be shown to men and women who are interested in this kind of product. As I am certain you already know there is a drawback to marketing and advertising with face book, and that’s that your ads are not going to be all over the internet, there are only going to be on this one website. Another thing worth mentioning is that you will only be paying a fraction of the price to advertise on face book as compared with what you would have to pay on Google Needless to say this also means that you’ll have the ability to get more marketing for less cash. The potential for making money when you’ve got more marketing and advertising is obviously greater than if you have less marketing and advertising.

Hopefully the information we supplied here has given you enough information to see the difference between these two advertising platforms. With both Google and face book you are going to realize that both have their individual advantages and drawbacks. Now that you’ve got the information you need it is your decision to determine the best form of advertising and marketing for you in order to make money.

Social Media Marketing has its own rules that are very different than traditional marketing. It is very important to know how to structure and manage a Social Media Marketing campaign as your company’s reputation depends on it. Marketing on Facebook and marketing on Twitter are very different, for example, yet both are necessary for a complete campaign.

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Facebook Page Likes – How To Get Them

Wednesday, January 18th, 2012

There are so many different ways to spread the word about your Facebook Page, and when you do that you will get the Likes you need. What follows next is a powerful discussion about Page promotions and getting people to Like your Page.

Your visitors can vote with a ‘like’ right on your site and stay there, too. There are many ways to put a ‘like’ script on your site, and some are slightly automated such as the Like Box Builder Tool. The next time you are logged into Facebook, take a look at all they offer for putting scripts on your site to make it all much more convenient. More innovative thinking with another script that is a like function, however when it is used the content that is “liked” will go into the issuing party’s feed. This will help you generate more traffic to your Page and help you convert more visitors into fans. Facebook has their own version of pay per click ads, and they are not hard to spot once you log into your account. Not everyone would want to have a paid for method for generating visitors to a fan page, but you should at least test it if you think it could be worth it. So given that you have the investment for running your ad on Facebook, you can use it to hyper target your market. You will find a strong set of resources that will allow you to be very precise with your Facebook ads. You can use criteria based on geography as well as the usual such as age and gender.

The kind of targeting tools that you get from Facebook can help you go after your audience and convert them into your fans. Just some of the choices you will have are age and interests which are valuable to know. Consider that your Facebook page will be less threatening to people since it is Facebook, and that could help you sign-up more fans. It may be helpful to past customers to become a part of your fan base if you can offer them something new. If somebody has bought a product from you in the past and liked it, chances are they wouldn’t think twice before Liking your Page.

Also, pay attention to the picture you decide to use in your profile because it will have a bearing on your likes. Like they say, a picture says a thousand words, so if you want to effectively optimize your Facebook page make it larger than life. Be sure to avoid using smaller pictures for your profile. The photo size is not large, though, only 200×600, but that will do fine.

One easy and effective way to attract more people to Like your page is to use an attractive profile picture. It would be a shame to turn people off just because of your photo, so just do not let it happen. You should try to use the largest profile picture possible. The photo size is not large, though, only 200×600, but that will do fine. Now you have a solid idea of what to do. Go ahead and start playing around with these tips to start gaining more likes to your Page!

I advise you head more than to Profit fm to have a great deal more net advertising and marketing and advertising strategies.

Top 3 Facebook Post Submission Suggestions

Tuesday, January 17th, 2012

Facebook is fast becoming the place for Internet marketers to try out new strategies. There are a number of ways that you can use to leverage Facebook but running a successful fan page on it can send you a surge of visitors back to your site. One of the key areas you need to focus on here is the kind of posts you write for your page that you update for your fans. This article will look at some of the important things to keep in mind in terms of writing a post that will actually yield good results.

Take an authentic and real approach so that your fans can get a better feel for your writing. Every update you make should be easy to understand and relate to so that your fans can feel easily connected to it. Your posts have to not only look genuine but also have to be genuine. People tend to buy from the sellers they feel they have a connection with.

You have to inject your personality into the posts you create because this will give you an edge over the competition. Your fans are real people with real emotions that often dictate what they do so it is to those emotions that you need to appeal if you want them to take the actions you set out. Don’t make a gaffe of presenting a post multiple people. You can address the posts to a single person, as opposed to a group. Although you are corresponding to a full group of admirers, you shouldn’t actually lecture them all together, but actually on an individual basis. This is due to the fact that only one individual will be glancing at this at a time, instead of a full group all at once. Because it makes them feel like you’re approaching them individually, your aficionados feel more important therefore bringing about more positive reactions from your base of admirers. And people become very content when the posts are directed just to them.

Ensure that your posts a lot of different things in them and are not unappealing. Eventually, you will write posts that make your fans feel better and possible provide entertainment for them. You want them to stick around and not leave. This says that you will have to make your posts a little fresher with a variety of topics. There a lot of fan pages that never get any new material and make any new modifications. These submissions will make it seem like you are blogging because you want to ensure that your fans are not unhappy. You will have to make sure that you posts are not out of date.

There are many times you notice that fan pages make the mistake of not utilizing their updates correctly, which means in the long run they’ll end up losing a good number of fans. To cut a long story short, if you would like to get all the actual gains of utilizing a fan page and actually moving the traffic you are aiming for toward your site then begin using the hints that we have shared here.

[I:http://assuredsocialmedia.com/wp-content/uploads/2012/01/EricParker9.jpg]

Get a quality link building service with White Center search engine optimization to get the best White Center seo

The Key To Hitting The First Page Of Google

Tuesday, January 17th, 2012

There isn’t an internet marketer who isn’t aware of what getting to the top of the Google SERPs can do for their site. Google happens to be a traffic goldmine for any website that knows how to harness its power. This article shows a few simple yet powerful techniques that can help you hit the top of the SERPs.

[I:http://assuredsocialmedia.com/wp-content/uploads/2012/01/KellyJohnson9.jpg]

One factor that has a pretty big influence in getting your site to the top in the Google SERPs is the domain of your website.

Google can then make a decision based on facts regarding where that particular site should be ranked because clearly a site receiving a link from an academic source must have something good. So, a good way to impress Google is to obtain a few .edu backlinks.

There’s nothing wrong in ending your domain name with an additional word, but it has to make sense and be done properly. So, just add a relevant word to the end of your domain name if you can’t find one that is made up just of your keyword. When you are trying to impress Google, having relevant incoming links from other sites with a good page rank will certainly help. Each link to your site will either give you a positive result or a negative one, when it comes to rankings. Multiple backlinks from powerful sites in the same industry as you is clearly a great way to get noticed by Google as a potential candidate for the first page of the SERPs. Remember, a backlink from a site with a PR of 2 is better than one from a site with a PR of zero. In terms of Google, quality is more important than quantity in backlinks and is the only way to achieve excellent rankings.

The “Title” tag of a page is something many people overlook which is a mistake because it can make quite a difference.

Your core keyword should be contained in the Title tag because it is one of the elements Google uses to determine what your site should be positioned for. Conversely, exercise a little restraint and don’t start stuffing your Title tag with every keyword you can think of. Limit yourself to one or two keywords in your Title. A smart approach to this is to turn two keywords into one by putting them side by side so they make sense.

Getting your site on the front page of Google isn’t too hard if you know what needs to be done. Persistence will ensure even a new site succeeds, even if it takes a while longer.

Sponsored By: Tukwila seo & Tukwila search engine optimization

Web Marketing: An Introduction

Tuesday, January 17th, 2012

Web marketing is a rather new field that refers to social media, search engine optimization, public relations, and website development. You’ve definitely have been hearing a lot about web marketing these days, whether it be Facebook, Twitter, Blogs, or websites, web marketing has been one of those bandied about phrases which a lot of people talk about but a surprising few really get. So, here’s what an online marketing firm, the primary practitioner of web marketing, does each day.

What an online marketing does that’s different from other companies is that it works to craft a single, specific message across a business’s discrete modes of communications. No other social media agency, PR firm, website development company, or search engine optimization firm is doing this. With this cutting edge strategy, Fishbat is in the best place to really help business improve their profits.

Here’s an example of how an online marketing firm can help you. Let’s say that you run a company that sells cars, you obviously need to a move a lot of project very quickly. You have a good website, but it’s not being found in Google’s search results. Before you start spending money money on Adwords, you should check out the benefits that search engine optimization can bring to your company.

And, what, should you do if you don’t have a great website? Cry about it? One of the biggest parts of the entire web marketing field is website development. Whether it’s something facile like a small blog or something more complex like an emarketing site with hundreds of products, a good online marketing firm should be more than equipped to help you make whatever type of website you need.

Of course, an online marketing firm can also work its magic social media. Each and every part of your communications strategy needs to have a strong message in order to get results. Therefore you need a great company to help you craft it.

So, do you think you would like to find out more about hiring an online marketing firm? Would you would like to find out more about web marketing? visit us at fishbat.com to find out more!

Getting Increased Traffic For Your Site And Affiliate Links Through Twitter

Sunday, January 15th, 2012

Any kind of business, offline or online, will present you with lots of alternatives with how to use twitter from which you must choose. Those who are called, newbies, will be faced with those challenges right from the very first day.

Are you one of the few individuals that are not yet using Twitter as a means to generate traffic to your web site or affiliate links? Lots of site traffic can be generated by using Twitter. For those of you not using Twitter yet, we will talk about how you can make use of a few simple tricks to maximize your Twitter marketing efforts.

One thing you should do is to begin collecting specific software’s that will help you with your efforts. If you are genuinely interested in marketing on Twitter, you should search for an auto following program. The more people you follow on Twitter, in general, means that more people will be following you. The key is to keep following more and more Twitter users so that more and more people follow you. And when you have thousands of users following you, you can advertise your products though Twitter and everyone who follows you will receive your promotions.

The next thing you are going to need is to find a software known as an un-follow program. This program will begin deleting those that you follow that have decided not to follow you. This is important because you can only follow a certain number of people at any given time, and if people are not following you, you don’t have to continue following them. Of course, as time passes and you get more followers, you will be able to start following more and more users.

After you have your following and un-following programs set up, you have to search for a program that will post messages to your Twitter account for you. This kind of program gives you the ability to put your Twitter marketing efforts on autopilot. You simply set everything up in the software like the messages and the products you would like to promote and you let the software do its job. As all this can be done on autopilot, you can send out your promotions each hour and never have to log in to do it yourself.

You really can begin generating loads of site traffic by using the software’s listed here. If you keep looking online, you will be able to locate many types of Twitter software’s that can make your marketing even more effective. If you wish to take all of your blog entries as you write them and have them posted to Twitter, you can find a software that can do that for you too. If you need or want more traffic to your blogs, this could be a great method for you.

We do know people in business who seem to have a closed mind when it comes to something new such as a method for marketing or advertising, and they are leaving a lot of money behind as a result. Naturally, we are talking about ideals because we know most people will have difficulty possessing such an open mind. A great many people are far too cynical and skeptical about online marketing methods and maybe even don’t think that the work done by people like the green energy company is not applicable to them – we do not know. You will always need to carefully assess anything new, though, and that means you have to base your decisions on research, first.

If you are impatient and fail to do your due diligence, then you are obviously taking certain risks with your time and possibly money. Maybe it is just survival of the fittest and those who succeed are the ones who use common sense in business along with other qualities. But as we have said, this is usually the domain of those who have not been around for long. What can also muddle the whole picture are those who had bad results using solid methods, and then those people can malign the method as being bad. This all goes along with the thought of an ounce of prevention, and it is an ounce well spent, possibly. Now instead of searching for all the different pieces of software’s, you can look for one software that will be able to do everything you want it to do. Even though finding one software to do everything may cost a great deal more, when you look at all the prices for the smaller software’s, it is pretty much an even trade. You could even find other types of software’s to help you with your Twitter marketing that I haven’t even brought up here.

The volume of information on the net related to doing business is simply staggering, and we understand if you feel like that at times. If you are wondering about the possibilities available using using twiiter to get links in your web business, then you should be excited because there are quite a few. Not everything you read will be directly applicable to your business, but it is still a great thing to learn new stuff just because you never know.

If you desire to see expansion through established methods with a solid history, then using twiiter to get links is well worth your interest and exploration. One thing worthy of note is the difference in the attitudes business owners bring to the table. If you stay in your business long enough and pay attention to your self, you will realize how much of an important part your daily thoughts have on how you perform in business. You will find many people whose performance reflects their attitudes such as high performance businesses who achieve a great deal to those who do enough to get by. You do have the power to change how you think, and we will tell you that negative-based thinking will always keep you down. In our own ways, we ultimately decide much if not most of our fate.

Sure, how to use twitter can really pose some challenges to those who are just starting out. If you feel like you are missing important information on that, then you will find answers at SEO London. But this is really nothing new at all because it happens to so many and over very similar parts of marketing. This is all part of the IM learning curve, but take heart because you are on the right track. That’s why you need to go to the green energy company and learn more right now from some great examples that you will see there.



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