Posts Tagged ‘marketing’

3 Video Marketing Tips That Give Results

Tuesday, October 12th, 2010

Currently video marketing is the most popular form of internet marketing promotion because it helps people get targeted traffic to their sites. The following are some hints you can use to improve the quality of your marketing videos. Empire Formula Review.

One of the greatest benefits of video marketing is that you get preferential treatment from the search engines. That’s right, even better than text; videos are ranked higher in the search engines. As a successful video internet marketer, you must benefit from this fact and give the search engines a lot of fresh videos that will put you in the top rankings. You can get this done by inserting keywords all over your videos. Starting with your title, you have to put your main keyword in your title since this is the major way that search engines see and rank different websites.

You should always keep up with your video comments. This is because you can not only get regular comments but also great feedback from your customers.

A perfect video takes more than just making it; you also have to edit the video too. Use this period to insert links, make a call to action or to edit the time on your video. You can make you video look professional by doing about 2 or 3 edits. A good way to make this happen would be to make your video and then just let it marinate for a while. Go back to your video over the next few days and you will pick up a few things that need corrections. This is just another way to make sure that your video possesses quality and has a great call to action set in place. Your last efforts will help your campaign get great returns, so don’t ignore the editing part.

Besides the title, is there anything else that sticks out when people are browsing online videos? Insiders HQ.

Yes, the thumbnail gets their attention. Yep, that’s correct; the type of thumbnail that you put in your video can make or break your video’s reception. This is mainly because people are more than likely to click through to your video if they like the thumbnail picture. But this doesn’t mean that you should go ahead and mislead them by adding a thumbnail that passes on a different message. Your priority is to let them have a thumbnail that delivers your actual message, but also make them interested. Video marketing has provided many marketers with a lot of prosperity and it will do the same for you if you use it on a regular basis.

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Statistics Point To The Fact That Twitter Is Going To Become One Of The Videomarketing Giants

Monday, October 11th, 2010

Since social networking became so popular, the advertising gurus decided to put that fact to good use. Twitter and Facebook have become the two fastest growing referrers of video streams. Yes, videomarketing has become a force that is attracting the search engines.

The concept will be expanding rapidly now that Twitter is going to have the capacity to embed video and photos into the tweets. The photos from Flickr, TwitPic and visitor’s own files will be used to promote everything from cars to clothes. It’s going to be an advertising bonanza.

SEO will certainly come into play. The larger businesses will purchase the services of the SEO experts. The top spots for all products will be guaranteed and the companies will pay dearly. There must be benefits to it since so many successful companies use SEO tactics.

Some recent statistics relate to the use of Twitter for business purposes, mainly advertising. Twitter is growing at 38.7% a month as a source of video viewers. The only site ahead of them is the hugely popular Facebook.

As for video streams, Twitter is growing at over 50% in referrals to it. Google is growing a little slower when it comes to video streams. Yahoo increases in these referrals at a considerably lower rate. While Twitter and Facebook are growing when it comes to video stream referrals, they are still way behind in numbers.

While Google is still far ahead, the growth rate of Twitter and Facebook for video referrals is likely to continue. They’ll overtake Yahoo in time. Google is, however, is still the leader on September 27, its tenth birthday. Google is still the search engine that is a household word.

Hard to believe that something as innocuous as Twitter would become a moneymaking proposition. Tweets containing video referrals are having an impact on business through advertising though. Companies want to keep up with the times, thus Twitter as well as Facebook will be used for videomarketing. The Internet has a huge impact on business on and offline.

Videomarketing choices continue to expand and become more sophisticated. If you need to find more methods for increasing your traffic flow, you can learn details by checking out the website at http://www.ljunglofsvideomarketing.com now.

The Top 2 Ways To Market An Online Business For Free

Thursday, October 7th, 2010

Revenue is one of the most important pieces to building an online business. Without it, your business is going to die plain and simple. But generating revenue online is not done by just putting up a website and hope that you’ll get some traffic. No, it’s done through marketing your business. Here are the top 2 ways to market an online business for free.

The first way is through article marketing. Now how is this done? Really, it’s not all that hard to do. All you need to do is write an article about your area of expertise that your market would be interested in. So if your website that sells your product is all sail boats, then write articles that someone interested in sail boats would want to read.

After you’ve written your article you can take it and submit it to one or several of the article directories out on the web. And how exactly does this bring you revenue? Well in each article you will add a link pointing back to your site. Once someone reads your article and wants to find out more about what you’re talking about, they will click your link and you will now have a qualified visitor on your site.

The second way is video marketing. Video marketing is done basically through the same format as article marketing. What you basically do is you create a video out of an idea that you have around what your prospect might be interested in.

If we think back to the sail boat example and take that same idea that you had for the article and just made a video about it instead, you’d now have a great video ready for you to upload it to the video directories. Once you’ve uploaded your video, you just add the link in the description box pointing back to your site and you just created another piece of marketing sending traffic back to your site.

So you can see how these two different forms of marketing are very powerful for building an online business. You can create an idea once and then use it for two different marketing pieces that you can then submit to hundreds of locations throughout the web. This is a big way marketing is being done online for free and it drives a lot of revenue for a lot of online businesses.

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Video Marketing Tricks To Use Now!

Thursday, October 7th, 2010

Video marketing won’t be frustrating like many other marketing programs that you have experienced because it has such a wide range of possibilities. In this article we will be discussing a few video marketing tips that will help you go a long way. SEOPressor Review.

One of the biggest pros of video marketing is that videos are ranked higher by the search engines. Yes, the search engines even rate videos higher than text. As a video marketer, you should use this to your advantage and make sure that you produce enough videos to aid the search engines in ranking your videos higher. You can accomplish this by putting keywords everywhere . Beginning with your title, you should insert your keyword in your title because search engines put a great deal of weight on the title when ranking sites.

Also, you should add the keyword to your video’s transcript text because the search engines like to spider this as well. When you make it easier for the search engine spiders to know what your content is about, you improve your chances for getting ranked. You can do many things to get better search engine ratings, but videos are different because you have to make it a point to look at the text associated with them because the search engine spiders can’t crawl video contents. A good deal of your website traffic will be provided by search engines, so make videos that are easy for them to see and recognize.

You need to ensure that you have your content planned out well in advance, before you begin shooting. Create a specific outline of what the video is going to be about. Since these videos are quite short you won’t have a lot of time so make sure to stay focused on the subject. Your content should be relevant and to the point. Just go with the flow and know what points you’re going to talk about well in advance. Make a list of everything you will be discussing during the video. In order to get a strong response from your audience, spend a lot of your time in preparing for the video beforehand. Remember that you aren’t trying to stun your audience with your video creation skills but you are trying to share your views which you want them to understand and that can only be done with excellent content.

A really effective way to utilize videos for marketing is to embed them on your own blog or site. This is because you should never rely on video sharing sites because your video can be deleted or your account can be closed at any time. So you shouldn’t just depend on third party sources to distribute and market your video but also look at other options. You have the final say so when you video is placed on your blog. Empire Formula.

Video marketing is a highly effective methods to drive quality visitors to your site, if you get all the basic elements spot on.

Learn more about Affiliate Movie Profits and Check out my full and honest Affiliate Movie Profits Review.

Using Social Networking In Your Business

Wednesday, October 6th, 2010

Since there is so much interest in social networking, I thought I would share some information with you. Below is a great list of ideas to promote your business using social networking:

Limit yourself to 3 choices

How many social networking sites are out there?

There are too many, in fact, we have lost count of them because there are so many.

While you are free to join as many as you want, you may really want to limit your options to the top 3 in order to get the most effective use of your time and energy. While this rule may be reconsidered if your goal is to drive as much traffic as possible to your landing page, or search for niche specific customers, we recommend the following three networking sites to appeal to all businesses and professions:

1. Digg

2. Facebook

3. Digg.

Make us of their applications or plug-ins

Most Social networking sites come with exclusive plug-ins and applications. You need to take advantage of these and utilize them for your own professional and personal purposes.

For example: Facebok allows you to integrate with twitter into your profile. This is very advantageous to you because there could be people on your facebook that are not subscribed to Twitter and they can see your short message without you having to post the same message twice. Digg also allows you to immediately upload and share stories by adding one button to your blog, another time saving tool that can increase the overall value of a single effort.

Be very friendly

This includes one forgotten rule of salesmanship, be human. Make sure that you are sensitive to people’s feelings, give them a chance to interact with you by asking them about their posts or answering a question of theirs even if they are not related to your particular business.

Don’t be stiff or business like and avoid coming out like a salesman. Most of all, do not spend all of your time just promoting yourself or products or your followers can become bored with you. I cannot emphasize this enough! Most people want interaction and information. While they may not be seeking the products or services you provide, they will learn that you are a person to be respected and when they are finally seeking your product, they will find you are the expert they are searching for.

Consider your landing pages

We’ve talked about Landing Pages for quite a while and I still consider them to be one of your best tools on social networking websites. When you’re simply using Facebook or Twitter for the sole purpose of meeting and making friends, while that is still very important, you’re defeating the purpose of building a social networking campaign. The ultimate goal is conversion and having a well designed landing page for your web-presence is like having a skilled receptionist in your office. It will take care of your customers wants and needs, even when you’re not available to help them directly.

You have to make sure that first your landing page is working effectively and is able to communicate clearly and efficiently. Think about it in terms of having that secretary or receptionist I mentioned earlier. Would you hire a receptionist who was rude, un-attentive or incapable of answering the questions posed by your customers? Would you employ an auto-mechanic to answer technical support calls for a computer software and information technology company? No. Then why would you permit this kind of behavior from your landing page?

Fortunately, Ad2Action.com offers an array of designs which you can conveniently modify to fit your needs, whatever your business profile may be. You can also keep track on your campaigns to determine which of your marketing effort are providing the bulk of your traffic and utilize your time to focus on those areas.

Think about your business profile

Upload a picture! It doesn’t have to be a picture of your smiling face if that doesn’t appeal to you but it should be a picture which represents you and your personality or your niche or business, such as your company logo.

Some people will use pictures of their children while others will use their pets. That is a great idea. It shows that you are human and might provide of opportunity with others that have similar interests. If you upload a picture of your dalmatian, you could possible find people that have barely spoken to you in the past and are now offering a new relationship because it just so happens that they have a dalmatian also.

Let your bio, user name, posts, and any other interest groups you select be a reflection of who you are as well as your business. Make a clear distinction between your personal and professional information, and be certain before you post a personal comment that it will not reflect badly on your business.

Accept all opportunities you come across to direct your followers to your landing page, without overwhelming them.

Utilize all aspects of social marketing by directing your traffic to your landing page. Before creating your landing page, check out Ad2Action.com

Social Marketing Is In The Business Of Change

Tuesday, October 5th, 2010

Social marketing is becoming much more popular because of the popular social networking websites such as Twitter, Facebook and MySpace. You can use a social market to get people to visit your website and it is an extension of your corporate brand.

Social marketing is in the business of change, whether it is behavioral change or attitude change, social marketing can also be described as the field for social change. In today’s world, who holds more influence to create these changes, a journalist, advertiser or a social marketer?

Social marketing is the systematic application of marketing, along with other concepts and techniques, to achieve specific behavioral goals for a social good. It can be applied to promote merit goods, or to make a society avoid demerit goods and thus to promote society’s well being as a whole.

Social marketing is important because users take social networks seriously. It is whenever more than two individuals collaborate online or offline for content generation and distribution and harnesses the viral power of social networks in order to grow both the frequency and the reach of conversations exponentially.

Social marketing is maturing to the point where the mainstream is now transitioning from the trial and error tactical phase of the learning curve to the strategic phase. Marketers are learning to begin their social marketing initiatives by researching the medium and monitoring target audiences to determine realistic objectives.

Social marketing is a popular approach. But will it do the trick? Social marketing is not always a success. If the attitudes and behavior changes you are encouraging are still not perceived as beneficial, acceptable and attainable by the priority population, it may not be worthwhile to develop a social marketing campaign at this time. Social marketing is all about trust and for it to be effective, consumers not only have to trust the brand, but social media as whole.

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Using Twitter For Real Estate Marketing

Tuesday, October 5th, 2010

Before I started playing with the new Twitter technology I had my doubts about its usefulness. I have had access to my twitter account and have periodically used it to publicize the RedX Real Estate Lead generation system. Because of this, I am just learning to implement the technology. However, now that I understand technology, I can appreciate how REALTORS online should be utilizing this tool to attract leads.

So how do you use Twitter in a promotion campaign? Before we begin you need to understand that Twitter is only a single point of contact for your prospects and that numerous touches are usually desired to convert a lead into a client. Also, understand that Twitter etiquette is that when you follow a person’s tweets, they may in turn monitor you.

With that background, what are the steps? The principal step is to connect your twitter account to any web site where you have an online presence. If you have a site, blog or web presence, add a “Follow me” or Twitter logo with a hyperlink to your twitter site.

To begin utilizing Twitter as a promotion resource, create an auto-responder on your twitter account so that when anybody chooses to follow you, they will automatically receive a thank you response with a call to action. I use TweetLater.Com for my auto-responders. The message should thank the user for following, and incorporate a call to action. Your may choose to make your call to action an offer for a complimentary report, data, or some other offer that allows you to capture more information about your target lead. For example, my call to action is “Thanks for the Follow! Want a discount on listing leads from RedX? Visit me here for more info.”

The next step is to begin tweeting. You should routinely tweet, but additionally be aware that there is a shortcut that you may exploit when you cannot don’t have time to make a post. If you control a blog that you keep posted often, you may post the feed directly to your twitter account using TwitterFeed.

The subsequent step in your twitter promotion should be to attract local followers. You can find followers who reside in your area simply by doing a keyword search on the twitter user directory Twellow. Just search the twellow list for active tweeters that live in your area and follow those that fit the bill.

There are a number of other ways that you can incorporate twitter as part of your promotion, together with mobile messaging and even film. We won’t get into those details here, but may address them later.

Randy also manages the REALTOR Leads social marketing blog and has had many articles published in numerous real estate periodicals.

I Really Don’t Want To Capture Millions Of Visitors Using Video. Or Do I?

Monday, October 4th, 2010

Let’s face it – the internet has changed just about everything. Perhaps no industry has been as deeply affected by the internet as marketing. The marketing industry has changed dramatically over the course of the last few years, mainly as a result of the increase in interest for social media networks. As the popularity of these networks began to increase, marketers soon found that it was possible to utilize them to market for their clients. Not long after, online video marketing became one of the most popular ways to market a business or product today, and thanks to the viral aspect of this technique, the ROI is higher than with almost any other form of marketing.

One of the easiest ways of video marketing is through the use of social networking sites. Websites such as Facebook, MySpace, or Twitter are perfect locations for your to spread the word about your company’s new video. All it takes is a single link posted on your company’s page, or even your own personal profile. Soon enough, your friends will be watching it and sharing it with their friends-before you know it, you’ll have a brand new customer base who, before then, didn’t know your business’ name or what goods and services you provide.

Another great way to let people know about your new online video advertisement is through your own or the company’s blog. Considering that people read this blog on a fairly regular basis, this is just one more piece of information that they can receive concerning your business. Simply make a short an exciting post concerning your new video, and you’ll have more people watching and commenting on your enterprise’s video before you know it. More so than the social networking approach, this is one of the best ways to let people know about your company’s new video because you’re given more space to let them in on your personal thoughts and feelings regarding the video’s message or production process.

These are just some of the many ways you can effectively market your videos. In the end, you should be creative about spreading your message and letting people know about your company’s latest foray into digital advertising. As long as you stay consistent in your video marketing and constantly update the public on developments within your business, you’ll be assured to constantly establish a new group of customers every time anyone views your video.

Video marketing can be very powerful when done correctly. You want to make sure and create a targeted video and market it to your target audience. So what are you waiting for?

Jules Mariano – Video Marketing

Targeted Traffic Free With Video Marketing

Monday, October 4th, 2010

Marketing is an excellent way to get free of charge targeted visitors to your site. It’s uncomplicated to do, it just entails you making and uploading a video recording. Some men and women online are making a living just simply because they have 1 good video clip promoting their home business, in a good location. You too can do this, and you may start by starting your video marketing endeavors. You will likely be learning to earn money online just before you know it.[dailymotion:xeu30a?additionalInfos=0;[link:Make Money Online 2010];http://www.dailymotion.com/video/xeu30a?additionalInfos=0]

When obtaining start with your home based business, one of the best free methods to promote is via video marketing. Making use of online video sharing web site such as youtube, metacafe and dailymotion you may upload your movies and share them close to the globe. Video marketing is excellent mainly because it’s no cost and many people today around the world can see what you desire to show them. I recommend you make a proof video clip showing proof that your home business functions and is creating. If you are not producing yet, you can usually make a video displaying what your doing and how it performs.

Initial make a video clip and save it. Then make an account on any of your mentioned video clip sharing websites and upload your video recording to every of the online video sharing web-sites. Make sure you make an eye catching title, with the proper keyword tags and description. You’ll also wish to add your link to the video clip description and location your domain name inside the video recording so individuals go to it. This will also be used as a watermark so that folks cannot steal your picture.

Then it can be a matter of time until folks see your video clip. Even so occasionally your picture may possibly just be wiped away under all the other videos which are uploaded each and every day, you are able to nonetheless just add them again. Keep in mind you may also want to upload videos every day. Also don’t use the same online video or it is going to be rejected mainly because you cannot use the same picture on the identical web page twice with out “tweaking” it. You can however make it unique in windows movie maker by placing your watermark in different spots.

Video marketing is an awesome way to obtain totally free targeted traffic, like I said prior to some folks do not spend a cent on advertising, this is the strategy to go. By putting original and relevant content out there, it is possible to boost your videos to the top. That covers things in the video marketing realm, it’s truly a valuable method for promoting your affiliate program or home business.

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Social Media And Mobile Marketing

Sunday, October 3rd, 2010

Simply put, one of the most important technological developments in recent years has been the advent of social networking. Allowing users to connect and interact with friends, relatives or just generally people of similar interest and hobbies, social networking platforms such as Facebook, Twitter and MySpace have become very popular in a short space of time. As mobile devices are now capable of running social networking applications, the opportunities for advertisers are exciting.

Social networks have their roots in the basic online communities that existed over a decade ago. While rudimentary compared to the services offered today, these communities allowed users to interact with other users by linking in their email addresses for the exchange of information. These communities were quickly replaced however by the first social networking services that offered a far wider array of functions and the ability to create personalised accounts with which users can interact. It was these personalised accounts that allowed advertisers the first opportunities to target specific markets based upon a users interests. Since these first steps, social network services have rapidly developed to the point where they can now be accessed remotely on a mobile phone.

The injection of mobile technology into social networking is where it becomes really exciting for advertisers though. Recently, Red Bull used the location-based social networking service Whrrl to create the Red Bull Society as part of its promotion for the New York Air Race. Individuals who joined up to the society were able to access ticket information, drink specials or other exclusive content through their mobile phones. The notable feature about the Red Bull campaign was that the content reflected a members physical location keeping them up to date with any local developments or offers they may benefit from.

With social networking heavyweights starting to show interest in location based services, the use of social networking as a marketing tool will continue to be refined.

Facebook in particular has signalled that it will work with services that already utilise location data so that it can create a more immersive and responsive social networking experience. This will allow for tailored marketing campaigns that take account of the places a user most frequently visits thus intuitively reflecting their preferences. Coupled with the scope and reach of social networking giants like Facebook, this presents an exciting opportunity for businesses to advertise to establish sophisticated and effective marketing campaigns.

To find out more about how Txt2Get’s mobile marketing tool can help you embrace the benefits of social networking, visit www.txt2get.com



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