Archive for the ‘Video Marketing’ Category

A Great Video Needs Planning

Tuesday, October 5th, 2010

Video Marketing is possibly the best way to promote yourself and your business online. You need to think about a few things before you start.

It is one of the most basic things to master but you should make sure that you know your recording equipment and how to use it properly. You would be surprised at the number of stories I have heard where people have spend hours filming only to discover that there is no picture. After hours more of trying to figure out why the thing will not play properly they find out that they have left on the lens cap.

When you make your video it should always be in a suitable location. Make sure that the area to be seen by the camera is clean and tidy. You should make sure that there will be no disturbances whilst you are filming and that there are no outside influences to annoy you like someone cutting the grass or roadworks outside your window. If you are filming a talking head shot make sure that the camera is positioned correctly and that the shot is the correct height etc.

Make yourself a short test film. Check the film to make sure that the camera position is good, that there is nothing distracting in the back ground and probably most important the volume of the sound. There is little point if you make a video that looks great if no body ca hear you.

You need to make sure that there is enough light and that it is not shining at the camera. If you are filming in the open air you should ensure that the sun is kept at the back of the camera. If you are filming indoors there needs to be enough light shining on the recording area but make sure that there are no light in the shot as these will disrupt the final video. You can use the practice video for checking this.

Try to make your videos quite short. People do not very often have a lot of time and will often choose to view 2 or 3 short videos rather than 1 longer one. Less than 2 minutes is great, over 5 minutes should be saved for the people who want to watch it when you have a following.

Make sure that you get to the significant part of your message as soon as you can. If people do not find the beginning of you video interesting they will probably move on. So make sure that the videos deliver value to the viewer.

It can be quite a good idea to make a few videos at the same time. If you do this I would suggest that you change something about each one so that they do not all look the same. You should change the angle of the shot slightly or change the location, a simple change of shirt could be enough.

Upload these videos at intervals and not all at the same time on the same day. It always gets more attention if the videos are release at different times. If all the videos look the same from the screen shot, as they will unless you follow my advice, and all appear at the same time, they can often be overlooked and less effective.

These things are all important to getting the best possible videos made. The message that you are trying to get across is obviously the most vital thing but if you cannot be seen or heard the message will be lost and you will be wasting your time.

Want to find out more about Video Marketing, then visit my website. You will learn all you need to know about Internet Marketing and building a better life.

I Really Don’t Want To Capture Millions Of Visitors Using Video. Or Do I?

Monday, October 4th, 2010

Let’s face it – the internet has changed just about everything. Perhaps no industry has been as deeply affected by the internet as marketing. The marketing industry has changed dramatically over the course of the last few years, mainly as a result of the increase in interest for social media networks. As the popularity of these networks began to increase, marketers soon found that it was possible to utilize them to market for their clients. Not long after, online video marketing became one of the most popular ways to market a business or product today, and thanks to the viral aspect of this technique, the ROI is higher than with almost any other form of marketing.

One of the easiest ways of video marketing is through the use of social networking sites. Websites such as Facebook, MySpace, or Twitter are perfect locations for your to spread the word about your company’s new video. All it takes is a single link posted on your company’s page, or even your own personal profile. Soon enough, your friends will be watching it and sharing it with their friends-before you know it, you’ll have a brand new customer base who, before then, didn’t know your business’ name or what goods and services you provide.

Another great way to let people know about your new online video advertisement is through your own or the company’s blog. Considering that people read this blog on a fairly regular basis, this is just one more piece of information that they can receive concerning your business. Simply make a short an exciting post concerning your new video, and you’ll have more people watching and commenting on your enterprise’s video before you know it. More so than the social networking approach, this is one of the best ways to let people know about your company’s new video because you’re given more space to let them in on your personal thoughts and feelings regarding the video’s message or production process.

These are just some of the many ways you can effectively market your videos. In the end, you should be creative about spreading your message and letting people know about your company’s latest foray into digital advertising. As long as you stay consistent in your video marketing and constantly update the public on developments within your business, you’ll be assured to constantly establish a new group of customers every time anyone views your video.

Video marketing can be very powerful when done correctly. You want to make sure and create a targeted video and market it to your target audience. So what are you waiting for?

Jules Mariano – Video Marketing

Targeted Traffic Free With Video Marketing

Monday, October 4th, 2010

Marketing is an excellent way to get free of charge targeted visitors to your site. It’s uncomplicated to do, it just entails you making and uploading a video recording. Some men and women online are making a living just simply because they have 1 good video clip promoting their home business, in a good location. You too can do this, and you may start by starting your video marketing endeavors. You will likely be learning to earn money online just before you know it.[dailymotion:xeu30a?additionalInfos=0;[link:Make Money Online 2010];http://www.dailymotion.com/video/xeu30a?additionalInfos=0]

When obtaining start with your home based business, one of the best free methods to promote is via video marketing. Making use of online video sharing web site such as youtube, metacafe and dailymotion you may upload your movies and share them close to the globe. Video marketing is excellent mainly because it’s no cost and many people today around the world can see what you desire to show them. I recommend you make a proof video clip showing proof that your home business functions and is creating. If you are not producing yet, you can usually make a video displaying what your doing and how it performs.

Initial make a video clip and save it. Then make an account on any of your mentioned video clip sharing websites and upload your video recording to every of the online video sharing web-sites. Make sure you make an eye catching title, with the proper keyword tags and description. You’ll also wish to add your link to the video clip description and location your domain name inside the video recording so individuals go to it. This will also be used as a watermark so that folks cannot steal your picture.

Then it can be a matter of time until folks see your video clip. Even so occasionally your picture may possibly just be wiped away under all the other videos which are uploaded each and every day, you are able to nonetheless just add them again. Keep in mind you may also want to upload videos every day. Also don’t use the same online video or it is going to be rejected mainly because you cannot use the same picture on the identical web page twice with out “tweaking” it. You can however make it unique in windows movie maker by placing your watermark in different spots.

Video marketing is an awesome way to obtain totally free targeted traffic, like I said prior to some folks do not spend a cent on advertising, this is the strategy to go. By putting original and relevant content out there, it is possible to boost your videos to the top. That covers things in the video marketing realm, it’s truly a valuable method for promoting your affiliate program or home business.

The author wants to share with you His Earn Money Online Proof Video And How To Earn Money Online Easily

Video Marketing – Does It Really Work?

Tuesday, September 28th, 2010

One of the most profitable ways that you can promote your Internet Business is without doubt Video Marketing. It is easy to see why when you look at the figure for the most popular of the video hosting sites YouTube.

Of the estimated 1.5 billion internet users around the world about 275 million of them use YouTube. According to Alexa it is now ranked as the third most popular internet site in the world with over 2 billion videos viewed daily. This still only accounts for less than 50% of the total video market.

It is fairly simple to see why this type of media is becoming such a popular way to promote an On-line business and remember it is free to use.

When an Internet Marketer makes a new video they are trying to show the viewer not only the product they make be selling but the smart ones are also showing themselves to be at the cutting edge of Internet marketing.

It gives you the perfect showcase to promote yourself as a leader in your business and show people who are looking to work with someone why they should join with you. You might think that this is all well and good for the TV stars amongst us but what about those of us to whom the camera is not so friendly?

Well there are two trains of thought here. One might say that these particular people should only stick to the generic videos some companies make available but I say that is just not right.

These videos are being viewed all around the work by all sorts of people from every walk of life. There is no doubt that people relate to other people of all types otherwise there would be an awful lot of us who would stay single. Am I right? So, if you are not the perfect specimen for TV, don’t worry, just make your video and the will be people will want to watch it.

So what do you do if you are not comfortable in from of a camera? The option here is to produce a slide show or a power point presentation and just add your voice over. If you look at most personal videos by internet marketers they are not really doing anything other than stand there and give you a voiced monologue anyway so in a lot of cases the slide show would be an improvement.

The bottom line is that whatever your situation, you should just get a video of any kind made and then get it onto the internet.

Make sure that you post it on your blog or any other sites that you could use like MySpace and Facebook. Make sure that there is a link to you site from the video so that all your marketing is working together.

Making video and using video marketing becomes more familiar the more you do it and like anything else that you use can greatly increase your presence on the net.

It is important to remember that videos are just one tool in the Internet Marketers arsenal and you must use a variety of methods to get the best results.

Want to find out more about Video Marketing, then visit John Moore’s site. You can learn all you need to know about Internet Marketing and building a better life.

The Advantages Of Google Video Sitemaps For Video Marketing

Tuesday, September 28th, 2010

Most people from all walks of life these days spend at least a portion of their day on the Internet. They are typically looking for information or looking to buy something that they need or want. Marketing becomes very important if you have something to offer in the way of goods or services. Drawing attention to your product can be impossible at best if you don’t manage to land on the first page of the search results. Using Google video sitemaps for video SEO allows you to place a video in your search results with a thumbnail picture in the description.[youtube:kks0wPkX12I?fs=1;[link:How To Create A Google Video Sitemap – Tutorial];http://www.youtube.com/watch?v=kks0wPkX12I?fs=1&feature=related]

Every effort must be made to draw as much attention to your offering so that the consumer gets the chance to see what you have to offer. With the current habits of the average consumer as they are, you must land on the first page of the search results for them to even give you a fleeting glance. If you were to present a thumbnail photo of your product or service your chances of being seen are very good. The user can quickly see what they want and click through.

Grab the eye of today’s consumers by creating a video to go with your product or service and place it within the description so the thumbnail will appear in the search results. The new Google possibilities will work to the advantage of sellers and publishers.

The thumbnail will be placed on the left side of the listing and the text to the right with the description in text. This is a great way to capture the attention of those scanning search results pages because the eye naturally roves toward the images versus the plain text of other listings.

Research done on eye scanning patterns shows that the typical human eye will automatically go to the upper left corner of a page first. Then the scan goes down from top to bottom and then left to right. This is the case in a typical results page with primarily text descriptions on the page.

A thumbnail of your video added to the search description will make the eye gravitate toward your listing. When the human eye locates an interesting object, the user then goes to the description located in text to the right.

The human eye is automatically and subconsciously drawn to pictures. The brain then kicks in and does a scan for the desired object of the search. If there is a thumbnail that is relevant to the search, the user can click on that page and view the attached video. The idea behind video sitemaps is to bring that next level of attention grabbing material to the Google search pages. Your products will stand out and capture the natural flow of sight and page scanning.

If searchability is one of the most significant ways to draw a consumer to the desired page, then the Google Video Sitemaps for Video SEO may hold the keys to the kingdom. The video index system that Google is building will integrate the videos and their thumbnails into ordinary everyday Google searches.

Video Sitemaps can help to improve your marketing revenues for an online business. With VSEO, also known as video SEO, you enhance your page rankings, your traffic, and your video views.

categories: SEO,optimization,search,video,multimedia,streaming,technology,google,promotion,marketing,business,internet,general,www

The Benefits Of A Professionally Produced Corporate Video

Monday, September 27th, 2010

Corporate videos are an invaluable promotional resource for companies or organisations wishing to promote their values or goals; advertise their products and services; inform stake holders and clients of changes within the company or train new employees. The possible uses for corporate videos are limited only by the organisations requirements. Organisations often stop short of hiring professionals to make their corporate videos because they think that they can do it in house. This is possible if they have the expertise, equipment and time; but most companies -unless they are production companies- do not have all of the above. Professional companies will offer their clients limitless possibilities for their corporate videos and it that way make it worth every cent they pay.

Corporate videos can accentuate the impact of the message succinctly by giving the outside world a glimpse into the working of the company and more importantly what it has to offer its clients. If this message is delivered positively and clearly to your customers and partners, the potential ripple effect can extend to your sales and other business interests. Professionally made corporate videos offer a delivery of vital/ newsworthy information in a format that is exciting, creative and entertaining for maximum impact. Corporate videos are not only used for improving your sales, advertising your products and letting potentials partners and clients know about what they can get by doing business with your organization, they are also a valuable tool for informing new employees on the work culture in thecompany, for training purposes or for creating brand identity online. They are valuable tools for supporting business strategies and managing your brand online. When you hire a professional establishment to make your corporate videos for you get the complete package of a team of experts which will include advertisement professionals, creative personnel, public relations officer, video and audio technicians.

Once you realise the possibilities that exist with corporate videos you understand that a ‘home movie’ style video will not project an image of professionalism. By hiring a team of professionals to make you corporate video you get people who are experts in their fields of advertising, public relations, video and audio technicians. And of course they have their own equipment.

Video production companies can be asked to submit samples of their work so that you can make sure that the final product is what you are looking for. An in house production never has the guarantee of turning out as you envisioned it- in fact most of the time you will have to settle for something that is not necessarily awful but it certainly is not something that you would want to define you as an organisation.

A production company will sit with you to hear about the company, your vision for the finished product, what the promotional material will be used for and learn about the image you are wanting to project. This along with their creative team will give you a video that will be cost effective and end result that will be truly impressive.

Looking to find the best deal on corporate video production, then visit www.waterston.tv to find the best advice on quality digital video productions for you.

Ideas To Make Video Marketing Promote Viral

Thursday, September 23rd, 2010

Video marketing is just one of many ways to build publicity online for your business. It also happens to be one of the most neglected methods. That means if you get into using video in your internet marketing, you’re going to be ahead of the pack still. It’s always good to get in on things early so you can take full advantage of them.

Around 150 million browsers will be watching online video by the end of the year. That means you could have a piece of the action. All it takes is a little effort. Marketing your products with media can be extremely effective.

How do you start? Many people aren’t sure what to do once they’ve decided to go with video. They see that it is constantly changing and don’t know where to start. You can read on to get some ideas.

First, avoid making videos for the simple reason that you can. You should work hard to make sure that you have a range of information covered. No one really wants to watch advertisements online!

Videos need to be either informative, funny or shocking. It’s even better if they fall into all three categories. This will help them go viral, which is the biggest benefit of online marketing. With this, you don’t have to do anything after having created the short movie, you’ll just need to watch people share between themselves. A good campaign can go worldwide in hours with the use of Twitter and Facebook.

So, once you have created a quality video that hits a key point for being viral, you can hope it goes viral. However, there are other ways to help ensure that your information is spread far and wide.

Submit to multiple sites. This is a great way to ensure that more people see you. While YouTube is still the biggest video site online, you might want to try places like Vimeo or Hulu where other people will watch it. There are a number of higher quality sites available and you can submit to all of them for added views.

Social media sites like BetterNetworker, Facebook, LinkedIn, MySpace, Twitter are all good spots to share links. They tend to be the best way to get your work out there fast. After all, you can’t really expect anyone to find you without realizing that you exist.

If you have an email list, this is a wonderful place to promote just about anything you do. Try to blog about it as well. Every business site can benefit from having a blog which will boost search engine rankings. It can also be a great place to show off your latest media projects.

Make sure that you tag all videos appropriately on every submission site. The description and title should also use keywords to help increase rankings in search engine results.

These can all be very good ways to make video marketing work for your business. It can go huge if you want it to. In fact, if you take the time to plan it all out, you’ll see great results. Just do your best to make sure it all goes viral.

Gary Carter is an internet network marketing entrepreneur renowned for turning dedicated MLM network marketers into success stories. Learn how to attract endless new distributors and customers to your MLM network marketing business by signing up for the “7 FREE Training Tutorials.” In these FREE tutorials you will discover the secret to getting automated leads, distributors, and sales for your business.

Effective Video Marketing Tips

Thursday, September 23rd, 2010

Videos are becoming one of the most popular ways to promote products and service. Let’s look at some simple video marketing strategies that can help you to get more traffic and sales.

With video marketing, you are trying to bring visitors to your blogs or websites. In order for you to get this, your video needs to be seen. You are not trying to reach any random people, you are working to reach a specific group. The best way to achieve this is to create a video that is attention grabbing and relevant to your target audience. If you want to video to be effective, you will have to be creative and innovative, but it will make a big difference. Your video has the chance to go viral, gaining exposure to millions of people worldwide who may visit your website as a result. You could create a unique video that has strong, controversial content in it and before you know it, it’s all over the web. Make the best of your video by creating something that your viewers want to talk about and spread around. For instance, if you’re in the “Yoga Training” niche and want to create such videos related to it, you can search and find some highly controversial or shocking information that is related to Yoga, turn it into a video and share it on the video sharing sites. The kind of response such a video gets can be huge when compared to a regular video that you use in video marketing. There are many ways to create a video that people will want to watch and share with others. You want the video to make your viewers interested in what you have to offer, so do some research and include information that will arouse their curiosity. Once you become good at creating such videos, it becomes extremely easy for you to get traffic in a snap because when visitors come to you virally, they come in huge numbers.

For all the videos that you host on your own website, make sure you have a video site map which would help you filter page rank and at the same time help the search engine spiders find your videos easily. You want to use targeted keywords in your video links to ensure that the search engines can perform their searches effectively. The reason why a sitemap has become so important is because the search engines have gone really advanced and they want to serve the best results, in the fastest possible way. A quick way to give the search engines access to your videos is through a video site map.

The one thing that video marketing does better than other forms of marketing is to allow people to help improve on your work by letting them share their ideas with you. This would also bring in more interested viewers when they see that the video is popular.

If you aren’t using video marketing to promote your business, you should start now, as there’s no better way to get publicity, brand recognition and traffic. Just identify your niche market and then create videos that will make people want to keep returning to your site. Remember, it’s fine to make nice, simple videos that tell your story; they don’t have to be of professional quality.

Other than video marketing, let’s look at other topics like: Making Money Online Mile Filsaime

categories: video marketing,internet marketing

Stepping Stones For Video Marketing Newbies

Monday, September 20th, 2010

Nowadays Video Marketing is the most common drift and individuals in countless companies are generally implementing and reining in its authority to be able to elevate visibility with regard to their own companies Reaping benefits for its authority and taking advantage of Video Marketing’s all-pervasive captivation will demand that you will need to get away from the top 10 newbie mistakes.

Video professional, Mike Koenigs, reviewed the topic variation of the top 10 newbie mistakes and I will widen on them as well as offer deeper recognition. So let us embark on with number 10 and function our solution to the number one.

10.Submitting without testing the campaign . Is the most common mistake that the notorious do for destroying newbie and veterans as well. Success and prosperity in this business if often left on the desk because of the absence of trying. The root for this is usually the passivity and of course the pride

9. Not employing the minimal third of the video. The minimal third of a video gives fantastic real estate to furnish a proactive approach and link to your website and so several entrepreneurs do not reap some benefits of it.

8. No posts to research term definition. In these days, other than idleness right now there is really no purpose as making use of the Google Wonder Wheel might guarantee that you are likely to be putting on appropriate key phrases and also terms in which Google adores. In other words, Google is transferring a search term related video or any content articles for that problem on a silver platter.

7. Not making a good RSS (Podcast) channel. This maybe an easy thing to do and yet it is remarkable how numerous folks ignore creating an RSS channel.

6. Not coping with the training videos. You comprehend what they say, “Practice makes perfect” and despite the reality that you can delegate just about anything at all, you need to do sufficient training to realize the procedure of creating high quality videos.

5. Not putting together business gains. Effective results are reliant on your ability to make variations, capture data, evaluate it and generate a lot more changes. Putting together business gains, can supply you the facts that you can right after that make your changes and adjustments.

4.Researching a poor keyword . A lot of individuals perform basic keyword research and decide not to commit that small amount of time to uncover those money making keywords and phrases that will detached you from your own competition.

3.Not having a better understanding on how to utilize Search Engine Optimization functions. SEO is an art form which can be perfected and mastered. It normally takes time, effort, hard work and the excellent news is actually that you can actually outsource this piece completely.

2. Not detailing a phone number in the review of the video or the lower third of the video. Have the application of speaking about your phone number each chance you get.

1. Giving up to very quickly. Internet Marketing is not rocket science. Concentrate, hard work and applying all of the tips above , techniques and methods you learn will yield massive success. The reality is which the majority of individuals quit prior to the success occurs. Be sure that, that will not end up being you.

Learn more about Video Marketing Secrets. Stop by Albert Melo’s site where you can find out all about Video Marketing Top 10 Newbie Mistakes and what it can do for you.

Take Advantage Of The Great Opportunities You Can Get From YouTube

Sunday, September 19th, 2010

YouTube may not be the biggest website in the world, but it is pretty close. In fact, they say that it’s actually the second largest search engine in the world right now, bigger than Yahoo, Bing, and anyone else. How’s that for an impressive stat when you consider the fact that it doesn’t even bill itself as such? It is really developed this community atmosphere despite its large size. And it does this by allowing people to promote themselves.

You can promote yourself through YouTube too. It just takes a little savvy and web know-how to make it all work.

People on YouTube adhere to a strict timeline.

Regular uploads indicates to your followers that you are sincere in your dedication to them. You want to create a loyal following of people who will regularly watch your videos much in the same way as people do with TV shows. Also put some effort into making your channel page look appealing.

People will also pay more attention to you if you can manage to engage them personally. Also be prepared for some biting remarks on YouTube. You get a different clientele on YouTube and some of them can be a bit cutting in their remarks.

It leads to greater communication between the viewer and the audience-member and that builds up over the course of time. This bond is exactly what will fuel your growth over time for two reasons. First of all, you’ll generate repeat visitors from these very same people. Secondly, they’ll help to fuel some word of mouth growth by telling their friends about what you do.

It’s easy to ask a simple question of your viewers – and one that can be easily answered in the comments section of the site. Put other videos in your playlist that you think might be useful to your visitors. This doesn’t have to be just your own videos.

Promote yourself on other social media outlets. Web places like FaceBook, Digg and Twitter are a great way to link back to your videos. Social media efforts can take up a bit of time but it will be worth it.

Besides YouTube, the author additionally regularly shares knowledge about metal sign and metal headboards.



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