Archive for the ‘Video Marketing’ Category

How To Make Perfect Marketing Videos

Saturday, September 18th, 2010

There are many marketing videos. This is a great tool for your busienss; it�s amazing how many videos you can find online. Nowadays the number of companies that are uploading them is huge. There are several ways to find quality videos and you can just start seeking for the most brilliant marketing videos. Sources say they are many videos that are not serious; they are simply a waste of time.

There are two types of marketing videos. You can either make a video with a story or you can simply make a presentation about the product. The story based marketing videos are the conventional way that you see in the television regularly. However, the presentation based video is a new concept that has been developed for online marketing.

For using in the internet, you need to make different types of videos. You can use the ones you already in the television; however, the customer level in the internet is little bit different. For the online use, you have the chance to less more money than the television ads. In fact, you can even get the chance to publish the ads totally free. So you can easily invest more on the making.
There are several ways to publish the ads in the internet. First of all, you must have it in your own website if you have any. And in this case, the best place to put it is the landing page. You can even make the landing page only with the video and a link to go further. This is one of the most efficient marketing methods.

The more knowledge you get the better. It�s always good to find interesting and unconventional videos. Some are very illustrative and you will be able to understand every single detail, some other tends to be a little more technical. The psychology of marketing is really interesting. Truth is, marketers can actually adapt easily and modify their campaigns and strategies in such a way to reach the consumer in the best possible way.

For your other option about online video marketing promotion are the social networking sites. Facebook can be a very influential way launching the marketing videos and bring a huge profit for you. You can get to a very large number of customers through such sites.

Looking to find the best deal on marketing videos, then visit http://www.nicheinternetmarketingvideos.com to find the best advice on video marketing for you.

Some Brief Benefits Of Video Marketing

Wednesday, September 15th, 2010

Over the last few years video marketing has become one of the most important marketing methods for Internet marketers. There are so many benefits of creating videos in order to drive traffic to your website, so let’s just consider a few of these now.

One of the most obvious benefits is the fact that you can attract an enormous audience through your videos. Millions of people all over the world spend hours of their time watching random videos, and in addition to this it is a lot easier to watch a video then read a web page. As such, you can attract many more people through the use of your videos then you would simply by writing content.

Videos are also extremely search engine optimisation friendly. All of the major search engines just love videos, and there are an excellent search engine optimisation tool for any Internet marketer to use.

With all of the advancements made with technology, it is also very simple to access videos on the Internet anywhere, any time. Due to the fact that you can check the Internet on your cell phone people are now able to watch videos at any time when they find themselves with a few minutes throughout the day.

You can also reuse content that you may have already have written for your blog or website by creating videos as well. Creating new content all of the time can be difficult for many Internet marketers, and as such you can simply rehash old content you have used by reading it out instead of using it as written consent.

It is also much more simple for you to establish yourself within your niche market as a particular expert in a particular field by using videos rather than simply by providing written content. This is extremely important for any successful Internet marketer and therefore you can establish yourself far more efficiently through using videos.

Jose Hinchee has specialized in websites on internet marketing, fitness and weight loss, his latest website www.fortlauderdale-plasticsurgery.com evaluates Fort Lauderdale Plastic Surgery options.

Video Marketing – Top Tips Towards Creating Striking Videos

Wednesday, September 15th, 2010

When you get involved in video marketing you are likely to come up against thousands of similar videos within your niche market. As such, it is crucial that you take steps to make sure that your videos are striking and will engage the viewer. With this in mind, consider these following tips.

It is absolutely crucial that you understand your market as much as you possibly can. You need to be able to sympathise and empathise with their needs so that you can speak directly to them.

Always keep your energy levels high when you are in front of the camera. When someone is an energetic speaker they can be reading anything and it will seem far more interesting. If you simply sit there or stand there and talk in a very droll voice with no energy, this will put anyone off.

Try to incorporate effects into your video, particularly during the introduction. If you can use some interesting imagery, colour, or scenery, this will help to engage the viewer immediately. Once they are engaged they are much more likely to stick with you.

Talk to the camera as if you are talking to a friend. Try to be colloquial, laid-back, and natural, but all in all always make sure that you are yourself. Speak to the camera as if you are chatting casually to a friend about something, but try to include an element of professionalism as well.

One final tip to consider is preparation. Preparation is absolutely crucial towards proper performance, and therefore you need to make sure you know exactly what you are going to say and how you are going to say before you turn the camera on.

Abram Strapley has specialized in websites on internet marketing, fitness and weight loss, his latest website www.miami-plasticsurgery.org evaluates Miami Plastic Surgery options.

Denver Web Design Opens Opportunities For Your Business

Saturday, September 11th, 2010

[viddler:726397f3;[link:SEO Denver];http://www.viddler.com/player/726397f3]To make the company’s website look perfect and easy to operate one might need the help of experts. Denver web design providers have professional web designers who can design the website and give it an extra edge. Like a business uses attractive ads and catchy pictures to advertise the business, similarly a business needs an attractive website to increase its web traffic. Denver has a team of competent designers who can make the site attractive by balancing the site with both text and graphics. The quality of the web page is also necessary and the Denver’s designers use the latest technology i.e. CSS and XHTML.

A good web design not only generates traffic but it also is an effective tool for search engine optimization. Denver SEO marketing firms help to build a website that is SEO friendly. Its primary aim is to attract more customers and improve the ranking in the SEO. This is possible as every page in the website is designed with a proper index and which can automatically re-direct to the home page. This avoids broken links which make the customer surf the site without disturbances and also they do not lose interest in the site. It not only makes the website attractive with proper connectivity but also key word rich. Denver SEO marketing firm uses most frequently used key words that are relevant to the content used in the website. Another effective way used at Denver’s is it encourages the clients who visit website to give feedback and comments. This helps the company to create an online community where opinions can be shared and also give it a personal touch to the website.

Denver video marketing is another tool to make the site so that it gets a better ranking in the search engines. It is said that total people who visit the website find video in the webpage very attractive and Denver’s designers have made the best use of this tool. The videos are up-loaded which are linked to the business home page for further assistance. The video generally shows the different products and services that the company offers and helps the customer to judge for himself the benefits of using the product. Unlike the picture showing a product and some text underneath explaining the features, a much better alternative is a commercial video that shows the live working of the product.

It does not just give information about the product but also provides other details of the product such as price, purchase options, any other purchase offers or discounts’ on purchase and many more. People prefer videos and it is fast gaining importance.

Denver’s web designing and video marketing has proved beneficial to well establish businesses and those who are trying to make a place in the world of the internet.

Please visit the Denver Web Deign web site to learn more about this Denver SEO Company.

Video Marketing: Effective Marketing Doesn’t Have To Be Expensive

Saturday, September 11th, 2010

Sifting thru mail in the letter box, I can’t help but notice that I’m not getting as much junk mail unlike before. Let’s face it. Brochures are a thing of the past. No sensible entrepreneur will shell out money for print marketing when it will likely end up in the garbage more likely than being read. Proper utilization of available technology can deliver the same, if not more, effective results sans the high expense. A business owner only has to select a method which can best sell their products or services as well as reach a larger demographic that could be their future clientele. With so many options to choose from, it would be wise to look at consumer trends in choosing what marketing tool is best used.

According to a study made by The Wharton School of Business, video is a much more effective promotion and marketing tool than selling through print or live presentations since 97% of videos are watched even only at some point. Customers are more engaged and able to retain product information thus. Once they have been convinced with what they’ve seen, the video would likely be passed on to relatives or friends who will in turn also pass it along to anyone they know that would benefit from the product or service being offered. A multitude of other studies suggest as well that video marketing expedites buying. A good example of this would be the efficiency of Home TV shopping ads to consumers. In effect, the studies have proven, no less, that video marketing is a persuasive medium in marketing than many of its counterparts.

Even with all the advantages of video marketing, most business owners would still choose to print than produce 5 minute videos because they think it costs more than the former. In fact, if they opt to make use of websites who offer free uploading, spending would be the least of their problems. Making online videos only requires a webcam, microphone and a witty spiel to introduce their services to the public. Edit it a bit and add personal footage, such as recorded testimonies, plus sound effects, it is good to go. No need for hired actors who’ll only appear for a few minutes. Having a creative ad can also be sufficient enough to deliver product information.

While prices may range from $1000-$2000 for professional videos, costs may still vary depending on the quality, length and added effects. There are other companies however who charge for as low as $599 for the same services. Discounts may be applied once the film has been edited or added with personal footage. Considering the other expenses to be incurred in printing, marketers only need to pay once to have a video.

Another reason why video marketing is a better option is that this medium ranks higher in search engines than articles or blogs, therefore having a greater chance of it being stumbled upon by web users. As aforementioned, videos have a tendency to go viral if a viewer is convinced with the product or service. All things considered, video marketing isn’t just for businesses with big budgets. With creativity and sufficient tech knowledge, a video can be prepared by any marketer and realize that video marketing would do wonders in getting their products out there.

Video Marketing can maximize your business potential and we would help you do that! Schedule a 20 minute coaching session for your FREE VIDEO SLIDESHOW & attract more clients. Call 724-263-8812 & visit www.smallbusinessmarketingpittsburgh.com for more details.

Choosing The Best Keywords For Driving Traffic

Wednesday, September 8th, 2010

Ok, you’ve got the best article/video/podcast etc ever seen in your niche so money’s just going to come pouring in, right? Wrong! What good is having great content if that great content isn’t found?

I’ll give you an example to try yourself. Do a search for your niche. Skip ahead to somewhere between page ten and twenty and open a few pages. You might be surprised to find the content in a lot of the pages is as good if not better than the sites that come up top in your search.

The reason for this is simple; the site hasn’t been marketed properly! Without getting too technical, search engine optimization is creating content which is likely to show up high in a Google search. Remember 80% of a site’s traffic is usually from a search engine! Search engine optimization in the form of choosing the best keywords to target is a vital part of weather you’re going to get traffic and succeed online.

The good news is it’s quite easy to find the best keywords to help you get high search results! Google Adwords Keyword Tool is a free to use tool that gives you results of searches made in google in the last month. You type in the word or term that you’d like to create content about (something from your niche). Next hit search and see what results google gives back. For example type in bodybuilding and you might get back bodybuilding routine. These are actually real searches made in google and the search statistics to go with them. This information is extremely helpful in choosing the right keyword!

Next you have to choose the best keywords to use from the suggestions you are given. I like to pick keywords within the 8,000 and 30,000 global monthly search volume. Within this range you know there are a lot of searches being made for the term but the competition may not be as high as for the terms with very high search volumes. Check out my other articles on how to use these keywords.

For an excellent video by Neil Russell; The Net Cash King on Choosing the best keyword using Adwords Keyword Tool click here: Choosing The Best Keyword Using Adwords Keyword Tool

Four Major Benefits Of Video Marketing When Generating Traffic For Your Website

Tuesday, September 7th, 2010

Video marketing is a very fast-growing technique, and if you want to stay up with your competition it is absolutely crucial that you take advantage of this marketing strategy. There are many different benefits to this type of strategy, so let’s consider four of the main ones in generating traffic for your website.

One of the most of this one is simply the fact that watching a video is far easier than reading text. People are so busy these days that they don’t want to sit down for a few minutes reading an article if they could instead simply watch a two minute video on the same topic. You can, therefore, engage with people far more quickly and keep their interest for longer.

You can also educate that you are very well by using videos. People are much more likely to engage with the product or service if they are watching a video rather than reading text. If the video you create is interesting you can really help to stick information into their minds far more effectively.

It is also possible to create a brand that becomes more recognisable all over the Internet. People will begin to start to recognise your voice, your face, your style and everything else involved with creating video clips that you make. As such, you can develop a much more significant and loyal following by using videos instead of simply writing regular text content.

Of course, you can post any video that you create on to video sharing websites and these are some of the most highly visited sites all over the Internet. Millions of people go to the site every day to watch different videos and therefore the amount of people you can engage with its pretty much unlimited.

All in all, these are just four of the main benefits of using video marketing to generate traffic for your website.

Alan Seltzmann specializes in websites on exercise, weight reduction and internet marketing, but his latest website www.sacramentoplasticsurgery.us evaluates Sacramento Plastic Surgery options.

Getting Free Website Traffic From Social Media

Tuesday, September 7th, 2010

If you want to get thousands of visitors who wish to indulge in your content, subscribe to your offers or even purchase your products, then your main objective is to get free website traffic. Getting this type of traffic is desirable for the reason that it provides you with ample opportunities to make money. Additionally it offers you a means to develop your rating online. This rating includes your visibility and your potential to get visitors and determine a reputable position online.

However, getting free website traffic is not totally free. You would need to shell out some time and effort in order to create income-generating traffic for your website or blog; to do this, you would need the right tools and strategies to employ. Here are a few social media tools and strategies that you may want to utilize to get the free traffic that you need:

Blog Affiliates Most bloggers didn’t successfully emerge in the top lists alone. They often have affiliate bloggers and a group of people who have increased their popularity. So if you want to be a blogger and your goal is to get more visitors to your website, you can begin by working on your group of visitors and readers by doing the same for others. As you converse with and mingle with the users in the blogospere, you will get many backlinks to your site. This helps SEO and also brings direct traffic.

Microblogging Microblogging is a derivative of blogging. Top microblogging sites that you can look at are Tumblr and Twitter. These sites give you an easy mode of sharing links to your site or blog seeing this social media tool is generally smaller in size and the messages shared are also normally short and basic.

Social Networking The power of social networking sites is tremendous. In fact, these sites belong to the list of the most visited places on the internet, a tool which, if you can tap, would provide you tremendous free website traffic for your benefit.

So, go for it? Figure out more about tools for producing free traffic.

For an excellent article by Neil Russell; The Net Cash King go to: Social Media In Overdrive

The Benefits And Popularity Of The Use Of Video Marketing

Tuesday, September 7th, 2010

Video marketing in many markets dominates all other types of advertising. It has the ability to fool it viewers in thinking that a video is a harmless form of entertainment rather than a means to sell goods. Thus its connection to the customer who views it is unique. The advantages over other types of marketing that video has are many.

One benefit that many advertisers take advantage of is that it has the capability to display certain attributes of a company in a genuine manner. A quality that is in much demand be customers who view these videos on the internet. Thus it fulfills a need for learning about the company and what it is they offer.

Videos also have the quality of being more immediate than the medium of print such as newspapers, mail, and magazines. For example mail can end up in a mailbox or a pile of mail for many days. In fact there are some advertisements that end up in the recycle bin without having been viewed.

The story that is often told through a few minutes of video can often be more complete than an advertisement in print. Thus the owners are able to show what their organization is all about rather than just tell. This is especially true when storytelling techniques are really good and are used in a manner to make it more memorable and of good entertainment value.

The next step is to decide on which kind of video that is to be produced. Such as something that is more informational, educational, or something that is in the middle. Three important things merit consideration such as figuring out where the video will be posted, its audience, and content. For example the age of the intended customers must be considered along with where they will be coming from.

Video marketing is quite popular because of its versatility. The message that it can convey can be delivered in a way that makes it entertaining and informative. In fact few of the videos can be readily identified as advertising.

Jon Heindriche specializes in websites on exercise, weight reduction and internet marketing, but his latest website www.tucsonplasticsurgery.us evaluates Tucson Plastic Surgery options.

categories: internet traffic,internet video marketing,video marketing

Writing Articles To Make Extra Money Online Articles

Monday, September 6th, 2010

If you don’t like making videos, podcasts etc. Maybe you should try article marketing to make extra money online? Just so you know if you don’t want to create videos etc.; you can try other things like outsourcing; I’ll talk about them in another article.

Just like video content article marketing when done effectively can earn you money long after the article has been submitted. But before you can expect this you need to write articles that people want to read and just as importantly; that people will find. The following are some helpful pointers to do just that!

1. Choose the right keyword for your article, this ensures you’ll be found in searches (check out my article on keyword research for help doing this).

2. Next put this keyword in the title and three times throughout the article (it is usually best to have the keyword in the first paragraph aswell).

3. Write articles that are read! As obvious as that sounds a lot of people don’t do this. On the internet people don’t read every word they scan whole paragraphs. Studies have shown that; if a user isn’t interested in what they are looking at after eight seconds they move onto another page. You have eight seconds to grab their attention!

4. Keep sentences short and sharp, this helps keep the reader’s attention. It’ll also stop readers from clicking any links and leaving the page.

5. Have sentences that flow onto each other so the reader will feel the need to keep reading. Ideally if the sentences are easy and fast to read the user will not mind taking the time to read your article.

6. Break into paragraphs and or points (seven points generally works well online; hence you’ll see seven points here!).

7. Put your articles on the top article sites and also your blog. The tops sites include; Ezinearticles, Searchwarp and Articlebase. You may also find article sites specific to your niche that you should submit to.

If you keep all these steps in mind you’re sure to see the benefits of article marketing as a way to make extra money online.

For an excellent article by Neil Russell; The Net Cash King on Internet Marketing Articles click here: Internet Marketing Articles



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