Posts Tagged ‘Social media’

Business Marketing Turns To Facebook App Developers

Monday, July 19th, 2010

Due to the growing trend in social media and the meteoric rise in social media platforms such as Twitter , Bebo, Bongal and the mighty Facebook. More and more businesses and consumer brands are contracting digital agencies to build a custom Facebook application.

Leeds a city in North England is home is many large corporations such as ASDA and Sense Internet and the majority of these businesses are now making a move from the more traditional marketing activities and creating Facebook applications in Leeds, with a view to increasing market share and promotion of specific brands.

Everybody is a member of at least 1 social media platform the world wide user base for Facebook is now at some four hundred million active users and although it is still growing it is now a mature proven platform and as such companies in Leeds are building custom Facebook fan pages and bespoke applications by contracting a facebook app developer to ensure that their loyal customer base and new potential customers can enjoy the experience.

When based in the north and marketing requirements call for a facebook app developer in Leeds businesses must be made aware of the limitations that Facebook impose on the viral elements that software has to offer.

In time gone by applications could post without permission to a users wall and newsfeed , today this functionality is still available but the user must agree and provided authority to the app or application before these actions can be utilised. If a user of a Facebook application in Leeds does not grant permission for the application at the time of registration then the user will simply be prompted to post to wall or news feed before anything will happen,facebook application developer are whizz kids at not only gaining the users trust but also ensuring that the application its self is fun , engaging and easy to use.

If you are looking for a facebook applications developer leeds then you need to talk to england agency, with over 250 awards and 20 years experiance they know whats what. Experts in facebook applications developer leeds

Twitter Analytics Modern Day Marketing

Saturday, July 17th, 2010

Social media marketing is a must for any brand or company wanting to achieve mass penetration of the general public in both home countries and worldwide, a good social media plan should have both long term and short term goals. Twitter crm will help businesses understand their long term, medium and short terms and can also help with other business issues. Since the internet started in 1993 it has made sense to use it as a cost effective advertising medium, but as the internet has the long tail effect, meaning the possibilities of advertising are endless the marketer no needs to be very selective in whom to advertise to.

Social media marketing is a must for any brand or company wanting to achieve mass penetration of the general public in both home countries and worldwide, a good social media plan should have both long term and short term goals. Twitter crm will help businesses understand their long term, medium and short terms and can also help with other business issues.

Twitter one of the latest social media platforms to grip the world collects over one million individual tweets on a daily basis, to use twitter analytics to help understand just what potential this data has can provide to any marketing agency, company or indeed famous individual then you must first understand and make sense of the tweet curve.

Social media marketing is a must for any brand or company wanting to achieve mass penetration of the general public in both home countries and worldwide, a good social media plan should have both long term and short term goals. Twitter crm will help businesses understand their long term, medium and short terms and can also help with other business issues.

By using the vast amounts of data collected every day will not only save huge amounts of time but also help lower costs which will help with ROI (return on investment) for a company. In short making good use of marketing data is a must for any company, it can however be expensive and many times outdated, using the tweet curve and twitter analytics can save businesses thousands upon thousands.

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Twitter Analytics The New Sales Force

Friday, July 16th, 2010

Twitter analytics is the process of harvesting the raw data that is collected on a daily basis from over 100 million tweets provided.

A recent example of the a company using the tweet curve was a multinational solicitors who make a lot of money from helping members of the public when they have being involved in a accident such as a road traffic accident or RTA as they are most commonly known. The company used the power of the tweet curve and twitter analytics to harvest data on an ongoing basis for industry key terms which was then collected, filtered using a very high degree of filtering including, location, age, gender and a further 12 factors and made contact with the individual direct.

The heart of any businesses in any country around the world from Japan to USA to England is its sales team. The strength of a company’s sales pipeline can determine many things from the director’s private jet or new BMW M3 or it may be just as simple as being able to keep the doors open for another month and pay the staff. A good traditional sales pipeline comes from hard work and lead creation, however in the modern age of the internet there are more ways than ever before to build a sales pipeline and gain new custom the most impressive of these new ways is twitter analytics and the tweet curve.

A good traditional sales pipeline comes from hard work and lead creation, however in the modern age of the internet there are more ways than ever before to build a sales pipeline and gain new custom the most impressive of these new ways is twitter analytics and the tweet curve. The UK technical policies dept , recently stated that if a business is not using the power of social media to its full capabilities then in 6 months it is likely that they will be closed down. Businesses have not taken this news lightly and are proactively looking to partners to help them understand the power of the tweet curve.

A recent example of the a company using the tweet curve was a multinational solicitors who make a lot of money from helping members of the public when they have being involved in a accident such as a road traffic accident or RTA as they are most commonly known. The company used the power of the tweet curve and twitter analytics to harvest data on an ongoing basis for industry key terms which was then collected, filtered using a very high degree of filtering including, location, age, gender and a further 12 factors and made contact with the individual direct.

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Discover Facebook Marketing For Your Current Online Business – 4 Steps To Facebook Marketing Success

Tuesday, July 13th, 2010

Is 400 million users Facebook is quietly taking over the internet! Right now there will never be a better time pertaining to entrepreneurs than now. Follow such 4 critical steps just for Facebook Marketing. Users spend much more than 14 minutes per day on Facebook and a lot of them spend extra time than that! So what does that mean regarding anyone? Now can be your turn to find out how Facebook Marketing. Facebook is a goldmine and when you’re not making use of it to have enterprise then you are missing an incredible opportunity!

Follow these 4 steps with regard to successful Facebook Enterprise Marketing:

1. Create a profile. This specific can be a no-brainer step but an essential one. Always upload a profile picture so users could relate with most people. It’s easier to use your individual picture however, if anyone doesn’t wish to then put a photo of someone available online for! Also, don’t use group pictures or pictures of everyone with others. The idea can be difficult for users in order to distinguish who most people are generally. Avoid using logos, your current pets, or some other pictures that are not of anyone! You may add those pictures with your photo albums if you need, simply not in your own profile picture. You don’t have to fill every one of the profile information. Fill just the information anyone are generally comfortable sharing with other people.

2. Make friends. Again, another no-brainer step but crucial. The web page will find active Facebook friends for anyone utilizing emails in your own address books of the few free web email providers like Yahoo, Hotmail, Gmail, etc. Most people can look for the particular groups to search out a lot more people connected to your niche. Once everyone gets a few friends, new friend requests will begin to pour in from the friends of friends. You may seek regarding friends based on names and email addresses. Focus on making a network of 100 to be able to 200 friends.

3. Join a couple of groups. There are usually all kinds of organic groups in Facebook. Those are groups of people with similar interests. Locate a small number of that curiosity anyone and are associated to all your internet business and join them. Most people will create your group but first research your groups that are generally connected to your organization. This particular a truly great place for being creative and become support from lots of people attracted within your cause.

4. Create events and invite people. If anyone plans to tell your friends about your upcoming webinar, this will be the feature anyone will use. Create your own events and invite others to join. Everyone can make an event public with regard to your current friends to find out or private just for your invitees to be able to browse. Under “my event”, you can browse ones friends’ public events. This tool could be a great asset of your Facebook Online business Marketing.

In order to learn how extra free how-to’s on Facebook Marketing and also to obtain a free Facebook Marketing guide, please http://powersuccessmarketing.com/facebookmarketing

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FB Siphon And These Methods Can Help You Advertise On Facebook

Monday, July 12th, 2010

If you are new to Internet marketing, you may have heard that Facebook and other social networking sites are excellent places to market your product; however, you are not sure how to get started. One thing to remember is that advertising on Facebook is a long-term proposition. You will probably not get immediate direct sales.

The following are some tips to get started with Facebook. For more details about Facebook Ads, refer to FB Siphon program. It is a step-by-step video training about marketing with Facebook Ads.

Use Facebook Targeting Factors

When placing an ad on Facebook, you should target the people who will be interested in your product. This means that you must know who your potential customers are. Once you understand your target audience, it will be simple for you to use Facebook’s 11 targeting factors, which include location, age, birthdate, gender, keywords, education, workplace, relationship, interests, language, and connections.

Friends First

Remember in high school when that guy you liked became your friend and you discovered later that he did it only to get closer to your girlfriend? You felt pretty used back then, right? Make sure that you do not do the same thing to your Facebook friends. Be their friend because you want to get to know them, not because you want to get to know their pocketbook.

Establish A Fan Page

Instead of directing people to your website in the ad, direct them to your fan page. People are much more likely to become your fan initially than they are to opt-in to your email list at your website. Once someone has become a fan, you can begin building that long-term relationship. Invite them to a Facebook gathering, begin a conversation, but do not immediately make your sales pitch.

Monitor Your Goals

For the most successful ad campaign, you must have goals and a budget established. Do not attempt to fly blind. It will not work. Once your ads are running, monitor their click through rate (CTR), cost per click (CPC) and action rates. You can download five different statistical reports from Facebook to help you make wise marketing decisions.

A Long-Term Endeavor

Once again, Facebook is a long-term marketing strategy. It is much different than traditional advertising and may take some time to get used to if you are trained in old-school advertising methods. When using Facebook advertising you want to cultivate relationships with people and actually see them as people, not just as your private bank account. If you spend time actually nurturing relationships with potential customers and are sincere about it, your customers will notice and be loyal to you.

FB Siphon is one suitable course for average people who wants to make lots of money by advertising on Facebook. If you need more information, read this FB Siphon review.

Why Twitter Is Essential For Anyone Doing Business Online

Thursday, July 8th, 2010

By now you know that Twitter has taken on a life of its own. What was once considered a micro-blogging site is now the topic of most online conversations. You might be asking yourself what that may mean to your business and more importantly what it means to you.

After some time I opened up my own account on Twitter. This was mainly due to curiosity and the fact that Twitter like discussions are happening throughout the internet. I soon found out that Twitter operates like many other social media sites and web tool in that it is a communication vehicle that helps you communicate to your niche in real time.

One of the aspects of Twitter that is so vital to me is the ability to stay on top of information in my industry. With so many information sources out there, its impossible to consume it all. By following certain people in positions of influence within the industry I can quickly find out whats worth my time and what isn’t. More importantly, I can access information that’s been referred from others I trust versus simply trying to locate it on my own.

In addition to following people and the industry information they’re sharing, you can also find others who bring value to your day. Whether its connecting with someone who is humorous or provides you with daily thought, your list of people to follow is completely in your control. This gives you a great deal of flexibility and more importantly filters information that you want to receive.

Another great benefit of Twitter is that of a following. In addition to following other people, others can follow you. Over time, this allows you to build a large list of followers. You may be asking yourself what type of benefit this provides but for those of you who are marketing online, you know that its all about building a list. Twitter is the ultimate list of like minded individuals who value what you have to say, share, or promote.

Once you’ve established a list and provide a good deal of value through your thoughts and ideas that are shared on a regular basis, you can begin offering information on affiliate products or your own products and services. When you do this the right way others will learn more about these offers and even make a purchase. This is direct marketing at its best. One must be careful though as you don’t want to abuse your list.

Twitter can provide an ideal channel for building a list of prospective followers and adding value. Begin with an understanding of your audience and provide valuable information that can help them succeed. Once you’ve build up a trust level, offer products or services that can help them solve a problem. This will improve your business and help your followers as well.

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Tips On How Anyone Can Earn Money From Facebook Applications

Monday, July 5th, 2010

For those of you that are computer savvy and a bit of a techie, it is possible that you could make some extra money online by first creating and then selling applications on Facebook. Once you have created some apps you can either sell them to others that use Facebook or profit from them yourself.

It is important from the outset that you find out what are the most popular applications on Facebook. Try to ascertain what makes them so popular. A little research would help you to find this out.

Who is it that is developing these apps? You could even do a little survey among the other Facebook users to see what they are using and why.

You could in effect make money by developing apps through the process of advertisements. You could even start an affiliate campaign with the apps that you have created.

But this may cost you a little to start up as your affiliates would want commission on any of the apps that they sell for you.

If you could find sponsors willing to tie in then you could benefit from this as they will already be advertising on Facebook. Building other third party sites to sell your apps can be a good idea. You could also link back to Facebook on these sites.

Test your applications thoroughly before you try to sell them to other users. If there are any glitches once they have been bought this could have repercussions that could affect any future profit on your part. Feedback is a good way of finding out what people that have bought your apps think about them and how they are performing.

You may even get some feedback telling you how you could make the app better for the users. Feedback is always a great help. By improving the app you will get more positive results and possibly more profit from the sales.

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Lawyers: Are You Monitoring Your Online Reputation?

Tuesday, June 29th, 2010

The web has fundamentally changed the speed with which we can publish information as well as the access others have to that information. With these changes, it has become increasingly important that you not only make sure you are putting forth efforts to establish your reputation online, but that you monitor what is being said about you as well.

What follows are 4 suggestions to help you not only track what others are saying about you online, but also how you can help build your reputation and position yourself as a thought leader.

1. Create a blog and regularly contribute to it – By writing articles about the fields of practice you work in is a great way to build trust and reputation. Others will look to you as an expert and you will build a great catalog of material to “show off” to prospective clients.

2. Use Google Alerts – Google provides this tool to everyone for free. This powerful tool enables you to enter words you want to scrape the internet for. It will email when a new instance of the word you are tracking appears. You can track your name, the name of your firm, and much more.

3. Use Twitter Search – By searching in the Twitter stream for your name and your firm’s name, you can track in real time when others tweet about you. You can also respond quickly if a criticism or complaint is found.

4. Participate in social media sites and discussions – Getting active in social media is a great way to build your reputation online as well as keeping track of what others might be saying. Answering questions in your area of practice on LinkedIn or submitting new articles on Digg is a good way to build relationships as well.

Fundamentally, interactions on the web are very similar to those in the offline world. As you get recognized as a thought leader in your areas of expertise, people begin to trust you and your reputation gets built. This comes in especially handy if others write negative things about you or have questions about your work.

When others write things that are negative or complain about and experience with your firm, this is an opportunity to track what is being said and respond accordingly. Most often, the situation can be diffused and turned into a positive for your firm.

If you take the time to establish an online reputation and follow up on monitoring it correctly, you will see gains in trust and ultimately more business coming your way.

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The Three Basics Of Getting Internet Traffic Through Web 2.0

Tuesday, June 29th, 2010

Defining WEB 2.0 as a series of building blocks is not really possible. However, it is possible to point to some common factors that exist across most of the new webs “virtual holdings”.

Here are three key features to WEB 2.0. These are perhaps the most important for someone looking to market their own ideas on the web. These methods are ones that you, as an end user, can utilize to get your message across more effectively.

1 – Tagging and Tags. Tags are like the keywords of a particular message, video, article or application. They are a “short cut” to understanding what it is about. As an example, if you produce a video about rock climbing you might choose “rock climbing”, “mountaineering” and “ascent” as three of your tags. This gives both the end user, and the engines on the web that categorize your video an idea of how and where to file it, and allow people to find it when searching under appropriate keywords.

2 – Collaborative Work – Having teams of people add to a topic, pushing the conversation along, adding backup videos, voting up your work, linking it to other work in the same field. This is part of the new collaborative way of using the internet. It works both ways. Initially you may want to see how things are done, and add to existing discussions, rate other people’s videos and articles in a constructive way. Then produce your own and hope that you start a conversation of your own.

3 – Syndication. If your message is good, clear and unique, then others may want to spread your word for you. Simple content platforms such as WordPress offer one button press syndication.

A great benefit for both the original author, who sees his message spread to a wider audience. And the syndicator themselves who benefits “by proxy” by having this much sought after information on their site or domain.

The new features and accessibility offered by WEB 2.0 has massively increased the number of people actively participating on the internet. Finding hotspots where these discussions are taking place between massive numbers of people is now relatively easy.

This leaves you with the task of getting your own message across, and marketing yourself and your goal. Convincing people that your message is one they might want to listen to.

With the huge increase of WEB 2.0 social sites, arises new and exciting ways of driving internet traffic to your own web pages.

Job Hunting On Twitter: Social Media Best Practices

Monday, June 28th, 2010

Twitter job hunting is the best way to instant employee stardom.

Social networking is no longer for students and bored housewives. Far from the roots of geeks, Twitter has become a serious business tool. Especially in the realm of networking, you’re now able to connect with potential employers quickly and easily. You’re now able to beat the insane 11% unemployment rate and be master of your own destiny.

Surprise. Surprise. The corporates use Twitter. They enjoy using social media to mingle. That’s how you can access them minus their fire-breathing gatekeepers. Now you can be friends rather than a would-be employee pandering for a job. Twitter can be your proving ground in that sense. This is a smart way to harness Twitter marketing.

Professional sites are LinkedIn can be really hard to use. Unless you know what to do you’re stuck wasting your money and your time. Twitter on the other hand is so much easier to use, one Tweet. Bam! And your thoughts are now available to see. Attract potential employers with your genius insights in under 7 seconds. With any luck, you potentially can network with everyone else in the world.

Here’s the cool part. You can use Twitter business marketing to secure yourself an employment position in a downsized happy world.

1. Create an account with Twitter please.

2. Stalk the top dogs of the industry. Especially the ones who can benefit you the most.

3. In time, you will be building a formidable rolodex of people when they follow you back on your Twitter friend’s list.

4. You can add massive value by providing interesting thoughts in your blog. You know, the cool things you can find through Twitter.

5. Participation is key. Without it, you’re screwed. That’s why you need the community to rally around you. But first, you need to take the first step to reach out.

6. Get a job by searching on Twitter. You can get the latest job openings without resorting to Monster.

The newest trend that will see itself adopted by many organizations in the near future and soaring the popularity charts like hot cakes is creating a dedicated Twitter account for the purpose of recruiting. So what are you waiting for? Using Twitter marketing to find a job can surely prove to be the ultimate gateway to your dream job.

Learn more about social media marketing. Stop by Gerry Genius’s site where you can find out all about Twitter for business and what it can do for you.



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