What Every Business Owner Needs To Know About Social Media Marketing
Wednesday, November 16th, 2011Social media is all about creating and spreading the news. If you know what social media, then should already know what social media marketing is. Social media marketing is all about spreading the news about your website all over the web using online communities and social networking websites. You can start your social media marketing by just joining online communities and social networking websites and sharing and contributing to them.
First, it’s free in terms of monetary investment. There is no cost to participate in these networks except your time. However, make no mistake about it; you will have to invest a chunk of front-end time into this type of optimization. You must become familiar with the communities and participate long enough to establish a name for yourself before anyone will take serious notice of you.
What is different about social media marketing?
In short, everything. Social-media optimization is not at all like web site optimization, though it should be part of your overall optimization strategy. Instead of adding keywords in the right places, tweaking your meta tags, and digging up the right balance of links, you’re doing something different creating relationships, generating content, and tagging the Web. Don’t sell it short. The value of social media has already been proven by many organizations on the Web.
One thing to keep in mind as you’re considering social-media optimization is that it’s not as simple as throwing a few crumbs at a social network and waiting for people to come along and share those crumbs with their friends. They won’t.
If you try to advertise on social media blindly, you will get rejected by the peers real fast. People are in social media sites so that they can socialize, they don’t like blind promotions and advertising targetted at them. It is the fastest way to get lost in social media world. The people populate the social media scene are not easy to win over and if you promote your products blindly to them, you will be wasting your time.
What you need to do first is to join the social media networking website and start adding friends. Join the communities and start creating relationships. Don’t even think about marketing before you create a good presence on the community. Once you create the presence and brand awareness you ca start your marketing.
“Sharing is Caring” should be your motto when you enter the world of social media marketing. Sharing your knowledge and partipation in discussions is the key to get popular in social media world. You can do this either by writing an article on a topic that your friends might be intersted in or by answering questions and sharing your knowledge on niche forums are the best way get popular among people in the social media word. Always remember that content is king and sharing is caring.
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