Assured Social Media

For a long time I’ve been avoiding the Twitter phenomenon. That is, until recently. A fellow associate of mine encouraged me to join and even explored some of the reasons why I hadn’t done so. I simply told him that I didn’t understand the need to Tweet and the real purpose of using Twitter. With some convincing, I signed up for an account.

After learning how to use Twitter by opening an account, and then adopting the use of tools that would allow me to make more out of my Twitter experience, I’m finding a number of different aspects valuable to my everyday activities, hobbies, and social relationships.

With so many varied interests, its always been a real challenge for me to find like minded individuals who are in to so many of the same things that I am. Twitter has solved this problem for me. Not only can you find others who share similar interests or vocations, but you can follow posts made around a given subject area or topic. This is a good indication of what’s being discussed across millions of users. Not only do you have access to individuals sharing the same interests you have, but also celebrities. I never really thought that I would care to have access to what one celeb or another was doing, but it definitely makes people seem more approachable. I’ve also sent and received Tweets from celebrities, bringing into reality the fact that they’re human too.

When you find a community of individuals who share your interests, concerns, and are willing to have a discussion around them, it enriches your experience. This is especially true as I have built a small following of people within my area of interest. When I have a question or topic that needs discussion, this group is always willing to share what they know and comment on my messages, also called tweets. When users respond to one of my messages, pushing it out to their followers, it is called re-tweeting.

The greatest benefit of connecting with other with whom you chose is that you can filter the information and respond when the mood strikes. By using applications that allow you to prioritize Tweets or search for specific conversations, you can quickly see benefit in the information that’s being shared. Often times, individuals include links to valuable content and information that they have come across on the web. This is both useful and time consuming when related to a particular need you may have.

I resisted social media at first for a variety of reasons. Now that I have some experience with a tool like Twitter, I believe that I fully understand my initial hesitation. The reason why I didn’t use it initially was because I didn’t see the point. What I didn’t realize was that the only way to get the point of using Twitter was to first use it. Now that I have, I understand and appreciate the value it delivers.

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There’s no doubt that people believe in our friends for awareness, advice, and certainly for sizzling recommendations on the next popular trend. Google Social search taps into this behavior by seeking appropriate publicly-accessible content from your social group of friends, and some of your online friends and associates.

According to Google listed below are examples of the types of appropriate, publicly-accessible articles it searches for:

* Websites, weblogs, public profiles, as well as other articles linked from your friends’ Google profiles

* Web content, including status changes, tweets, and reviews, from social companies that your particular friends have listed in their Google profiles

* Pictures posted publicly from your social group on Picasa Web and from websites linked from their Google profiles

* Appropriate posts from your Google Reader subscriptions

And Google claims it searches the following to create and come across connections:

* Individuals within your Gmail (or Google Talk) chat list

* Folks in your Friends, Family, and Coworkers groups in your Google contacts

* Individuals you’re openly associated with through social services that you have placed in your Google profile, such as Twitter and FriendFeed

* Those who are acquaintances of people in your immediate cultural group

As a business proprietor your wheels may be spinning at this time. Entrepreneurs are usually particularly skilled at taking advantage of opportunities and as you can see there are several ways you can employ Google search to your advantage.

#1 You should use Google Social Search in order to keep tabs on your competitors. Merely locate your rivals via Twitter or FriendFeed and include them in your Google profile or even add them to your associates and now suddenly their content is being sent to you automatically.

#2 You can also make use of Google Social Search to stay on top of industry developments by befriending or perhaps adding business gurus to your contacts. Keeping on top of industry trends supplies food for brand new content, chats and even product or service ideas.

#3 You should use Google Social Search to put yourself in front of your target audience. Google recommends, adding links to content material you wish to share and by connecting content to your Google profile.

They also say that, “When you add new links to your profile, it may take a couple weeks (or longer) for your social search results to take new contacts and content material into account.” You can even opt for what articles is made publicly available. To find out precisely what content will be viewed by your social circle, visit google.com/s2/search/social and click on the “social tab.”

Google Social Search offers all sorts of implications for helping you not just learn and stay ahead of your competitors but in addition to help you connect to your target audience and market your small business with high quality content material.

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Google buzz is one of the newer social network websites today, and it’s quickly gaining popularity. Just one reason, obviously, would be the Google label that is attached to it. Nevertheless, it isn’t merely popular for this reason. There’s plenty of substance to support it.

Tips on how to access it?

It’s actually completely found in your Gmail account, and it’s free. You just need a Gmail account.

Who would benefit from utilizing it?

Anyone just looking to meet up with friends might use it. Nevertheless, it’s particularly effective for businesses.

It is inspired by Facebook, Twitter as well as other well-liked social sites, as it takes on aspects of each. For example, it allows you to add photos and videos. And you can easily have a conversation with additional users. All this enables you to give your business personality.

So how could your company reap the benefits of it? Allow me to share five reasons you might want to begin to use it:

#1) Post exactly where you are

One of several benefits of Google Buzz is that it works great with mobile devices. This permits you to post wherever you would like, quickly and easily.

The idea even has a attribute that permits you to speak into the cell phone, and this will automatically convert what you are saying into a post. Basically, you don’t even have to write. This solely works with certain programs, but it may be extremely convenient.

And you can allow other folks learn your location publishing from, if you would like. This can be useful if you wish to offer your threads a lot more personality.

#2) Convenient

It links with the more proven social websites. Therefore, you can view other people’s activity on Facebook and Twitter without even needing to leave Google Buzz. What this means is you can easily see other people’s tweets from the comfort of the Buzz platform.

#3) Portion your posts

Among the exclusive features concerning Google Buzz is that you can choose who you are posting to. For instance, you are able to just submit to a specific group of connections, or the entire Buzz network. All of it depends on who you want to observe your post.

This is especially helpful for businesses. In particular, when you have a listing of confirmed customers, you can do a write-up only they’re able to view. And you’ll next create a message for those who haven’t ordered from you yet. Consequently, you’ll be able to tailor your posts to your market, just like segmenting an email list.

#4) Blog compatible

You are able to link your Buzz account to your weblog. As a result, once you improve your blog, it’ll remodel your Buzz account. If you have lots of followers, this might result in a lot of cash provided you’ve got good blog articles.

#5) Filter

In case you are subscribing to others’ RSS feeds, the Buzz includes a filter that removes posts that would not represent interest for your requirements. You just notify it what to block. This saves you time, mainly because you no longer need to sort through numerous posts you do not care about.

The bottom line is, you’d be wise to utilize Google Buzz, since it gives your company character. Although it will require time and effort, the Buzz can be be extremely successful for you.

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