Inspiring Ideas For Mobile Landing Pages in Detail (Part 4 of 4)
Sunday, January 29th, 2012This is the final part in our 4 part series.
Lets get directly into my final two recommendations for Killer Mobile Landing Pages!
Killer Mobile Landing-page Concept 4
Landing pages to Let People Know Where you Are
If people have to come to your location to do business then you need to help them find you as easily as possible.
Support fliers and poster campaigns with QR Codes that link to GPS enabled maps showing the prospective purchaser where your premises are relative to where they are. You can have contact details on the same page if you like.
By linking local fliers and posters to a GPS enabled map you can maximise seasonal and expand the idea of ‘passing trade’.
Why not add an offer to the map enabled landing-page to make double sure the lead ends up converting into a paying client?
Works extremely well for multi site professional services firms too as a landing-page linked to QR enabled business cards.
Killer Mobile Landing-page Idea 4
Shop + Mobile Commerce + Google Checkout or Google Wallet
All of the other killer landing page concepts I covered support your business in certain ways from marketing to customer support.
This one puts money straight in your pocket because it’s all about mobile commerce and folks paying up for what you’re selling with the click of a mobile icon.
This landing page is not a page in any way.
It’s a shop.
Group similar product ranges together. Add descriptions, add photographs, add the price and make it straightforward to buy integrating your m-commerce store with Google Checkout and Google Wallet.
Without adding too much detail I just need to say that by adding both Google services to your m-commerce set-up you make it less complicated for people to purchase from you.
Set-up your m-commerce store and use it as a landing page to support catalogues, pay per click and seasonal campaigns.
If you ever have telephone enquiries, now you can tell them how to buy your products immediately without using a computer or paper and pen to do it.
I hope all of the super killer landing pages that we have covered in the last four articles have inspired you to take a look at mobile marketing and mobile landing pages in a creative light.
That is it!
8 ideas in total.
Hope you found it of use!
Stephane Kolinsky runs Springboard Outsourcing a bespoke mobile internet site development agency in Plymouth Devon. We also deliver small business mobile advertising campaigns on the behalf of clients.