Posts Tagged ‘marketing tips’

Is It Worth It To Market On Twitter?

Friday, December 9th, 2011

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Tools to automate Twitter marketing were being greatly promoted a couple of ago. It was believed that you could use Twitter as an effective way to grow a list of potential customers for your products or services. Cutting through the hype, just what type of results can you expect after using these Twitter marketing tools? We are going to talk about Twitter marketing and whether or not it is worth your time and expense as part of your internet marketing strategy.

Like many of you, when all the tools came out to help people build a huge Twitter following that you could promote to, I decided to check out. I ended up buying and joining programs that would get me followers and programs that would basically promote my products for me. By the time I was done, I’d spent money on something like eight programs to carry out some of the grunt work involved in Twitter marketing.

One of these tools was an automatic ‘people follower’ on Twitter with the aim that some of those people would follow me also. We want to say a fast word about our conversation re Nikon D 7000 review. Take a look at what is occurring on your end, and that may help you to perfect what you need. Just be sure you choose those items that will serve your requirements the most. How each one will play out in your circumstances is largely unknown, but we each have to consider that. The latter half of our talk will center on a few highly relevant issues as they concern your possible situation. Those who were not following me on Twitter would be automatically taken off my follow list by another tool I had bought. This would let me follow various people once again to get them to follow me. Several of the programs I bought are not interesting enough to bring up but I will just mention a helpful program that auto-Tweeted any blog posts I made whenever they were published. I must say that the combined effect of using all these tools together gave excellent results since each program did as advertised. But as soon as it seemed I wasn’t generating any money, my initial enthusiasm was soon dampened. Every day I would post roughly ten blog entries knowing that they would then automatically be displayed on Twitter as well. Then I discovered a way to have all the posts done for me automatically, assuming that the more posts I would have the more folks who would see them.

So, the following are my results: After three years utilizing these tools, I had built nearly 10,000 Twitter followers. I bet you think this is an awesome number, but I’m not done yet: During those three years I had affiliate links to my products on at least 15,000 blog posts in my Twitter account. My blog posts appearing on Twitter was the only sort of advertising for that blog I did and to find out the effectiveness of Twitter I did not even ping new posts as they were published. Just how ‘good’ it was quickly became evident: after 3 years just two affiliate sales generated $46.74 plus a further $9.10 for Adsense. With just 2 – 4 visits every day originating from Twitter, perhaps this is not surprising.

In short, having approximately 10,000 followers on Twitter using all these programs will not give you the results you are looking for. In fact, in the last 3 years I have not even generated a decent amount of money from that blog to pay for the Twitter programs that I had bought. Finally, I cannot personally recommend using automatic software tools as an effective means of advertising on Twitter.

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Tips For Video Marketing Strategies: What To Video About?

Wednesday, August 11th, 2010

YouTube is a free site where you can share and view a lot of videos that are almost about everything. Youtube has millions of members that use the site to share their videos with other people. A lot of people have access to this site and enjoy a plethora of videos. Video Marketing is currently a fad in the business world in order to reach more potential consumers. It has become a powerful tool in the field of marketing and advertising. People videotaped almost everything. However, for first-timers, here are some tips on what to create a video about and help you in starting a video blog.

Aside from free expression of emotions and ideas, it is the main goal of making a video to entertain and to inform the general public. Ideas for a video are of vital importance in creating a video or your video will have no substance or content. Popcurls.com and stufftotweet.com are some of the sites that can help you find relevant ideas for your videos. You can also try googlealerts.com and type yours interests and get newly shared or posted articles about your field of interest.

Aside from great ideas, you need proper and adequate tools in order to create a good video. The main tools that you need are a camera and screen capture software. A camera is essential in making a video to record the events and scenarios of your videos. A flip camera is highly recommended since it is movable and portable that may be beneficial in making your videos. However, you may also use webcams and camcorders as well. The screen capture software, on the other hand, is essential in recording your screen. Camtasia.com provides high quality software but it can cost you some money. You may also get free screen capture software from jingproject.com and camstudio.org. These tools will largely help you in video marketing.

Useful Tips in Making a Video

Making a video is not all about the content and how useful your information might be. In order for your video marketing to be successful, you must also pay attention to the details of the video. Here are some useful tips in setting up your video:

Set up and clear the background – the background is important to avoid distraction of the viewers. Make sure that it is clear or without unnecessary things that should not be there.

Direct eye contact – it is important to imagine that you are speaking in front of an audience and maintaining an eye contact will show your sincerity and truthfulness in everything that you say. Moreover, this makes the video more effective.

Good lighting – it is important that the people who will take some time to see your video must see your face or the things that you do. That is why it is important to have the right amount of light in making a video.

Call to action – after the video, it is important to tell your viewers what to do. You must ask the viewers what to do after watching the video. You can direct them to submit their details at a website, leave a comment or to share it with friends.

Be yourself – the most important thing that you should do is to be yourself and act naturally when making a video. What to Video About?

It is quite amazing that we can record and make a video about a lot of things. However, videos marketing is about making videos that will catch the viewers’ interest and attention. There is a wide array of topics from which you can make a video. Here are some of the things and ideas that you can make a video about.

Sell your story – if you have a wonderful story to tell that will make other people be interested or concerned, this will make a good topic for a video. Stories about hardships and courage that will inspire other people can make good videos.

Compare values – a video about the comparison of companies, products and other things catches people interest.

Product/Company reviews – some people tend to look for reviews before purchasing certain products. Reviewing the pros and cons of a product or a company can be a great help to your viewers.

Testimonies – create a video giving a personal testimony about people in your team, products etc.

How-to videos – when people do not know what to do, they turn to self-help guides for help. Making a how-to video can be of a great help to your viewers by providing them with a step-by-step procedure of how to do things.

Interview – you can conduct an interview with important people and can provide inspiration to viewers.

Buzz content – current events, controversies and scandals are only some of the interesting topics that never fail to pique the interest of people.

Lifestyle – It is also best to make a video of your normal activities such as your vacation or events in your life.

Making a video and starting your own video blog can be so much fun. I just provided you with some simple tips on starting videos marketing. For more help and tips, make sure to visit the link provided in the author box.

Ellen Agius is an online marketer and is passionate about helping others succeed in business. For a full online marketing system and more free tips and strategies go to Marketing For 6 Figures.



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