Posts Tagged ‘marketng training’

RIP: Article Marketing

Saturday, August 28th, 2010

At least that is what some people are telling you out there. Fact is that article marketing is still one of the top ways to get free targeted traffic online. But, you must understand it and do it properly. This article is to give you some ideas about what you may be doing wrong or what you may want to start doing. Also, I will give you some tools to make life a little easier.

By far the one of your top priorities in building an online business is to get content out there and article marketing is still the best source because you create it once and it keeps on working. Properly done, it will produce traffic which can turn out to be high quality leads. If a reader is engaged enough to finish your article then generally they have an interest in what you have to offer so it helps you pre-qualify and pre-sell.

Here are some keys: Be consistent. Use a daily action plan and stick to it. Try writing at least one but up to five articles daily. Be productive and keep the time per article to around 20 minutes. Outsource what you can with tools like Elance.com or Odesk.com. You can get very inexpensive work done there. Use article distribution software and make sure your article is delivered to the top trafficked directories.

A very important point about article submission software. Did you know that 80% of all the article traffic resides on only 30% of the directories? Places like Ezine.com are critical for you to get exposure so make sure that your submission tool isn’t just wasting your time posting your content to sites no one looks at! Take a look at Articlesubmitterauto.com as it is very inexpensive, gets top submissions and uses a Word Press format.

Promote your article using Onlywire.com which is a way to send your article URL out to all the top social bookmarking sites instantly. This tool is very simple to use once set up on your site. And, with the rapid growth of social bookmarking it is a very powerful way to get people looking at your content while you wait for the directories to approve your content.

Are you submitting your article URLs to website directories? If not you should start. A simple, FREE tool to do this is Submitexpress.com which will send your article URL instantly to website directories… traffic, backlinks, and search engine exposure all for free!

Do you ever “spy” on keywords? When doing keyword research a good idea is to browse the article directories like Ezine and find the first couple articles and look into the resource code to find the keywords they are using. Simply right click on the article and select page resource, then near the top of the code you will see in there “keywords”. Do this for a few articles and you will find what your competition is using.

Well what abut spinning your articles to avoid duplicate content. That is up to you and there is equal support for each side. Depends on how much time you want to spend but I know some serious article marketers that don’t do it and they get insane results. This debate may go on for ever.

To take advantage of the power of article marketing you need to have a strategy that involves consistently creating content. Using certain tools and keeping to some simple guidelines will enable you to get quality leads from targeted traffic long after your efforts

John Panella is aligned with some of the top article marketing experts in the business and you can learn more at his site. Getting into online marketing requires a system proven to get results and support your efforts, learn how the top producers get results here.



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