Assured Social Media

Like all fads that were once hot, MySpace.com is quickly becoming supplanted by a comer, Facebook.com. It was just a few short years ago, that everyone who was online had a MySpace page, now it’s Facebook’s turn.

When Fox purchased MySpace for $320 million everyone thought it they were making a great deal. MySpace was riding high and it seemed like it would do so indefinitely.

Everyone who wanted to connect online was on MySpace and had created their own pages. It allowed users to do fun things like play your favorite song when people visited your page. Or you could use a “skin” on your page to change its appearance. MySpace was very popular for a time.

MySpace began losing its most of its members in 2008 and the decline continues today. Many MySpace users are abandoning their pages and opening Facebook accounts. Some have maintained their MySpace page but primarily use Facebook.

MySpace’s fall from grace was not surprising considering how quickly technology changes. If you don’t adapt and keep current, users will find another online tool. Many people said they dropped MySpace because it was slow to implement user requests. It only recently implemented an updates system used by Facebook for well over a year.

Marketing also had something to do with the population decline on MySpace. Many people thought that MySpace wasn’t inclusive. It wasn’t seen as a place where people of all ages congregated.

There are whole families on Facebook and it is seen as a place for everyone to connect and have fun. When you reach more people you have more users and greater success.

Facebook is on top now because it has remained nimble and marketed itself better than MySpace. It will have to keep up to stay there, since the internet is such a rapidly changing environment. Who knows what the next big thing will be on the internet? Years from now, maybe no one will even remember MySpace or Facebook.

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YouTube may not be the biggest website in the world, but it is pretty close. In fact, they say that it’s actually the second largest search engine in the world right now, bigger than Yahoo, Bing, and anyone else. How’s that for an impressive stat when you consider the fact that it doesn’t even bill itself as such? It is really developed this community atmosphere despite its large size. And it does this by allowing people to promote themselves.

You can promote yourself through YouTube too. It just takes a little savvy and web know-how to make it all work.

People on YouTube adhere to a strict timeline.

Regular uploads indicates to your followers that you are sincere in your dedication to them. You want to create a loyal following of people who will regularly watch your videos much in the same way as people do with TV shows. Also put some effort into making your channel page look appealing.

People will also pay more attention to you if you can manage to engage them personally. Also be prepared for some biting remarks on YouTube. You get a different clientele on YouTube and some of them can be a bit cutting in their remarks.

It leads to greater communication between the viewer and the audience-member and that builds up over the course of time. This bond is exactly what will fuel your growth over time for two reasons. First of all, you’ll generate repeat visitors from these very same people. Secondly, they’ll help to fuel some word of mouth growth by telling their friends about what you do.

It’s easy to ask a simple question of your viewers – and one that can be easily answered in the comments section of the site. Put other videos in your playlist that you think might be useful to your visitors. This doesn’t have to be just your own videos.

Promote yourself on other social media outlets. Web places like FaceBook, Digg and Twitter are a great way to link back to your videos. Social media efforts can take up a bit of time but it will be worth it.

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