Posts Tagged ‘advertising with social media’

Notable People Who Could Use A Good Social Media Agency

Sunday, December 4th, 2011

Social media represents instantaneous conversation. This can work to both the detriment and the advantage in any condition. If you can find a good social media agency, one that offers many services under their umbrella, you might want to suggest them to certain public figures who need their public faces overhauled. Each of these people has committed some kind of faux pas that needs to be handled gently. They could take advantage of distinct specialty areas of social media agency’s expertise to repair their damaged public persona’s.

Anthony Weiner – In what is sure to become a classic example of the hazards of Twitter, United States Congressman Anthony Weiner torpedoed his promising political career. Weiner had been making a name for himself as a proactive and fiery speaker when he accidentally posted inappropriate pictures of himself taken in the Congressional locker room. The short term effects were that he ended his political career and his marriage. The long term effects were that his former district is going to be realigned to the advantage of the opposition party. Posting updates personally may have been something that he could have entrusted to someone else.

Kim Kardashian – The only wedding that got more media attention than the British royal wedding in April was that of Kim Kardashian to basketball player Kris Humphries in July. Seen by some as purely a media charade from the beginning, few people need a public reinvention more than the 32 year old reality starlet. While her camp maintains that the wedding was for real and attempts to paint a picture of her as a victim under intense stress, this young woman is in desperate need of some good public relations help. In addition to requiring some reputation management, Kardashian needs to lie low for a while. The crazed media attention only exacerbates the situation.

Ashton Kutcher – Ironically enough, Ashton Kutcher helped to endorse the platform that would bring him down. Kutcher and CNN had a contest to see who could get a million followers the fastest and Kutcher won. Twitter would also turn out to be Kutcher’s undoing. During the recent Penn State scandal, Kutcher Tweeted support for embattled then-coach Joe Paterno, igniting a firestorm of criticism. It was quickly revealed that Kutcher hadn’t paid attention to the news and Tweeted unknowingly. If he had a person dedicated to his Twitter, someone who was used to using Twitter for business, that error probably wouldn’t have been made.

Each of these individuals could definitely benefit from the services of a full service social media agency. They could all make use of the PR department, handle the client’s Twitter account, and perform some reputation management. Although for these three, the best things that they could do for their reputations would be to vanish for a while. Social media at its best can bring about much needed change, as the world witnessed with the events of the Arab Spring. But it can also bring the mighty down to earth, as evidenced by the three individuals discussed, and the multitude of other cases just like these.

So, do you think you would like to learn more about how to use Twitter for business? Are you thinking about hiring a social media agency? visit us at Fishbat.com to learn more!

How To Make Twitter For Business Successful

Friday, December 2nd, 2011

Since the introduction of Twitter to the family of social media, millions have learned to use it as a way to communicate and network. While many people still think of twitter as just a fun way to socialize with friends and acquaintances, most companies have learned to use Twitter for business purposes. Companies can benefit significantlyfrom their twitter pages and are constantly looking to get more visitors on their page.

The more visitors a business gets on Twitter, the more it will get from it. To make Twitter for business a success, the first step for a company is to make a company account and give it a professional set up. It is important to remember that a Twitter page represents a company to a huge audience and potential customers, therefore businesses would aspire to make sure that their twitter pages represent them well.

The easiest technique for businesses to get more visitors is to tweet interesting content at least three to four times a day. Constantly providing their followers with interesting information ensures the companies’ followers attention and attracts new ones. Twitter for business is based on luring peoples attention to a company or a product. Companies can do very successful marketing on Twitter if they successfully draw peoples attention to them through their significant tweets.

Twitter for business does not only rely on its followers, its result is also based on the people that a company follows in return. To get more visitors, a company should follow people who regularly have interesting tweets on their page, subscribe to blogs that feature great links and to overall get inspiration from other successful twitter pages. One of the most valuable benefits a business can provide on Twitter is to be a filter for the information overload we deal with in the social media everyday.

Another idea for businesses to get more visitors on Twitter is to always immediately respond to tweets. It is a great way for companies to get involved with ones followers and establish good relationships with a company’s costumers. Twitter for business is a great approach to good customer service and has permitted companies to respond faster to feedback and costumer questions and complaints.

So, would you like to learn more about hiring an online marketing firm? Would you like to find out more about how to get more visitors to your website? visit us at Fishbat.com to learn more!



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