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One of my favorite topics. I love the concept of video marketing for many reasons. And video marketing is rapidly gaining in popularity thanks to the emergence of You Tube, and distribution tools like Traffic Geyser. More online business people than ever before are utilizing video marketing as a powerful means of free lead generation.

But don’t get discouraged that so many people are using this medium to promote their business. The good news (for the emerging savvy Internet marketer – that would be you) is that most people are doing it pretty badly.

And for someone who understands how the medium works, how attraction marketing works and how information marketing works, this will narrow the pack substantially.

Alright, down to the basics. Why is video marketing such a powerful medium?

Internet video is now the most sought after commodity on the search engines (Google, Bing, Yahoo, etc.). These search engines love video content and will generally push your posted videos up in the free search results (also known as the “organic” or “natural” search results).

30,000,000,000 web videos are watched every month in the United States. That’s right, videos. In fact, videos now comprise THIRTY BILLION. This represents 60% of all web traffic.

Not only is there tremendous video traffic on the internet, but surfers who are looking for videos are a highly desirable demographic. 71% of You Tube viewers are employed (repeat after me – we don’t want to particularly target broke people – sad for them, not much use to you). 15% are students. The median income of a You Tube viewer is $75,000. Almost 50% are married ( not totally relevant, but interesting fact), and 70% are college educated.

When you combine and apply the fundamental principles of attraction and information marketing in your videos, along with smart keyword research, you can learn how to dominate the search engines.

So, what to talk about in your videos. Content rich subject matters that people can use or at least related to. The conversation can be relevant to current events or it can even be amusing. The videos can be about what ever you want.

In short , you will kill two birds with one stone here. You will attract the people who are looking for what you have to offer, by positioning yourself as a leader and an authority in your industry, through the delivery of the valuable, useful and relevant information they are searching for.

Now would be a great time to discuss what you don’t do. This is very simple and easy to remember – and hopefully, you will have already guessed what I am about to say.

Don’t talk about yourself, and pitch your business. Ever. I mean it – EVER.

This is an ‘old school’ offline marketing technique. Leave it in 1980 where it belongs.

Remember why people are online looking for information. They are not looking for you, or your business in the first instance. They do not care about you (they don’t even know you yet), or your ‘next best thing’ biz opp.

They are looking for information that will help them to answer a question, solve a problem, or make a decision.

So, to the content you will post. Answer people’s questions. Deliver high quality, accurate information that your niche might be searching for. Be generous. Don’t hold back your best stuff. Serve it right up front and center. This is counter intuitive, I realize, but it will establish your expertise, and more importantly, trust between you and the searcher. People will be more inclined to take the next step in your marketing process, if they can see that your primary intent is not to blatantly pitch them.

Now, I don’t want to give you the impression that your story is not important. It is. Vital, in fact. But not right up front. The purpose of your personal blog, website or social media profile is to allow your prospects to get to know you better. And this is the appropriate place to tell your story.

You do not want to be posting lengthy “War and Peace” style videos, two to three minutes long is plenty. Aim to cover one Q and A per video.

Your videos will serve to educate your prospects, establish you as a person of value and allow you to direct your viewer to take the next step in your marketing process.

All you are EVER trying to “sell” is the next click. Where you send people to next will depend on how you have designed your pipeline. It may be to a landing page, or your blog. But, and this is also important – they should find what you tell them they will find when they get there. Make sure you transition your viewer in a smooth and logical way to the next place.

Video marketing is particularly powerful when you combine it with a Pay Per Click strategy. The idea is to build your list relatively quickly using Pay Per Click, and then communicate with your list on a regular basis via your auto responders. In this way, you can let your list know that you have posted a video on topic “X”, provide them with the link to view the video, and invite them to comment on your post.

This will increase the views of your video. And if people have been invited to leave a comment, they will have had to watch your video through to the end. If the viewer actually leaves a comment, pat yourself on the back. This is a marketing trifecta, because Google rewards all of these elements by giving your video a higher ranking in the organic search listings.

You will not need any fancy equipment to record your video, in fact $150 will get you a snazzy Flip camera, which will do the job perfectly.

Now, just a couple of other snappy tips:

Choose a quiet location to record your video. The sound of background noise (traffic and wind in particular) is very distracting.

Outdoor locations are great, but make sure you are not squinting into the sun, or wearing sunglasses (we made the sunglasses mistake in our first videos – people like to be able to see your eyes).

If possible, make sure the viewer can see your hands – again, a trust issue.

Make sure you are confident about your subject matter before you start. Speak with authority.

Never use the words “thank you” “please” or “just”

E.g. “I’m just making a video to tell you about X” or “thank you for watching my video”. Sounds needy.

Near enough is NOT good enough. If you are not really happy about your video, don’t post it. Practice is the mother of mastery, so practice this skill until you are very comfortable about what you are producing. I personally think that a poor quality video does more harm than good.

Create some “interview” style videos. If you are part of a couple, have your spouse ask you the questions you want to cover. The presentation tends to be more relaxed when you work this way.

Try to avoid walking and moving around too much as you film – it can be very distracting, and detract from the material you are presenting.

So there you go, some ideas to get you going on a video marketing campaign. Make today a great one. Cheers,

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Social networking sites are definitely popular these days. That is why many online entrepreneurs are taking advantage of them to gain web presence. One way of doing so is by buying Twitter followers. Such can help rake in sales and profit as it allows consumers to become aware of the goods and services you offer online.

Here’s a truth: gaining lots of following is a possibility even without spending cash. But this can eat up lots of your precious time. For someone who’s conducting business online, every second counts. But someone will do it for you when you purchase followers. Also, waiting for days just to allow everybody to follow your tweets about your goods or services can be eliminated.

Getting traffic to your website is important because this allows consumers to see what you have for sale. When you provide everyone with links toward you business site, diverting traffic to it can become more effective. But aside from links, your tweets about your products (stocks, new prices, promos, etc.) can always keep your consumers updated.

A lot of people these days do their shopping on the web. Compared to getting to land-based stores, it’s simply more convenient to purchase things online. With just a few clicks of the mouse, the item is headed straight to your doorstep. In order to let online shoppers know about your offers, web presence is essential.

Compared to other marketing tools, using social networking is an inexpensive way to advertise your goods and services. Despite of the price, it really works and there are numerous online entrepreneurs worldwide who can attest to that. It’s especially beneficial to small-scale businesses or those who are starting up on a budget.

There are numerous websites out there where buying Twitter followers may be done. Devote time to shopping around to increase your chances of finding great guarantees and deals. With hundreds or even thousands of people following your tweets, your business’ web presence can be significantly improved.

The social media sensation Twitter recently revealed that it had over 100 million registered users. A smart business person will look at that number and immediately recognize the potential in such a vast and varied user base to boost company revenue. That person will then start wondering how to get the most Twitter followers, and then the truly savvy individual will click here for great advice and info.

You can grow a large group of Twitter followers to whom you can advertise your offerings. As you follow more and more people, others will subscribe to your updates. You will attract subscribers much more rapidly by following them first.

The best way to achieve marketing success on this social media web site is to attract many members to your profile. Businesses that tweet important facts want them to be read by thousands of individuals. You must attract as many of them as possible.

This web site in particular is almost purely based on polite social interaction. You cannot force anyone to do anything there. You can only encourage users to take desirable actions. This is accomplished by producing updates full of helpful facts. You should also persuade other members to follow your updates by first subscribing to theirs.

If you want more subscribers, you must subscribe to the updates of as many folks as possible. Those folks must be individuals who will desire your offerings. You must seek them out on the social networking site.

The easiest and simplest way to to seek out potential subscribers is to utilize the search feature on the web site. You need to look for tweets that talk about your goods and services. You should also investigate for tweets that are related to your offerings. Follow the individuals who wrote those updates.

You will greatly improve the Return On Investment of your online advertising efforts when you locate additional Twitter followers. You must subscribe to the updates of others before you can expect them to read yours. You cannot force individuals to subscribe to your updates. Publishing information that is instantly helpful will encourage other users to follow you. You need to find people who are or may be curious about your products or services. If you follow them, they may do the same for you.

Do you find yourself wondering, “Can I buy Twitter followers“? Twitter is one of the most popular variations of current social media platforms. It can be an invaluable tool for generating web traffic to your business or personal website. So if you want to boost the follower numbers on your Twitter account you need to visit HowToGetFollowed.com, the definitive manual to raising the subscribers to your Twitter profile.

It’s not hard to get Twitter followers in double quick time using a combination of outreach, tools and an ad budget. The ad budget can be considered optional. But the outreach and the tools are a must.

The key to it is an understanding of the benefits from having a quality following, as opposed to simply clocking up a massive following. Simply put, it’s not just a numbers game. The benefit of 100 active followers who share every tweet is much more than having thousands who may occasionally read a tweet every now and then.

To reach this kind of interested following, it’s important to target the right audience. This is where the tools and the ad budget come in handy. To boost both quality and quantity, the account has to focus on a certain type of follower who may be interested in the company’s products and services.

Done right, it provides an instant and large boost to the follower count. Needless to say, the quality is just as impressive. One way to do it is to run a contest, where people need to follow the company on social media in order to be entered into the contest. The prizes given out should include free use of the company’s products and services.

Apart from this sort of campaign, there are certain tools that can be leveraged in an automated manner. The tools will help send messages to a targeted audience and invite them to follow the company’s account. There are providers who will charge a fee to guarantee a specific increase in the number of followers.

These tools are useful not just to get twitter followers, but also to boost quality and follower retention. It’s possible to track every follow and un-follow, and send automated mentions of DM’s to the concerned accounts. Some tools are useful for tracking brand or company name mentions, and for tracking who is clicking on links posted in the company’s tweets.

Do you find yourself wondering, “Will Twitter followers buy my product”? Twitter is one of the most popular variations of current social media platforms. It can be a priceless method for increasing web traffic to your business or personal website. So if you want to boost the follower numbers on your Twitter account you need to visit HowToGetFollowed.com, the definitive manual to raising the subscribers to your Twitter profile.

There is a range of ways which may be utilized when it comes to increasing how many twitter followers you have. When you make the changes to benefit you in this regard then you’ll notice a big increase in the readership for your tweets and this will benefit you. More people will notice the tweets you put out there and this helps whether you are tweeting for pleasure or as part of your business profile.

Make sure you are verified. This is very important if you are a well known person in your particular area of expertise. There are many copycats on twitter so do not become a victim of this particular practice. Getting verified is simple process that can be done very quickly.

Make efforts to become part of what is known as the suggested users list. In achieving this particular step the system will begin recommending you to lots of other account holders, multiplying the amount of followers you have very quickly. Research ways that you can make this happen for you.

Donations to charity can also be used effectively by people so that they will become noticed. Choose a cause that has meaning to you and if at all possible get behind something which relates to your current internet presence so it may in some way apply to your account.

People go with what is popular and this applies to many things in life. The same applies to getting your tweets noticed. Affiliate yourself with something that is well known and you will benefit from the association with it.

The influence of money in all parts of life cannot be understated and it can also be useful when it comes to looking for an increase in followers which you will accrue. A marketing service may be used to assist in the purchase of followers. It is advisable to use other methods as well so that the presence you build is a noticeable and authentic one.

Do you find yourself wondering, “How can I get more Twitter followers“? Twitter is a highly popular application in current social media platforms. It can be a priceless method for increasing web traffic to your business or personal website. So if you are looking to increase the following on your Twitter account you need to visit HowToGetFollowed.com, the authoritative guide to increasing subscribers to your Twitter profile.

There are many ideas that you can utilize effectively when it comes to getting more twitter followers. Often it requires a little work and inventiveness to increase the number of people who are aware of your profile but in doing so you will reap the many benefits of this.

This can be of use to you whether you are making the choice to enhance your business profile or even if you are using it for a creative endeavour. Whatever the reason having a greater number of followers will be beneficial over the long term.

One easy to understand and common sense approach will basically involve asking several people to be your followers. You might get some negative responses in this regard but you will receive some positives if you agree to do the same for them. This form of reciprocation is one of the many positives of twitter.

Try to ensure that the content that is being produced by you is of sufficient quality so that people will actually want to read it on a regular basis. People are interested in a variety of things so try to peak their interest by keeping the content you tweet interesting and if possible current.

Aim for people who might be linked to your particular niche. When there are other people who have similar approaches and interests to you then the likelihood of them wanting to see what you are doing increases. Do the proper research for this approach to yield real results.

Study many of the different directories that are available for your reference. Add yourself to a range of existing communities on twitter. These are categorized depending on the subject that they relate to and this can make it easy for you to refer to when you are trying to increase the amount of people who are aware of your tweets.

Have you been asking questions like “How do I go about getting more Twitter followers“? Twitter is a highly popular application in current social media platforms. It can be an invaluable tool for generating web traffic to your business or personal website. So if you want to boost the follower numbers on your Twitter account you need to visit HowToGetFollowed.com, the authoritative guide to increasing subscribers to your Twitter profile.

If you’re new to the social media scene and have just signed up for the latest craze, you might be wondering where to start. How do I get Twitter followers, anyway?

First, fill out your profile information. People will want to know who you are. This information also shows up in various places around the site, and a good profile may compel somebody to add you to the list of people they follow.

People need to see your link, so get it out there. Post it in any of the other social media sites you maintain. Facebook and LinkedIn, as well as a host of other media web sites, include spots for personal information. Put the link into your email signature, too.

Find other people who tweet and follow them. Following a lot of people can get you a lot of new associates in return. If you find 1,000 people to add, and just one out of every ten of those people reciprocates, you just found 100 friends. Adding 10,000 can result in 1,000 and more.

Some people have resorted to bribery. They offer a gift card reward to a random new addition over the course of a week or two and this can result in a batch of new friends. They have to pay the reward out, of course, but it is worth the expense if they get a lot of new associates.

If nothing else works, don’t worry. You can always buy popularity. Some marketing sites will sell you friends in batches of 1,000 to 10,000 and up. Some folks have been known to auction off their accounts after getting a high number and have seen a profit.

Social media can be a fantastic way of getting out your message, but you still need a high number of friends online to see results. How do I get Twitter followers? Read this information in this guide carefully and your new friends will come to you.

Do you find yourself wondering, “How to get Twitter followers“? Twitter is a highly popular application in social media available today. It can be a priceless method for increasing web traffic to your business or personal website. So if you want to boost the follower numbers on your Twitter account you need to visit HowToGetFollowed.com, the definitive manual to raising the subscribers to your Twitter profile.

Facebook happens to be the biggest social network today, with absolutely no big competition. Facebook clearly dominates the internet and that means that it is heaven for advertisers and promoters. With half a billion users, Facebook offers all advertisers, including you, the ability to put laser focus into targeting prospects. It doesn’t matter which product or service you need to promote, there is an audience for it on Facebook. The following article gives you an insight into what Facebook can do for you and how you can leverage this new advertising platform in the best possible way. [youtube:Qocum3PQJpQ?fs=1;[link:Autoresponders];http://www.youtube.com/watch?v=Qocum3PQJpQ?fs=1&feature=related]

Advertising on Facebook is just like advertising on any other site, a fact you should remember. For this reason, finding the best ad is critical and that is why must split test everything. Finding the best ad is the first thing you want to do when you start advertising on Facebook and the only way to find that ad is to compare the efficiency of different versions by testing them alongside each other. Split testing is nothing new, and has been around for a long time now. The key is to remember that split testing on Facebook isn’t a one-off endeavor and should be done repeatedly to ensure you are constantly improving your ROI. It is also important to be patient because it can take a while to find a campaign that is successful.

The rate of conversion of will depend on the destination page, even if Facebook ads are highly effective at driving traffic to any type of page. Instead of sending people to your site, you will see better results if you create a fan page where you send people to from your ad. Why? Doesn’t Facebook work for websites? While Facebook does work at generating traffic for sites, this approach is more effective at increasing conversion rates and achieving quicker growth. People are very familiar with fan pages on Facebook, which means they can instantly connect with them if they land on them. Besides that, the conversion rate will be considerably high because joining your fan page takes a simple click on the ‘like’ button. Once you have built a base of fans, you can communicate with them regularly through Facebook updates.

When you offer your niche a few free gifts via your landing page, this is a great way to convert traffic into sales. Today, if you take the time to check, you will see that lots of internet marketers are using this particular technique as a way to build e-mail lists. In addition to helping you provide value to your new subscribers, it shows of how much you know about your topic. This is a much better technique than just sending people to your product page because it will increase your conversion rate. Once you have the contact information of your prospect, you can easily follow up to deliver more value and ultimately increase your sales. The thing is that you want to make sure that you set yourself apart from all of the competition in your field and offer something of real value to the people on your list; don’t just settle for giving out some rehashed materials as your free gifts.

This is a naturally occurring thing: when our friends like a thing it’s plausible that we will enjoy it too. When your ad appears to one user and that user sees that it is already liked by a few of his friends, that user will be more likely to check you out. This is one of the more unique aspects of Facebook that you can’t get from other advertising platforms that are out there.

It is clear that advertising in the future will be on Facebook but to get the best results you should only take calculated risks and be smart about your approach.

You might wish to discover more on integrating online and offline marketing? You should check out these internet marketing strategies.

Twitter has become a social revolution of sorts, and it seems everyone wants more followers. The problem they do not know what the best way to go about doing it. If the truth was know there are many different ways you can accomplish this in a short amount of time. We have some proven tips on getting more Twitter followers in no time at all.

The process of getting many people that follow you is not tough, and the easiest way is try following everyone you see on the website. By doing this you should grow very quickly. Another option is to use the search engine on the website and type in keywords and follow those people. Most of them will follow you back and you can grow.

Adding a link to other social marketing websites is another option that you may want to consider. You may be surprised at how many people actually see your link and click it on. Do not forget to add to your websites, blogs, and signature files on emails. All of these things will grow your list of followers quicker.

Ask people in your tweets to add you and many times this will help you add more people as well. Most people who use this social networking platform will gladly add you by just asking for it. This is one fantastic way to grow fast on this networking website.

One of the fastest ways to grow on Twitter is to have informative tweets. People generally follow others who give out good information. By tossing in some informative tweets you will see your list of people who follow you grow quickly.

As you can see there are some really easy ways to grow people who want to know what you are doing on this social platform. The key is to take your time and people will add you, as they learn about you. The tips above will just help speed up that process.

Do you find yourself wondering, “How do I go about buying Twitter followers“? Twitter is one of the most popular variations of current social media platforms. It can be an invaluable tool for generating web traffic to your business or personal website. So if you want to boost the follower numbers on your Twitter account you need to visit HowToGetFollowed.com, the definitive manual to raising the subscribers to your Twitter profile.

Online marketing or web marketing is an interactive medium of promoting products and services. Quick response is a factor that differentiates online marketing from other platforms of promotion. Internet is the most useful and popular invention after electricity.

One can easily find information on any topic very easily on the internet, it makes the information very appealing as it is available for free and millions of users are viewing it. Internet is a medium which allows the users to keep in touch no matter even if you are thousands of miles away. People buy products on the internet. Web advertising includes ads that appear on search engines, flash banners and affiliate online marketing.

Online shopping is also cost effective as it saves your traveling cost and you can gives you the pleasure of shopping comfortably from your home. Digital Spark is a platform which allows online marketing of your products and services. Online marketing provides immediate publication of information and has no geographical barriers.Internet marketing is very profitable, an individual who has access to internet can buy products online anytime and anywhere.

You can then reach your target audience by sending them mail which contains information on your product along with a link which will direct them to you website. SEO company is one such firm which deals in internet marketing, it promotes products and services online. E-mail marketing also helps you to reach thousands of potential customers. You can contact a service which may sell you e-mail addresses of interested customers.

Pay per click, banners ads, pop up ads and article marketing are some variants of online marketing. With just few clicks you can get access to millions of potential customers. Internet advertising is not only fast and quick but also affordable, it is relatively inexpensive.

Article marketing is also a variant of web marketing. It helps promoting your website and cuts down competition. Article marketing increases the chances of website visibility. However, it can be expensive in a way if you wish to place your ad on a very popular website. If you can’t afford a banner ad on a website, you can definitely place a link on the website as you may be able to afford pay per click advertising.

Online internet digital marketing is an upcoming advertising platform for marketing your products and services, in fact many experts are of the opinion that online marketing will continue to rise in popularity and will be one of the best promoting platforms in future.

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