Posts Tagged ‘marketing with twitter’

The Benefits Twitter Has On Your Business And PR

Friday, January 27th, 2012

Using Twitter for business has many benefits that come along with it. Using a platform like Twitter can do wonders for your company for a cheap price. When you use Twitter your getting free advertisements which is what any company yearns for. Also with social media networks like Twitter you can get instant feedback from your customers. Which can help you in the development of your products in timely manner.

One good reason that you would use Twitter for business is by giving out coupons and offers. Since Twitter is a permission based communication medium, it is ideal for means of distributing offers. This is favorable for companies in the restaurant business because over Twitter they can offer deals and coupons through tweets. Besides offering coupons Twitter is good for a company to communicate with its employees. Instead of polluting email servers and wasting peoples time in meeting rooms, Twitter now can substitute annoying emails with tweets.

In addition besides communicating with employees thanks to Twitter you can now get customer complaints also. Although companies shy away at the fact of their dirty laundry being aired out to the public. By accepting company complaints in the open, other consumers can see what kind of company you really are. Besides tackling complaints using Twitter for business also helps recruiters when it comes to hiring. Thanks to Twitter recruiters and seekers are deploy Twitter to post about jobs wanted or jobs opening.

In addition Twitter for business helps with information seeking and sharing. Twitter is starting to become a little bit like Google in the sense that you can start using Twitter for research. Also Twitter can also be used for humanizing business, which means supplying a human touch to your company. If your business is scrambling with providing human interaction and are resource starved. Twitter is a great answer to that issue.

Besides humanizing businesses Twitter for business can also aid with your personal branding. By building a personal brand can lead to many things that can reward your company on the long run. Lastly Twitter can also be a means of effective networking thanks to Twitter PR. Networking can help develop many effective relationships that can ultimately benefit your company. As you can see there are a lot of good reason to go with Twitter for business and Twitter PR.

So, do you think you would like to learn more about how to use Twitter for business? Do you think you would like to find out more about Twitter PR? Check us out at fishbat.com to learn more!

Verification Isn’t Enough When It Comes To Twitter PR

Sunday, January 15th, 2012

Using Twitter for business makes plenty of sense. It’s a great way to reach out to followers while promoting yourself and your company to potentially millions of users. However, despite their bulletproof system to determine the authenticity of accounts,Twitter isn’t always the most trustworthy. News Corp. discovered this the difficult way when an account claiming to be Wendi Deng, the wife of chairman and chief executive Rupert Murdoch, was verified as authentic… except it wasn’t. Twitter PR is a powerful tool, yet even News Corp. has a few lessons to learn in terms of using Twitter for business.

Very shortly before the start of the new year, Murdoch launched his Twitter account, using the handle @rupertmurdoch. Hours after he did, the handle @wendi_deng popped up and was verified by Twitter almost instantaneously. While the handle tweeted to her followers and Murdoch’s handle, a a spokeswoman from the company stated that both accounts were real and News Corp. accepted the validity of the fake handle without consulting the couple. The tweets sounded authentic, so authentic that no one from the company dug into it.

Tuesday afternoon was when everything came crashing down, with the owner of the Wendi Deng account admitting that it was a fake. While there is nothing truly unethical about their desire to create a handle under her name (think of all of the Harry Potter and Lady Gaga accounts out there in Twitter that are not real), it brings into question how effective Twitter PR is. In the three days that the account was up it garnered thousands of followers. Although none of the tweets were offensive or embarrassing, the potential for bad Twitter PR was outstanding.

By launching Murdoch’s personal Twitter handle, News Corp. was clearly thinking of using Twitter for business, using the handle to promote the business. However, the worst part of this hoax was that no one looked into the legitimacy of this account from the company. The timing was perfect for the fake Deng account to go up. The couple were on vacation during this time, and were unreachable until their return. And since the two handles went up so close to one another, News Corp. assumed that Deng’s was simply unplanned. Once the blue verification check went up, that was the end of the matter.

News Corp. learned a valuable lesson about the potential damage that can happen from poorly controlled Twitter PR. When using Twitter for business, remember that accounts may very often be spam or someone pretending to be someone else, and you can avoid a Twitter scandel yourself.

So, do you think you would like to learn more about how to use Twitter for business? Do you think you would like to find out more about Twitter PR? Check us out at fishbat.com to learn more!

Holy Twitter PR Batman! Why The Dark Knight Wouldn’t Be Using Twitter for Business

Friday, January 13th, 2012

I’m sitting in bed playing Batman: Arkham City and a idea hits me: Does Batman make use of Twitter or maybe not Batman but his alter ego Bruce Wayne? Bruce Wayne owns Wayne Enterprise right? So why wouldn’t he be tweeting about diverse things like where he is on his boat or what model he is taking out to dinner? Twitter PR is vital, so perhaps as a responsible technology company’s president he would be using Twitter for business reasons, like tweeting about updates on new savvy tech that will be coming out by Christmas.

A billionaire philanthropist like Bruce Wayne might have a Twitter PR representative that handles his tweets for him; a Robin like assistant in the office that fetches his coffee and takes messages. No tights required of course, but an associate that handles Wayne’s Twitter for business purposes will constantly be updating and sending stuff out to the public about upcoming projects. I don’t see Batman with his iPhone tweeting about what he is up to while feeling sorry for himself on a gargoyle. Facebook PR is not really on his list of priorities as the Dark Knight.

If Batman was a tweeter though, would he be utilizing Twitter for business strictly or would he be a Twitter junkie? I would like to think Batman would use Twitter for business but we all know the control of social media. I think Batman would be tweeting non-stop. Forget Twitter PR or even using Twitter for business, Batman would be tweeting about kicking the crap out of super villains. Batman would be tweeting about some chick whose skylight he is looking through at the moment.

Would Batman have followers on his Twitter account? Bruce Wayne is using his Twitter for business and his Twitter PR is focused on gaining followers so he can remain a billionaire. What about Batman though? I know I would track those posts like a fiend. Batman posts, “Just put a beat down on the Penguin LOL” and I would post, “LMFAO.” Batman is operating Twitter for business alright; the butt-kicking business.

Twitter PR is a useful tool for a billionaire playboy philanthropist but not so much for a vigilante crime fighter. Batman has no need for social media let alone Twitter for business reasons. If there were such a thing, I doubt Batman would be playing on the phone on his down time. If I had down time as a superhero, I might consider working out or learning some other form of butt-kicking skill rather than playing Words with Friends.

So, do you think you would like to learn more about how to use Twitter for business? Do you think you would like to find out more about Twitter PR? Check us out at fishbat.com to learn more!

How To Use Your Twitter For Business

Wednesday, January 11th, 2012

Using Twitter for business offers access to a huge amount of high profile individuals that you would otherwise not have been able to touch base with. There are many business professionals who have used Twitter PR as a tool for success. Many people need to realize the usefulness of this highly accessible asset that can be used every day.

Basically, Twitter is a system for instant messages that is made obtainable to the public eye. A more savvy term that could be applied to Twitter is: a micro-blogging platform. Twitter can be used as a great PR tool because it allows you to send updates as often as you want. When you follow people, you can see their tweets, and visa versa. The growing popularity of smart phones has made Twitter accessible just about everywhere you can find data service.

People were unsure of how Twitter would be established, but it became considered efficacious because of the high profile people who became active users. Twitter provides large companies the opening to create a personal connection with employees and customers. Although it may not drive direct sales, it can be a great tool for building a brand.

Twitter can also be used to note what people are saying about your products or services. The search feature allows you to search topics or phrases and the results will list what critics have to say. This can help you to establish and solve any problems that you may discover.

There are a lot of things you want to do in order to be successful on Twitter. One thing you want to focus concentration on is getting your name in front of high profile people so that they can share you with their followers. This will help you to get more visitors and leads through an influential source. Many companies have seen Twitter become a huge part of their PR operations.

So, do you think you would like to find out more about how to use Twitter for business? Do you think you would like to find out more about Twitter PR? Check us out at fishbat.com to find out more!

Managing Twitter PR: Using Twitter For Business Never Looked So Good

Tuesday, January 10th, 2012

Marketing yourself is a tricky venture. Your business needs a good PR campaign in order to be victorious. PR is everything when it comes to your business’ value. An accurate PR program should me established in order to gain some recognition from the public and a proper method of executing it should be well thought out. Using social media to initiate a practical campaign can prove to be a wise decision. Twitter is a valuable social media site that can manage your PR and promote your business concurrently. Twitter PR can be essential to your company and using Twitter for business is totally legit.

Twitter PR manages your company’s image that is seen by the public. Twitter is a social media site where posts are made moment to moment. Posts, or tweets, are seen by everyone that follows your Twitter account. The more people you have following your account, the healthier it is for business. Twitter PR is powerful because it is up-to-the minute updates that each of your Twitter followers will see and be able to respond to. Stable activity on Twitter for business is good PR.

Twitter for business is vital for your client’s reassurance. The client needs to feel confident that your business is doing well. Continuous tweets from your Twitter for business matters are what your clients will look for. The more tweets your company makes, the more likely your clients will have followers that will notice them. Twitter PR for your company will remain strong if the clients follow your tweets and promote others to follow your Twitter for business partnerships.

Followers on Twitter will post things about your corporation. If your Twitter PR is not managed appropriately then there is a possibility that your Twitter PR could be negatively affected. Twitter for business purposes is a naturally directed social media instrument. From traffic alone on your Twitter account, Twitter PR could decline and incline in positivity simply. Followers on our Twitter if lost or gained will have a considerable affect on your business. Using Twitter for business is a delicate calculation of marketing and PR management.

Using Twitter for business is not tricky. Managing tweets and keeping the information you post applicable to your business will keep clients happy and your Twitter PR looking good. There is a chance though that if your company’s Twitter PR ever declines it is because our Twitter for business account has not been properly managed. Twitter for business should never wait and needs to be fixed right away.

So, do you think you would like for more information about how to use Twitter for business? Do you think you would like to find out more about Twitter PR? Check us out at fishbat.com for more information!

How To Use Twitter For Business

Sunday, January 8th, 2012

So have you heard of Twitter? Have you been living under a rock? Hopefully, you didn’t say yes to both of those questions. Twitter is one of those things that has blown up lately, and every person is trying to monetize it. So, you’re probably looking for tricks for using Twitter for business. Here’s a nice, little rundown on its uses.

Twitter for business, or, perhaps we should call it as Twitter PR, is really based on the idea of getting persons to follow you. It’s really as easy as that. Oh, you don’t consider that to be particularly good for you?

Let’s talk about this more. There are a wide range of tactics you can use in order to get people to follow. The easiest manner to do this is to follow people. The Majority portion of Twitter users will follow back practically anyone who follows them, so you can easily add followers this way.

Another fantastic technique to get people to follow you back is to talk to them on Twitter. This can be accomplished by including @ and the user name of the person with whom you are endeavoring speak. You can search for people who are talking about what it is that you sell and answer their questions. If that user has a extensive follower base of their own, your conversation will be seen by a wide range of users, all of whom can be considered potential customers. And, as you are aware, increasing your client base is the main reason you’ll want to use Twitter for business anyway.

So, now you may be wondering what you should do when you get all these people to follow you. At this point, Twitter PR is not terribly different than more traditional forms of PR that have been practiced since dinosaurs roamed the land. You can organize contests or ask your followers to take part in for surveys. Really, the sky’s the limit.

So, do you think you would like for more information about how to use Twitter for business? Do you think you would like to find out more about Twitter PR? go to fishbat.com for more information!

Marketing on Twitter Etiquette

Wednesday, November 23rd, 2011

When you’re marketing on Twitter there’s some proper rules and guidelines that you need to follow.

Twitter is quickly becoming a phenomenon that’s changing the world as we know it. In an instant you can tell people all over the world what you are up to. If you are watching tv, hanging with friends, traveling the world, have a business to market, or just want to be your goofy self, Twitter is the place to make yourself known to millions of people.

It’s important to put yourself in your followers shoes when you are tweeting. If you come across as being too pitchy or a spammer, you will not have success marketing on Twitter. The community will shut you out very quickly.

People are being inundated with product pitches and business opportunities everyday on in the internet so it’s important to be careful when promoting any type of business on Twitter. It’s okay to talk about your business or product but use discretion.

When you marketing on Twitter make sure that you offset your business tweets with personal tweets. Don’t become know as the “mlm pitcher.”

People are interested in knowing the real you. They don’t care about your business. That’s why you want to be yourself, have fun, and be interesting.

Remember that 140 characters is not much space to share information, so make sure that you don’t bore your audience to sleep.

It’s okay to post this content but make sure you post more interesting Tweets as well.

If you’re marketing on Twitter then here’s a couple of guidelines to follow. Only send out 1 business tweet for every 3 tweets that you post and only send out between 5-6 tweets a day.

Following these guidelines will keep a healthy balance between your business tweets and personal tweets and your followers will be more likely to stay tuned with what you have to say.

If you want to gain a lot of followers then it’s important to post your Twitter link everywhere that you can. Post it on sites like Facebook, Youtube, your blog, and even email signatures.

If you don’t want to get your account banned then I highly recommend avoiding automatic Twitter services that offer bulk followers and mass tweeting. There are some legitimate sites out there but avoid using them if possible.

Just Unfollow and Tweetlater are a couple of sites that I recommend using. They have proven to be legitimate sites but just use them sparingly.

Once your account gets banned with Twitter, it’s a nightmare trying to get it back and you’ll lose all of your followers.

You can generate a lot of prospects within your niche marketing on Twitter if you follow the proper rules of engagement.

Remember to be always be yourself, be consistent, be interesting, follow the proper rules of engagement, and Twitter will be a tremendous marketing resource. Are you the next Twitter marketing rockstar? If so, prove it. Go out there and start tweeting! Watch out Ashton Kutcher!

Twitter is a great site that could help you become a dominant leader in your particular niche if done properly. If you’re looking for a training system that will teach you how to become a pro at Marketing on Twitter and every other form of internet marketing visit MLSP.



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