Posts Tagged ‘press releases’

How To Use Twitter For Business

Sunday, January 8th, 2012

So have you heard of Twitter? Have you been living under a rock? Hopefully, you didn’t say yes to both of those questions. Twitter is one of those things that has blown up lately, and every person is trying to monetize it. So, you’re probably looking for tricks for using Twitter for business. Here’s a nice, little rundown on its uses.

Twitter for business, or, perhaps we should call it as Twitter PR, is really based on the idea of getting persons to follow you. It’s really as easy as that. Oh, you don’t consider that to be particularly good for you?

Let’s talk about this more. There are a wide range of tactics you can use in order to get people to follow. The easiest manner to do this is to follow people. The Majority portion of Twitter users will follow back practically anyone who follows them, so you can easily add followers this way.

Another fantastic technique to get people to follow you back is to talk to them on Twitter. This can be accomplished by including @ and the user name of the person with whom you are endeavoring speak. You can search for people who are talking about what it is that you sell and answer their questions. If that user has a extensive follower base of their own, your conversation will be seen by a wide range of users, all of whom can be considered potential customers. And, as you are aware, increasing your client base is the main reason you’ll want to use Twitter for business anyway.

So, now you may be wondering what you should do when you get all these people to follow you. At this point, Twitter PR is not terribly different than more traditional forms of PR that have been practiced since dinosaurs roamed the land. You can organize contests or ask your followers to take part in for surveys. Really, the sky’s the limit.

So, do you think you would like for more information about how to use Twitter for business? Do you think you would like to find out more about Twitter PR? go to fishbat.com for more information!

How to Get More Visitors Through Positive Facebook PR Campaigns

Sunday, January 8th, 2012

Facebook can be a very powerful tool in the world of marketing. Not only can businesses pay for ad space on Facebook, but they can create Fan Pages also. A Fan Page is when an organization creates its own profile for customers to view. There is a bunch of information that can be posted on the Fan Pages that make them almost like a second website. Facebook PR campaigns can be built as a way to get more visitors.

The company can post any news that may be important to their customers on their page. Consumers will also be able to follow these pages by becoming a “fan” of the page, which is basically like friending an individual on Facebook. After the customers become fans of the company’s page they can post information on the page as well and “like” any of the updates that the organization puts on its Fan Page.

Some of the kinds of posts that a company couldput on their Fan Page could be videos, news, promotional events, and sales offers. Spokespeople are often used as Facebook PR tools. These spokespeople are used to create a stronger connection between the customer and the product. Simple psychological tools like this are exploited in everyday marketing. Marketers believe that if the customer can relate to the spokesperson, and that spokesperson uses the product, they will want to use the product too. Techniques like this will help the organization get more visitors to their Fan Page.

Using Facebook PR also helps to create a bond between brand identity and brand loyalty for customers. If a company is continuously satisfying their customers and is always in their face, then the customers are less likely to go elsewhere for the things they need. Companies want to create a bond that is very hard to break.

Facebook also provides a medium for creating new contacts. The more customers are satisfied, the more they will share or recommend information posted on a company’s Fan Page. This will entice the people that the information is shared with to visit the company’s Facebook page out of curiosity, which will help the Fan Page get more visitors. Creating a Facebook Fan Page that is visually and mentally stimulating will help get more visitors, both new and returning. The more content that is provided, the longer individuals will want to stay on the page and will want to share the content they like.

Would you like to find out more about how to get more visitors to your website? Do you think you would like to find out more about Facebook PR? go to fishbat.com for more information!



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